Senior Marketing Operations Manager, Dashlane
$165-190k
Password manager & credential security platform
Be an early applicant
Password manager & credential security platform
201-500 employees
Be an early applicant
$165-190k
201-500 employees
Company mission
To make security simple for millions of organisations and their people.
Role
Who you are
- 5+ years of experience in Campaign Operations, Marketing Operations, or MarTech
- Proven track record of executing a full teardown and architectural rebuild of a complex marketing automation instance
- Expert-level Marketo proficiency, including deep knowledge of instance architecture, tokens, assets, and program hierarchy
- Strong Salesforce knowledge, including CRM sync, campaign hierarchy, UTM standards, and core integrations (such as chatbots, webinars, or ABM tools)
- Experience directing and managing deliverables for an external marketing automation agency partner
- Active, day-to-day deployment of AI tools (such as LLMs, Zapier, or automation platforms) to accelerate campaign builds and scale execution
- Professional fluency in English
- A "diagnose before building" mindset—the ability to systematically analyze root causes of system failures before deploying architectural solutions
- Strong stakeholder influence, with a demonstrated ability to translate complex technical infrastructure decisions into clear business outcomes for non-technical marketing leaders
- High comfort operating at pace within a fast-growing environment with significant growth expectations
- Excellent operational leadership skills to manage multiple workstreams, cross-functional dependencies, and process changes simultaneously while fostering a culture of operational experimentation
What the job involves
- In this role, you will own the administration, optimization, and integration of our entire MarTech stack, including Marketo, Salesforce, chatbot tools, and Asana
- You will collaborate closely with our Analytics team to build automated dashboards and direct our external marketing automation agency to scale execution
- The current team requires a leader who can standardize frameworks for campaign execution, eliminate manual bottlenecks, and enable self-service capabilities for global and regional marketers
- Rebuild and own the administration, optimization, and integration of the MarTech stack, including Marketo, Salesforce, chatbot tools, and Asana
- Direct our external marketing automation agency partner to implement infrastructure enhancements, setting clear quality standards and scaling output
- Build and lead end-to-end campaign intake, project management, and execution workflows via Asana
- Leverage AI-powered automation platforms, Zapier, and LLMs across intake, build, QA, and asset creation to expand execution capacity without expanding headcount
- Standardize, document, and optimize global and regional campaign execution frameworks to eliminate manual work and enable self-service for marketers
- Manage email traffic, resource allocation, and cross-functional coordination to deliver high-quality marketing campaigns on time
- Remediate and govern the marketing database by implementing standardized data quality, enrichment, and segmentation guardrails
- Partner with the Analytics team to build automated dashboards and ROI tracking systems that use advanced tracking to tie performance clearly to business outcomes
Our take
The logins to our online accounts are constantly at risk of being hacked. For both individuals and businesses, cyberattacks are an invasion of privacy that can have both financial implications and cause damage to reputations. Creating more unique and secure passwords can then become harder to remember and more complicated to enter.
Dashlane is a web and mobile app that simplifies password management for people and businesses. It makes the internet easier by auto filling passwords, payments, and personal information. With 15+ million users from over 25,000 businesses across 200 countries currently using its software, the company continuously scans over 20 billion hack/breach records each day.
The company faces stiff competition from the likes of LastPass, 1Password, and Bitwarden. To stay price competitive in the market, Dashlane launched a reduced plan with the essential features and in 2023, launched the Dashlane Confidential SSO (Single Sign-On), further differentiating itself from its competitors. They also have innovative tools and a user-friendly interface which will help it stand out from the crowd.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
May 2019
$110m
SERIES D
May 2016
$26.2m
SERIES C
Total funding: $166.2m
Company HQ
Midtown Manhattan, New York, NY
Leadership
John Bennett
(CEO)Prior to joining Dashlane in 2023, Jon was the CEO of Cordance. He also served as the SVP & General Manager of Identity and Access Management Business at LogMeln and as a Senior Product Line Director at Citrix Systems.
Frédéric R.
(CTO)Frédéric has been at Dashlane since 2015, joining as CTO. He also held the role of PResident Dashlane SAS (France) from 2017-2021. Prior to Dashlane, he was the Head of Software Development at Betclic Everest Group.
Dhiraj Kumar
(CMO)Dhiraj joined Dashlane in 2021 as CMO. Prior to this, he was VP of Growth Marketing at BlueVine and a Senior Director of Marketing at PayPal.
David L.
(CFO)David joined Dashlane in 2016 as CFO. Previously he was CFO & SVP of Business Operations at MakeSpace, CFO at Fab, and CFO & EVP of Business Operations at KickApps.
Christophe Frenet
(CPO)Christophe joined Dashlane in 2025 at CPO. Prior to this, he was CPO at Botify, VP of eCommerce at Future, and VP of Performance Marketing & Community/Product Management & Performance Marketing at Purch.
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