Senior Group Product Manager, Webflow
Developer Platform
CA$226-361k
Salary for candidates based in the US; $194,000 - $317,000 + RSUs
More information about location
No-code web design and hosting platform
Be an early applicant
No-code web design and hosting platform
1001+ employees
Be an early applicant
CA$226-361k
Salary for candidates based in the US; $194,000 - $317,000 + RSUs
More information about location
1001+ employees
Company mission
To give creative designers the tools they need to create powerful and beautiful websites, all without having to code.
Role
Who you are
- The ideal candidate has a deep technical background, experience building developer platforms, and a passion for empowering developers
- 8+ years of overall product management experience
- 4+ years specifically in developer platforms or API product management
- Proven track record of building tools, APIs, or platforms that empower developers to build and scale their applications
- Experience managing cross-functional teams, including engineering, developer relations, and product marketing
- Prior engineering experience is preferred, but not a must
- Consulting experience is a plus, especially in developer tooling or platform strategy roles
- Strong background in developer tooling, APIs, and platform architecture
- Technical experience or education in Computer Science, Engineering, or a related field
- Experience leading product teams in building developer tools, extensibility solutions, or APIs
- Ability to understand technical challenges and collaborate effectively with engineering teams
- At least 3+ years managing PMs, including setting goals, providing mentorship, and building high-performing product teams
- Experience leading and managing cross-functional teams
- Skilled at aligning senior stakeholders and motivating adjacent teams towards common business goals
- Strategic Focus:
- Proven ability to define and execute product strategies that drive measurable business outcomes in developer platforms
- Experience balancing investments across a large surface area of APIs, tools and user experience
- Strong consulting-style problem-solving skills with the ability to address complex, ambiguous challenges
- You’ll thrive as a Senior Group Product Manager if you:
- Have a deep understanding of APIs, with extensive experience building and scaling platforms that empower developers to create, extend, and integrate with ease
- Are skilled at designing scalable and efficient platform architectures that support a growing developer ecosystem, balancing flexibility, power and performance
- Excel at problem-solving with a creative and analytical mindset, capable of addressing complex technical challenges while maintaining a strategic focus on driving business outcomes
- Are data-driven, utilizing complex data and developer feedback to translate insights into actionable product improvements that enhance the developer experience
- Demonstrate strong leadership skills, inspiring and coaching cross-functional teams towards ambitious goals, particularly in developer-facing products
- Have a proven track record of launching successful developer platforms, APIs, and extensibility frameworks that improve developer productivity and satisfaction
- Understand developer needs deeply, ensuring that platform features are designed to streamline workflows, enhance developer efficiency, and drive long-term engagement
- Think holistically about platform products, considering the disparate needs of both consumers and developers and targeting investments accordingly
What the job involves
- We are seeking an experienced Senior Group Product Manager to lead our Developer Platform team.
- In this role, you will work closely with senior leadership across product, engineering, and developer relations to drive initiatives that help developers maximize their productivity and efficiency.
- A key focus will be on creating a cohesive developer experience, making it easier to build, extend, and scale applications on Webflow.
- Define and drive the vision for Webflow’s Developer Platform, integrating customer feedback and market insights to guide the development of APIs, SDKs, and integrations
- Shape product strategy, focusing on empowering developers with tools, APIs, and extensibility that drive long-term platform adoption and success
- Lead cross-functional collaboration with teams such as engineering, developer relations, solutions engineering and product marketing to build a best-in-class developer platform experience
- Own the product roadmap, setting strategic priorities, managing trade-offs, and ensuring alignment with business goals and developer needs
- Advocate for the needs of developers by conducting research, gathering feedback, and analyzing data to improve the developer experience on Webflow
- Influence the development of new APIs and platform initiatives within the company, across other feature teams and organizations
- Measure success by identifying key product metrics and using data to inform decision-making and track progress against developer platform growth objectives
- Build strong relationships with internal and external developer communities, positioning Webflow as the platform of choice for developers
- Lead go-to-market strategies for developer-facing features and products, working closely with developer relations and product marketing teams to ensure successful launches
- In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role
Our take
No-code development systems allow users to create and publish the kind of output that was once only possible with the help of a team of developers. Webflow is one such platform that allows non-developers to create professional websites without knowing any code. It joins others such as Pantheon, Weebly, Squarespace, and Wix in a hotly-contested low-code development market. While competition is high, so too is demand, with low-code platforms accounting for more than 65% of application development activity in 2024.
The popularity of platforms such as Webflow is perhaps not surprising, as low-code development is usually cheaper for companies to implement and reduces time to market. Webflow has been used by over 3.5 million designers and teams to create sites for companies including enterprise brands such as Dell, Rakuten, UpWork, and Petal. It raised a large amount of funding in a Series C round in 2022. This is being used to further develop its platform, with a longer-term goal of pivoting to providing a no-code tool not only for websites, but software development as well.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Mar 2022
$120m
SERIES C
Jan 2021
$140m
SERIES B
Total funding: $334.9m
Company benefits
- 100% insurance coverage
- 401K and financial planning
- Paid time off
- Annual retreat and offsites
- 10% time - Take up to 4 hours per week to focus on building skills, working on projects, or learning new Webflow-related things outside of your daily to-do’s.
- Commuter benefits
- Vacation bonus
- Office setup budget
- Health and wellness stipend
- Remote work reimbursements
- Continued education coverage
- Choose your own adventure
- Webflow subscription discount
Company values
- Obsess over customer experience
- Move with heartfel urgency
- Say the hard thing with care
- Make your mark
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Vlad Magdalin
(Co-founder & CEO)Having studied Computer Science at California Polytechnic, Vlad worked as a Web Associates Systems Engineer for 3 years before co-founding Chatterfox.com, where he spent 4 yeas. He left his Software Engineer position at Intuit in August 2012 to co-found Webflow the following month, and has been CEO since.
Sergie Magdalin
(Co-founder)Sergie spent 4 years as a freelance Graphic Designer before joining NameMuir Skate as a Web & UX Designer.
Bryant Chou
(Co-founder)Previously a Senior Software Engineer at Intuit and CTO at Vungle. He was also the founding CTO at Webflow.
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