Associate Account Manager, TripleLift
$40-50k
Omnichannel advertisement marketplace
Be an early applicant
Omnichannel advertisement marketplace
201-500 employees
Be an early applicant
$40-50k
201-500 employees
Company mission
To elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting.
Role
Who you are
- Bachelor's degree or equivalent practical experience
- Basic understanding of or strong interest in digital advertising and the programmatic advertising ecosystem. Familiarity with DSPs, SSPs, ad exchanges, ad servers, native, video or CTV is a plus
- Strong analytical and organizational skills with basic to intermediate proficiency in Excel/Google Sheets and an interest in working with campaign performance data
- Strong written and verbal communication skills, with the ability to build positive relationships with clients and internal stakeholders
- Highly organized, detail-oriented and able to manage multiple tasks and priorities in a fast paced environment
- A collaborative, problem solving mindset with a willingness to ask questions, learn new concepts and take on new responsibilities
- Eagerness to build a career in digital advertising, programmatic media and account management
What the job involves
- The Associate Account Manager will support the growth and success of TripleLift’s advertiser and agency partnerships by managing day to day account and campaign needs across the programmatic ecosystem. This role will work closely with clients, Sales, Account Management, Ad Operations, Finance and Engineering to ensure campaigns launch successfully, perform against KPIs and deliver a strong client experience
- The ideal candidate is analytical, organized, and client focused, with an interest in building a career in digital media and ad tech. They will use campaign performance data to identify opportunities, troubleshoot issues and make informed optimization recommendations while developing the skills needed to manage strategic client relationships and contribute to revenue growth. This is an opportunity for someone who enjoys working in a fast-paced, collaborative environment and wants to gain knowledge across programmatic, native, video and CTV advertising
- Assist in the day-to-day point management for a book of brand direct and agency accounts, supporting campaign launch, optimization, and renewal
- Support in managing end-to-end campaign lifecycle
- Monitor campaign performance daily, identify pacing or delivery issues, and proactively recommend and implement optimizations to hit client KPIs (CTR, viewability, completion rate, CPA, ROAS, etc.)
- Build and deliver clear, data-driven campaign performance reports and quarterly business reviews for clients
- Partner with Sales and the Account Manager to support pre-sale strategy, RFP responses, and onboarding of new advertiser and agency accounts
- Assist in steps involved in troubleshooting discrepancies, technical issues, and billing questions in coordination with Ad Operations, Finance, and engineering teams
- Maintain accurate account documentation and campaign records in internal CRM and reporting tools
- Identify upsell and expansion opportunities within existing accounts and flag them to the Account Manager and/or Sales team
- Stay current on programmatic advertising trends, TripleLift product updates, and industry best practices (native, video, CTV) to advise clients effectively
- Contribute to process improvements that increase efficiency and scalability of account management workflows
- Partner with senior account leaders to master and execute best practices in strategic relationship management and client revenue growth
Our take
In order to survive in the digital age, businesses must now market their brand through omnichannel digital advertisement formats. However, building the technological infrastructure for omnichannel advertisement can be a convoluted process, with businesses having to liaise with multiple DSPs and publishers, and work with different software integrations across multiple platforms.
TripleLift is an omnichannel advertisement marketplace that aims to help businesses build advertisement campaigns across online video, CTV, display, branded content, and native formats within a single marketplace. The company partners with digital media publishers, DSPs, brands, and software companies to provide everything businesses need from analytic and engagement tools to the advertisement content itself.
There are many tech startups aiming to tackle the challenges of omnichannel advertising, and TripleLift has recognized that businesses seek operations from many of these providers, helping to reduce the complexity of marketing campaigns by connecting all parties within a single marketplace. Ultimately, this approach helps the company not only serve businesses and their marketing campaigns but also match the service providers with clients.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2015
$10.5m
SERIES B
Mar 2014
$4m
SERIES A
Total funding: $18.7m
Company benefits
- Medical, Dental & Vision Plans
- Unlimited PTO
- 401k w/ employer match
Company HQ
Flatiron District, New York, NY
Leadership
Eric Berry
(Board Member & Co-Founder)Associate of Simpson Thacher & Bartlett LLP from 2008 to 2010. Worked on Product Architecture and Client Services for AppNexus from 2010 to 2012.
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