Content Marketing Manager, Algolia
Campaign Production
More information about location
Site search and discovery powered by AI
Be an early applicant
Site search and discovery powered by AI
501-1000 employees
Be an early applicant
More information about location
501-1000 employees
Company mission
Algolia's mission is to change the way people interact with data.
Role
Who you are
- You must have a solid understanding of marketing production, Demand Gen campaigns, and pipeline goal oriented principles
- You must thrive in a highly-collaborative, fast paced environment
- 5+ years working in a high-tech B2B Demand Generation or segment-based marketing role or a full-service advertising agency
- Cross-functional management skills
- Ability to set and meet deadlines with minimal supervision
- Conversational writing and basic editing, proofreading skills
- Excellent program management and communication skills
- Exceptional attention to detail
- Aptitude for making quick, quality decisions
- Candidates with technical skills in video, audio and post-production
- Understanding Agile Project Management and Scrum Framework
- Experience of working with design, advertising agencies
- Ability to assist in writing / editing ad copy
- Preference for candidates with experience at our current stage and beyond (over 10,000 customers, $50-200M ARR range, high growth, lots of change and building internal infrastructure)
- GRIT - Problem-solving and perseverance capability in an ever-changing and growing environment
- TRUST - Willingness to trust our co-workers and to take ownership
- CANDOR - Ability to receive and give constructive feedback
- CARE - Genuine care about other team members, our clients and the decisions we make in the company
- HUMILITY - Aptitude for learning from others, putting ego aside
- We’re looking for talented, passionate people to build the world’s best search & discovery technology
- As an ownership-driven company, we seek team members who thrive within an environment based on autonomy and diversity
What the job involves
- The Content Marketing Team, within the Revenue Marketing organization is responsible for the timely creation and delivery of Algolia’s campaign assets and marketing content for execution
- We help tell Algolia’s story to leading companies around the world
- We have ambitious goals ahead of us, including building out campaigns for Algolia’s industry-leading search and discovery experiences across mission-critical channels to drive revenue, build our MQL pipeline, and grow our market share
- Reporting to the Director of Content Marketing, the Content Marketing Manager - Campaign Production will be a creative and experienced marketer with a passion for driving efficient cross-functional processes and producing compelling multimedia campaign elements
- Develop, maintain and communicate the roadmap of campaign launch dates
- Manage project plans with timeline showing delivery of all assets and elements defined by campaign strategy
- Manage cross-functional creative development teams and agencies. Overseeing the production of multimedia (e.g. audio/video/interactives) content for customer stories, marketing activation videos, integrated marketing campaigns and other Demand Gen projects
- Manage action plans, production schedules, work orders and requirements for creative, web, agency deliverables as required, to ensure on-time creation of campaign assets as required by the campaign strategy and timelines
- Review work submitted by agency partners (e.g. ad copy, design artworks, video scripts, storyboards, animation concepts etc) to ensure that they are aligned with overall campaign goals, messaging strategy as well as Algolia’s brand voice and tone
- Collaborate closely with internal clients and stakeholders to help facilitate the creation of multimedia content
- Help the campaign production team with operational tasks such as budget tracking and management. Work with agencies as well as marketing operations to source performance reporting on in-market creatives
- Work with other members of the content marketing team to ensure that long form thought leadership assets being produced are aligned with our overall campaign / pipeline generation goals
- Work with the web team to develop self-serve web tools, landing pages as well as other initiatives to enhance the overall experience of customers and prospects on Algolia digital properties
Our take
While in-site searching has been available for some time from web search servers such as Google and Bing, its functionality is limited due to it relying on general web scraping techniques which can miss relevant information. By contrast Algolia indexes only the company's site, allowing its search to serve accurate results extremely swiftly, which helps to drive sales conversions aside from making sites far more usable. The efficacy of this solution can be seen from its customer base of over 10,000 companies including the likes of Slack, Zendesk and Lacoste.
To diversify and increase the product range, Algolia have expanded into other real-time APIs such as product recommendations available for eCommerce websites. With the company performing extremely well over the last few years, Algolia have recruited key senior executives to futher its growth. As the company continues to scale it seems likely that an IPO is not too distant a prospect.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 7 rounds)
Jul 2021
$150m
SERIES D
Oct 2019
$110m
SERIES C
Total funding: $334m
Company benefits
- Health Insurance
- Mental Health Care
- Accidental Death & Dismemberment Insurance
- Dental Insurance
- Disability Insurance
- Flexible Spending Account (FSA)
- Health Savings Account (HSA)
- Life Insurance
Company HQ
Barron Park, Palo Alto, CA
Leadership
Bernadette Nixon
(CEO, not founder)Was previously CEO of Alfresco. Before that, was CRO at SDL and SVP & GM for OpenText
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