Sales Data Analyst, MadHive
$125-150k
Advertising solution leveraging cryptography and machine learning
Job no longer available
Advertising solution leveraging cryptography and machine learning
201-500 employees
Job no longer available
$125-150k
201-500 employees
Company mission
To take complex, cutting-edge technology and turn it into intuitive, easy-to-use solutions that empower local media buyers.
Role
Who you are
- Madhive is currently seeking a Sales Data Analyst
- Candidates should possess a working knowledge of various reporting applications such as Looker and be comfortable writing scripts to allow for the processing of large data sets
- Candidates should exhibit strong proficiency in SQL and Big Query or similar. Knowledge of SalesForce is preferred
- Bachelor’s degree in finance, computer science, or software engineering concentration and one year of financial technology related experience
- 3+ years of experience in a similar data analysis and insights role
- Experience with generating standard reports and dashboards
- Experience with data analysis
- Experience with Looker Dashboards and SQL Server Reporting Services
- Proficiency with data structures in Salesforce
- Develop and manage real time dashboards to report weekly sales and to provide insights enabling our sales leaders to make key business decisions driven by data
- Analyze metric data and provide feedback in customer reports, trends, advertisers analysis
- Understanding of the TV space and Agency, Advertising ecosystem is highly desired
What the job involves
- This person will be tasked with collecting data, reviewing current customers, analyzing market trends, running the numbers, and creating detailed reports for our sales organization
- Additionally the Sales Data Analyst will be responsible for maintaining CRM data integrity, and providing actionable insights through sales analytics to drive sales efficiency and effectiveness
- The Sales Data Analyst will work cross-functionally across our finance and data solutions teams to develop/provide data-driven insights, troubleshoot data and/or analytical discrepancies, and build custom dashboards and reporting for internal use
- Specifically, this role is a data analytics and insights role with a business application
- Create data structure in Madhive internal dataset leveraging SQL and stand up intuitive dashboards in Data Studios and Looker
- Collect and maintain data with data collection mechanisms and build advanced data reporting to support Madhive clients sales and advertisers data
- Perform exploratory, descriptive, and predictive analyses on data to draw actionable insights related to customers and products to make recommendations concerning new opportunities
- Conduct Market Research on various insights and research tools in the Advertising and TV ecosystem to analyze market opportunities, size addressable markets, budgets spend analysis
- Analyze and monitor data to draw trends, patterns and, build metrics/KPI’s
- Create internal reports and prepare executive presentations for senior executive leadership
- Collaborate with internal Salesforce experts to develop workflows, support sales productivity, reporting, and dashboards in Salesforce
Our take
The rise in streaming content has revolutionized digital advertising, offering advertisers the potential for more precise campaign calibration. However, alongside this opportunity come new challenges such as consumer overload, ad fraud, and data privacy concerns, compounded by the need to integrate with traditional linear television. Navigating these complexities requires a comprehensive solution, and that's where MadHive steps in.
Utilizing AI technology, MadHive's video ad software suite tackles these challenges head-on. It intelligently identifies optimal ad placements, manages ad frequency to prevent saturation, and gauges consumer intent across various platforms including web, mobile, and TV. This capability allows advertisers to execute nationwide campaigns with pinpoint local targeting - a remarkable achievement in the dynamic digital content landscape.
Unsurprisingly, MadHive boasts an impressive client roster, boasting a 95% renewal rate with major names like Fox, McAfee, and Tegna Premion. This consistent satisfaction has propelled MadHive to expand its offering into critical areas such as data privacy. For instance, its $100M contract with Google Cloud not only enhances its security measures but also equips it with capabilities that smaller competitors will struggle to match.
Steph
Company Specialist at Welcome to the Jungle
Insights
36% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jun 2023
$300m
LATE VC
Aug 2018
$3m
EARLY VC
Total funding: $306.4m
Company benefits
- 401(K) Matching
- Company Equity
- Retirement Plans
- Performance Bonuses
- Competitive Pay
- 100% Company-Covered Health Insurance
- Dental Benefits
- Vision Benefits
- Generous Maternity and Paternity Leave
- Paid Holidays
- Unlimited Vacation
- Free Lunch In-Office
- Commuter Benefits
Company HQ
Tribeca, New York, NY
Leadership
Jim Wilson
(CEO)Prior to joining Madhive in 2024, Jim was the CEO of North America for Talon.
Thomas Tidgwell
(CFO)Prior to joining Madhive in 2021, Thomas was a VP of Corporate Development & FP&A at WarnerMedia.
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