Senior Campaign Manager, Zuora
$128.8-193.2k
Office located in Redwood City, CA or San Jose, CA
Cloud-based subscription management
Be an early applicant
Cloud-based subscription management
1001+ employees
Be an early applicant
$128.8-193.2k
Office located in Redwood City, CA or San Jose, CA
1001+ employees
Company mission
To help you build and run an amazing subscription business.
Role
Who you are
- 5+ years of B2B marketing experience with clear ownership of campaign strategy and execution
- Proven success running digital-first campaigns in a SaaS, fintech, or enterprise software environment
- Experience supporting longer sales cycles and multi-stakeholder buying groups
- Experience marketing to finance personas (CFO, FP&A, Controller, Finance Systems, RevOps)
- Ability to simplify complex finance or technical topics into compelling campaign stories
- Comfort operating at an executive-message level
- Highly AI-savvy with hands-on experience using AI for marketing execution and optimization
- Strong digital marketing foundation (paid media, LinkedIn, marketing automation, web)
- Data-driven mindset with the ability to connect activity to business outcomes
- Strong sense of ownership and accountability
- Clear, confident communicator who works well cross-functionally
- Comfortable operating in fast-paced, evolving environments
- Experience with finance transformation topics (monetization, revenue recognition, billing, usage-based pricing)
- Familiarity with modern martech stacks and intent data platforms
- Experience supporting global or multi-region campaigns
What the job involves
- Zuora is looking for a Senior Campaign Manager to lead high-impact, digital-first marketing campaigns focused on finance decision-makers, including CFOs, CAOs, Controllers, FP&A, and Finance Systems leaders
- You’ll own thematic, segment-driven campaigns that translate Zuora’s point of view on monetization, AI, and finance transformation into scalable programs that drive engagement, pipeline, and revenue
- You’ll sit at the intersection of AI-powered marketing, digital execution, and revenue alignment, partnering closely with Product Marketing, Sales, RevOps, field marketing, digital marketing and Web to turn strategy into measurable business outcomes
- Campaign Strategy & Ownership:
- Own the full lifecycle of finance-focused campaigns from strategic concept through execution, optimization, and revenue impact
- Translate product narratives, market insight, and performance signals into differentiated campaign strategies across paid and organic channels
- Build campaign programs aligned to growth motions, sales priorities, and business outcomes
- Design campaigns that scale efficiently while enabling precision activation for priority segments and accounts
- Finance Audience Focus:
- Partner with Product Marketing and Content to shape finance-led narratives including monetization, usage pricing, order-to-cash, and AI in finance
- Activate messaging in ways that resonate with senior finance leaders and complex buying committees
- Ensure campaign execution reflects executive priorities and business outcomes, not feature-level positioning
- AI-Driven & Digital Execution:
- Leverage AI to accelerate campaign planning, content adaptation, personalization, and optimization
- Orchestrate digital execution across paid media, LinkedIn, email, lifecycle, web, and retargeting channels
- Test, operationalize, and scale AI-enabled approaches that improve relevance, speed, and performance define success metrics tied to engagement, pipeline contribution, and revenue influence
- Cross-Functional Collaboration:
- Partner with Sales and Growth to align campaigns with targeting, priority accounts, and sales motions to drive pipeline in key accounts
- Work closely with Web, Content, Product Marketing, and Lifecycle teams to deliver cohesive campaign experiences
- Communicate clearly with stakeholders on campaign strategy, execution status, performance, and insights
- Measurement & Optimization:
- Define success metrics tied to engagement, pipeline contribution, and revenue influence
- Partner with RevOps and Analytics to ensure strong attribution and reporting integrity
- Distill large data sets into clear insights, decisions, and optimization actions
- Iterate quickly based on performance signal to continuously improve future programs/activations
Our take
Over the last two decades the subscription economy has grown exponentially. Many companies are no longer selling "product units" and instead embrace these recurring revenue streams. But, whilst subscription-based businesses are flooding the market, making the transition is far from easy or simple.
Zuora helps companies launch and manage subscription-based businesses. Having started with Zuora Billing, the company has expanded its product portfolio to include Zuora Revenue, Zuora Collect and Zuora Central Platform. It's also gained big-name clients, including Zoom, Ford and Sony.
Set within this fast-growing economy, Zuora has attracted serious investment after its 2018 IPO. This fuelled the company's international expansion and allowed it to launch consumption-based billing and revenue recognition tools. Lately, it has been working to integrate AI enhancements into its offering.
Freddie
Company Specialist at Welcome to the Jungle
Insights
0% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Mar 2015
$115m
SERIES F
Sep 2013
$50m
SERIES E
Total funding: $242.5m
Company benefits
- Company equity
- Retirement programs
- Medical, dental and vision insurance
- Paid holidays and “wellness” days and company wide winter break
- Generous, flexible time off
- 6 months fully paid parental leave
- Learning & Development stipend
- Opportunities to volunteer and give back, including charitable donation match
- Free resources and support for your mental wellbeing
Company HQ
Redwood Shores, Redwood City, CA
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 10 more jobs at Zuora