Associate Director of Events Marketing, Pacvue
$120-145k
+ Annual bonus compensation
Commerce acceleration platform
Be an early applicant
Commerce acceleration platform
201-500 employees
Be an early applicant
$120-145k
+ Annual bonus compensation
201-500 employees
Company mission
To provide the leading solutions that accelerate brands' success in the evolving commerce and retail media landscape.
Role
Who you are
- The ideal candidate is a strategic thinker, strong people manager, and hands-on executor who thrives in fast-paced environments
- 7+ years of experience in events or field marketing, with a strong focus on industry or third-party events, particularly in a B2B enterprise environment
- 2+ years of people management experience, with a proven ability to develop and lead teams
- Demonstrated success managing large-scale events and complex logistics
- Strong project management skills with the ability to juggle multiple priorities and deadlines
- Experience partnering closely with sales and cross-functional stakeholders
- Data-driven mindset with experience measuring and reporting on event ROI
- Excellent communication and stakeholder management skills
- Willingness to travel as needed for events
- Experience managing vendor relationships
- Familiarity with marketing automation and CRM platforms (e.g., Salesforce, HubSpot, etc)
What the job involves
- The Associate Director of Events Marketing will partner with our global events leadership team to drive the strategy, planning, and execution of industry events that drive brand awareness, demand generation, and customer engagement
- Reporting to the Director of Events Marketing, this role owns a portfolio of both Pacvue-owned and industry events end to end. This role will manage a small team
- Lead the planning and execution of industry and Pacvue-owned events (e.g., trade shows, conferences, Pacvue-owned in-person activations), from concept through post-event analysis
- Develop event plans aligned to broader marketing and business objectives, including audience targeting, messaging, and success metrics
- Manage and mentor two direct reports, providing clear direction, coaching, and feedback
- Oversee event budgets, timelines, vendor relationships, and logistics to ensure high-quality, on-brand execution
- Partner cross-functionally with demand generation, sales, product marketing, and customer teams to maximize event impact
- Lead on-site event execution, including booth experience, staffing plans, and run-of-show management
- Define and track KPIs for event performance (e.g., pipeline influence, lead quality, engagement), and deliver clear post-event reporting and insights
- Continuously evaluate and optimize the events portfolio based on performance, ROI, and audience relevance
- Stay current on industry trends, competitive presence, and emerging event opportunities
Our take
Competing within the thriving eCommerce industry can be difficult without the right tools, particularly when it comes to data solutions. Businesses must leverage business intelligence data to personalize their advertising, optimize sales, and scale their business efficiently, and the fragmented and specialized nature of such data tools can leave companies juggling software platforms.
Pacvue provides an eCommerce platform for marketplace advertising, sales, and intelligence, designed to integrate directly with business platforms such as Amazon, Walmart Connect, and eBay. The platform provides access to business intelligence data within a customizable dashboard, enabling companies to automate repetitive business actions, facilitate omnichannel ads, optimize inventories, and produce actionable business insights.
While many companies offer data-driven features similar to those found on Pacvue's platform, what sets the company apart is its ability to consolidate the best tools into a single platform. This innovation is more than just a feature; it's a game-changer for businesses looking to streamline their operations and unlock the full potential of their data, positioning Pacvue as a leader in the eCommerce intelligence space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Company HQ
Lucerne - Higuera, Culver City, CA
Leadership
Rahul Choraria
(CEO)Rahul initially joined Pacvue as COO in 2022 before becoming CEO in 2024. Previously, they worked at Advent International and Vista Equity Partners, where they worked closely with management teams of B2B SaaS companies.
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