Vice President of Mid-Market Sales, Contentful
North America
$400-475k
+ Equity awards + Annual bonuses + Short- and long-term incentives
Content management platform
Be an early applicant
Content management platform
501-1000 employees
Be an early applicant
$400-475k
+ Equity awards + Annual bonuses + Short- and long-term incentives
501-1000 employees
Company mission
To modernize how content flows by leading the transition from legacy CMS to content infrastructure.
Role
Who you are
- 10 + years of progressive SaaS sales leadership, with at least 6 years leading mid‑market sales teams in high-growth environments
- Proven success scaling sales organizations, contributing to ARR, with a track record of exceeding revenue targets
- Experience managing distributed teams and developing future leaders, including first line managers and account executives
- Deep expertise in pipeline management, forecasting, and operational discipline
- Strong cross functional collaboration skills, with the ability to align Sales, Marketing, Product, and Customer Success to achieve shared goals
- Ability to operate strategically while remaining hands-on in critical deals
- Analytical mindset with proficiency in CRM tools and modern sales engagement platforms
- Excellent communication skills and executive presence, capable of engaging C-level leaders internally and externally
- Willingness to travel across North America as required
- Experience in content management, digital experience platforms, or enterprise SaaS solutions
- Background in building and refining scalable sales processes, playbooks, and onboarding programs
- Familiarity with leveraging ISV and SI partnerships to drive integrated customer solutions
- MBA or equivalent advanced degree is a plus
What the job involves
- Contentful is seeking a Vice President of Mid‑Market Sales ($0-$1B in Revenue), North America, to lead our sales efforts across North America
- Reporting directly to the Chief Revenue Officer, leading other senior sales leaders, you will define and execute our go-to-market strategy for the mid‑market segment, drive predictable revenue growth, and scale a high-performing team
- This role is contributing to Contentful’s annual recurring revenue (ARR) and is an important piece of our growth strategy
- Own the North America mid‑market sales strategy, driving ARR growth and market expansion in alignment with global objectives
- Lead, mentor, and scale a team of 3 Sales leaders and 18 Account Executives across multiple hubs
- Deliver predictable revenue by managing pipeline health, coverage ratios, and accurate forecasting
- Partner with Marketing, Business Development, Customer Success, Sales Operations, and Product to design and execute cohesive go-to-market motions
- Drive cross-sell and upsell opportunities by collaborating with ISV and SI partners to deliver integrated solutions
- Implement operational rigor with clear sales cadences, playbooks, and KPIs that ensure consistent performance
- Actively engage in strategic customer deals, modeling best-in-class sales execution
- Represent Contentful at industry events, executive forums, and with key customers and partners to strengthen our brand and expand our reach
- Foster a high-performance culture that reflects Contentful’s values: Relentless Customer Focus, Own It, Be Bold, and Win Together
Our take
Creating, distributing and managing digital content can be complex, time-consuming and difficult, especially at scale. Contentful solves this problem by centralizing all content management into one API-based system.
Since founding in 2013, Contentful has grown to become one of the largest companies of its kind. It now serves thousands of customers, many of which are enterprises such as Danone and Bang & Olufsen. Importantly, the company has continued to improve its offering, for example by partnering with eSSENTIAL Accessibility to offer a way for users to achieve ADA compliance.
In recent years, Contentful has grown its executive team, attracting top talent from companies like Zendesk and Atlassian which has helped to accelerate its ambitious growth strategy. It has also expanded its relationship with AWS, launching the Contentful Composable Content Platform in AWS Marketplace, a key move that will help to broaden its reach and ensure it remains a key player in the competitive CMS market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jul 2021
$175m
SERIES F
Jun 2020
$80m
SERIES E
Total funding: $336.3m
Company benefits
- Full-time employees receive Stock Options for the opportunity to share in the success of our company
- Generous amount of paid time off, including vacation days, education days, and volunteer days
- Use your personal education budget to improve your skills and grow in your career
- Enjoy a full range of virtual events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
- Use your physical fitness budget to get away from your desk and support your physical wellness
- A monthly phone/internet stipend and phone upgrade reimbursement after 2 years
- Plus, Contentful socks! And other amazing swag as part of company events. Oh yeah!
- Access to our Employee Assistance Program (EAP) for information, support, discussion, and counseling for life’s challenges
- Comprehensive health/dental/vision care package covering 100% of monthly premiums for employees
- 16 weeks of paid parental leave to care for and focus on your growing family
- New hire office equipment stipend. Get the gear you need to work at your best
Company values
- Be humble - We are not centered on ourselves, but focus on the needs and contributions of others around them
- Embody a growth mindset - We believe in our collective potential to develop and evolve through dedication and continuous learning
- Start with the customer and work backwards - The first question we ask is “What customer need does this solve?” and treats each customer with empathy
- Strive together - Creating anything of significance without collaboration is challenging, so we work hard together to make an impact
Company HQ
Denver, Colorado, United States
Articles
Leadership
Paolo Negri
(CTO)Previously worked as Senior Developer at AutoScout24, and Senior Developer Team Lead at Wooga.
Sascha Konietzke
(CSO & Board Member)Previously worked as EMEA Manager at Hewlett-Packard, and founded a range of companies including angel investment firm Ko9.
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