Activation and Events Lead, Infinite Machine
Personal electric vehicle manufacturer
Job no longer available
Personal electric vehicle manufacturer
1-20 employees
Job no longer available
1-20 employees
Company mission
To make the most compelling non-cars on earth.
Role
Who you are
- Genuine enthusiasm for our product, mission, and the future of cities
- Years of experience planning events, wrangling chaos, and pulling off large productions—whether it’s a warehouse rave, a street protest, or a rogue art drop
- Comfort and experience with 2-wheel vehicles. Ideally possess a motorcycle license
- Excited about guerrilla marketing— scrappy, clever, and unafraid to bend the rules. Ability to talk their way into (or out of) anything—venues, partnerships, you name it
- Organized but adaptable—spreadsheets don’t scare you, but neither does improvising when Plan A goes sideways
- A people magnet— you can rally a team, charm a crowd, and make everyone feel like they’re part of something big
- Willingness to travel, get your hands dirty, and work odd hours—IRL doesn’t sleep, and neither do we
- Good taste. Everything we do at Infinite Machine is executed tastfully and beautifully. You should have a good eye and know what great looks like
What the job involves
- Infinite Machine is looking for a creative and resourceful Activation & Events Lead to orchestrate and execute our on-the-ground presence
- This person will be the architect behind events, retail pop-ups, and guerrilla marketing activations that bring the Infinite Machine brand to life in New York City and around the world
- Event Production: Plan and execute high-energy events that showcase Infinite Machine—think launch parties, demo days, or urban takeovers
- Retail Pop-Ups: Scout A+ locations, execute immersive pop-up experiences, and bring our vehicles to people in unexpected ways
- Guerrilla Marketing: Conceptualize and lead unconventional, high-impact marketing stunts that generate buzz and capture attention
- Ride-Arounds: Organize city rides, demonstrations, and community engagement events that highlight the P1’s performance and style
- Community Hype: Build local community of riders, creators, and fans to amplify our mission and turn strangers into superfans
- Logistics Wizard: Handle permits, vendors, timelines, and whatever curveballs come with pulling off epic IRL moments
- Brand Representation: Be the face of Infinite Machine at all in-person events, building meaningful relationships with our community and industry partners
Our take
Infinite Machine is a startup with big plans to transform urban mobility with its futuristic electric scooter, the P1. It's focused on creating a high-design, sustainable alternative to cars, marketing the P1 as a "radical new personal electric vehicle".
The company has recently launched with a premium $10,000 edition model and plans to hand-deliver its vehicles, adding a personal touch that sets it apart from other electric vehicle startups. As it scales, it also aims to expand into more affordable models, making it a promising contender in the future of urban transportation.
This bold vision hasn't gone unnoticed, with investors seeing the potential in Infinite Machines. While its competitors have faced significant challenges, the company is committed to innovation and customer experience, giving it a unique edge.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (1 round)
Oct 2024
$9.3m
SEED
Total funding: $9.3m
Company HQ
Bedford-Stuyvesant, NY
Leadership
Joseph Cohen
(Co-Founder & CEO)Founder of Universe, who served as the CEO from 2017 to 2024, and now serves as the Executive Chairman. Prior to Universe, they founded Lore, where they served as the CEO for 2 years.
Eddie Cohen
(Co-Founder & President)Founder of Walden where they have served as the CEO since 2018. Prior to that they worked in International Sales at Haddad Brands and in Marketing Strategy at Apple.
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