Director of Product Management, Warner Bros Discovery
Ad Product, Strategy & Analysis
$167-310.2k
Office located in Culver City, CA
Entertainment company
Job no longer available
Entertainment company
1001+ employees
Job no longer available
$167-310.2k
Office located in Culver City, CA
1001+ employees
Company mission
To take the world’s greatest possibilities and make them a reality - creating impact, inspiring imagination, and building connections.
Role
Who you are
- 10+ years of experience in managing digital product initiatives and related experience as an ad technologist
- 3+ years leading a team of product managers or similar management experience
- Extensive knowledge of the advertising technology ecosystem - technology intermediaries, measurement and targeting vendors
- Experience chartering and executing against a strategy
- Knowledgeable about privacy and compliance regulations affecting the advertising environment
- Solution-oriented thinker with the ability to ask the right questions about data
- Experience writing requirements for digital products and features and the ability to execute those requirements with development teams
- Technical aptitude to evolve features to positively affect the outcome of the user and advertiser experience
- Ability to adapt rapidly in a fast-moving environment with shifting priorities. Responding to changes in direction quickly and intelligently
- Possess the drive to enhance knowledge of systems, products, and industry continually
- Must be self-motivated and accountable
- Strong written and verbal communication skills are required
- Proficiency in Excel and PowerPoint
- Detail-oriented and organized
- Comfort in presenting to large audiences
- Collaborative in nature
What the job involves
- We are seeking a Director, Product Management, to lead strategy & analysis for our Ad Product team
- You will lead a team of Product Managers responsible for managing the delivery & efficacy of the ad-supported strategy and driving product area storytelling across the streaming business
- The Director will play a pivotal role in driving the long-term strategy across the greater Global Product & Design org as well as stakeholder groups including Engineering, Sales, Finance, Growth & Retention, Marketing, Content Strategy, Analytics, and executive leadership
- Evaluate the efficiency & effectiveness of our overall ad-supported strategy, identifying new areas of opportunity for enhancement & reading out on the health of business
- Ensure campaign management & delivery is operating optimally; indicating and troubleshooting areas of inconsistency and raising risk
- Identify meaningful and required metrics needed to assess the health of the business region by region; ensuring those requirements are executed globally
- Drive competitive analysis and research initiatives to keep a pulse on industry standards and growth opportunities
- Communicate and mobilize partners & stakeholders around initiatives identified to drive our ad-supported strategy
- Proactively ideate on the ad experience, leveraging user feedback and engagement data to identify opportunities to improve habituality, retention and revenue generation of ad-supported users
- Influence sales, ad operations, growth, marketing, data, finance, design, engineering, research and analytics as we identify new product features and enhancements
- Explore new areas of opportunities to drive value and growth goals forward and coordinate with key stakeholders to prioritize and lead the changes
- Monitor existing metrics, develop and propose new metrics, and work across the organization to ensure we are tracking KPIs and OKRs
- Communicate vision, strategy, objectives and KPIs for new features with ability to influence and inspire cross-functional teams
- Showcase pro-active and creative product thinking with interest in understanding user challenges in an evolving environment
Our take
Warner Bros Discovery (WBD) is an entertainment company formed from the 2022 merger of Warner Bros and Discovery. It is a leader in the creation, production, distribution, licensing, and marketing of content, with Warner Bros alone boasting a huge library – more than 100,000 hours of programming – before the companies were joined. WBD’s portfolio includes Discovery Channel, Warner Bros. Entertainment, Discovery+, HBO Max, and franchises like “Batman” and “Harry Potter”.
Both of the company’s previous businesses have operated throughout the digitisation of the media space. David Zaslav, CEO of WBD, headed Discovery during its expansion into digital media, to make it a “content company” over a “cable company”. The recent focus for Warner Bros has been on next-gen distribution efforts, expanding the availability of its content across platforms and devices to reach the modern viewer. The new company has plans to migrate to one tech stack, which will require extensive retooling, as well as exploring cost-saving automation opportunities for its operations.
Since the merger, the new giant that is Warner Bros Discovery has had a shaky start, forcing the company to wind down operations and cut back on content, which included the very public scrapping of the “Batgirl” movie. However, it now seems the company may have been ahead of the curve, as a wider trend of cutbacks has been seen from peers in the space. This early move, combined with a hyper-focus on cash generation, seeks to establish WBD as an outperformer in an industry on the downturn.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Company HQ
Midtown Manhattan, New York, NY
Leadership
David Zaslav
(CEO & President)Spent 17 years at NBCUniversal including as President of NBC Cable LLC and NBC Media LLC.
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