Senior Manager of Marketing Technology, Miro
$163-203.7k
+ Equity Package
More information about location
Visual workspace for innovation.
Open for applications
Visual workspace for innovation.
1001+ employees
Open for applications
$163-203.7k
+ Equity Package
More information about location
1001+ employees
Company mission
To empower teams to create the next big thing.
Role
Who you are
- 10+ years in marketing technology or a related field, with 3+ years leading and scaling high-performing teams
- Proven leadership of engineering teams building and maintaining marketing tech solutions, with a focus on innovation and efficiency
- Strong experience with agile methodologies in SaaS environments, enabling cross-functional collaboration between marketing, product, and engineering
- Deep expertise in designing and optimizing B2B/B2C martech stacks, including CRM (Salesforce), marketing automation (Marketo, Braze, HubSpot), CDPs/DMPs, and analytics tools (GA4, Tableau, Looker)
- Strong grasp of marketing data architecture, instrumentation, attribution modeling, and governance to support data integrity, compliance, and lifecycle management
- Experience applying AI/ML in martech to drive personalization, predictive analytics, and campaign automation
- Strategic thinker with the ability to translate complex technical topics into business impact for senior leadership
- Excellent communicator with a track record of influencing executives and aligning cross-functional teams on large-scale initiatives
- Comfortable navigating ambiguity and driving transformation in fast-paced, evolving environments, particularly around new tech and AI adoption
What the job involves
- Business Technology is an organization of problem solvers
- We manage, procure and maximize investment in technology across all Business teams within Miro
- Our team is composed of Architects, Product Owners, Analysts, and Developers who deliver flawless execution of end to end business process automation
- We are a team that delivers well-architected technology solutions to achieve business goals of the company
- Miro is building the future of collaboration, and as we evolve, so does our marketing engine
- We are seeking a visionary Senior Manager, Marketing Technology to join us as a key partner to the Marketing Leadership Team
- This role is not just about managing a tech stack; it's about architecting the intelligent infrastructure that will orchestrate Miro’s critical transition to a multi-product strategy
- You will be at the center of scaling our growth across both our B2B enterprise and B2C SaaS businesses, building the technological foundation for our next chapter shoulder to shoulder with our Marketing Leadership team
- Lead & Scale a Team: Recruit, mentor, and manage a world-class team of marketing technology and operations professionals
- Foster a culture of excellence, innovation, and accountability to support Miro's ambitious growth targets
- Architect an AI-Powered Growth Stack: Develop and execute a forward-thinking roadmap for Miro’s MarTech stack, with a clear focus on integrating AI and machine learning
- Your vision will ensure our technology accelerates growth loops, from top-of-funnel acquisition to long-term user retention
- Drive AI & Predictive Capabilities: Champion the use of AI across the marketing funnel
- Implement predictive analytics for lead scoring and churn prediction, leverage AI for deep personalization across the user journey, and explore generative AI to scale content and creative development
- Instrument the Full Funnel: Own the marketing data ecosystem, from instrumentation and attribution to governance
- You will ensure we have a clean, trusted, and real-time view of performance, enabling the team to make rapid, data-driven decisions that optimize conversion rates and lifetime value (LTV)
- Master Marketing Automation & Architecture: Evolve our marketing automation and customer engagement infrastructure (e.g., Marketo, Hightouch, Braze) from a campaign execution tool into an intelligent engine for orchestrating complex, multi-channel user journeys and growth experiments
- Forge Strategic Cross-Functional Partnerships: Act as the key technology partner to leaders in Marketing, Sales, Data Science, and Engineering
- Translate business needs into technical requirements and ensure our systems provide a seamless, integrated experience for both our internal teams and our users
Our take
Millions of employees worldwide have moved to remote working, but existing tools are holding back the potential for collaboration. Tools such as Zoom and Microsoft Teams already provide remote communication platforms to millions of users, but they generally compromise on features required to emulate the team collaboration experience.
Miro has created a platform that provides enterprise tools such as collaborative whiteboards and mind-map software into an accessible and integrated service. As opposed to providing an 'all-in-one' add on, Miro allows businesses to customize and integrate the tools and resources within their individual platform to cater to the team's specific requirements.
Miro’s initial strategy of offering free and discounted subscriptions and then moving to paid models has paid off. The platform currently has over 35 million users and is trusted by enterprises such as VMware, Zendesk and Frog. As part of its ongoing battle with Zoom, Miro acquired video-chat startup Around in 2022, to remain competitive in the market.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
15% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jan 2022
$400m
SERIES C
Apr 2020
$50m
SERIES B
Total funding: $476.8m
Company benefits
- Excellent Medical, Dental + Vision health benefits
- 401k matching + Stock options
- Free lunches + Office snacks
- Be a part of a culture of learning that will take your professional growth to another level with collaborative + thoughtful team members
- Distributed team across offices globally
Company HQ
The East Cut, San Francisco, CA
Leadership
Andrey Khusid
(CEO)Prior to Miro, they founded Vitamin Group specialising in digital technologies and multimedia projects.
Oleg Shardin
(Board Member)They have a Master's degree in Strategic Management. They founded the Vitamin Group in 2005 prior to founding Miro. Initially served as COO for Miro.
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