Senior User Acquisition Manager, Pocket Worlds
Salary not provided
BigQuery
Google AdWords
Senior and Expert level
Remote from US
Metaverse firm
Be an early applicant
Metaverse firm
21-100 employees
B2CGamingSaaSMobileVirtual Reality
Be an early applicant
Salary not provided
BigQuery
Google AdWords
Senior and Expert level
Remote from US
21-100 employees
B2CGamingSaaSMobileVirtual Reality
Company mission
To empower creativity and connection in a digital world.
Role
Who you are
- Proven experience managing $500k+/month in mobile UA spend, ideally well beyond. You've operated at the scale we're heading to, not the scale we're at
- Deep hands-on expertise in Google App Campaigns, Apple Search Ads, and TikTok. Meta and SDK network experience is a strong plus, as we'll expand
- Fluency in mobile measurement: SKAN/AAK, MMPs, VO/AEO optimization, and incrementality. You can pull your own data, sanity-check an LTV curve, and spot when a "growth win" is actually low-value install volume dressed up in a nice CPI. You know why a $0.50 install can be worthless and a $5 install can be a steal
- A hunter's instinct backed by total command of the current market: you know which creatives, formats, and channels are working right now, you find the arbitrage and the underpriced geo before the window closes, and you move on it
- AI as a force multiplier: one person running multiple channels at this scale is only possible with aggressive AI leverage in your analysis, reporting, and workflow
- Extreme ownership. You don't wait for direction, you bring the plan
- Experience in mobile games, social apps, or virtual economies is a strong plus. Heavy bonus for knowing our product and audience: the best UA operators market the product, not just the channel
What the job involves
- We're looking for an exceptional UA operator
- This role demands a rare combination: a strong quantitative mind, excellent taste, and sharp strategic thinking
- If you've been the person your team trusts with its biggest spend decisions, you'll get to exercise all three here every day
- You'll own specific paid UA channels end to end: Google Ads, Apple Search Ads, and TikTok
- Our CEO runs UA alongside you and owns Facebook and other channels; you'll operate as a two-person team scaling total spend to $500k/month and beyond, profitably
- As you prove out results, your channel ownership grows
- This is not a "sit and monitor the dashboards" role. It's a "find the opportunity, make the argument with data, and deploy capital" role
- You'll be fully supported by world-class talent in data engineering, analysis, and creative
- You won't be building pipelines or making ads yoursel
- Your job is to manage the channels, create the strategy, identify the opportunity, and own the outcome
- To be clear: this is not a seat on a big UA team with other managers to fall back on. It's you, working directly with the CEO
- There's no committee between you and the spend. The leverage is enormous, and so is the accountability
- One thing to know before you apply: we move extremely fast, and this is not a place to coast
- It's a place to push, challenge, and be challenged, including pushing back on leadership when the data says we're wrong
- Come here if you're confident in your ability to execute and want a high risk, high reward environment where the upside is structured to match
- Own performance of your channels (Google, ASA, TikTok): strategy, structure, budgets, bidding, creative direction, and results
- Scale monthly spend to $500k+ while holding payback targets. Growth that doesn't pay back isn't growth
- Identify and open new channels and geos; kill what doesn't work without sentimentality
- Run structured creative testing loops with our creative team: concept, test, read, iterate
- Master our measurement stack: Singular MMP plus our own BigQuery-based attribution and LTV models. We trust our data over platform-reported numbers, and you will too
- Work directly with our data team to sharpen LTV curves, payback models, and geo/platform-level unit economics
- Manage and hold accountable any external partners (agencies, vendors, pLTV/ML partners)
- Report performance to the CEO with specific numbers and clear recommendations. No fluff, no vanity metrics
- Why This Role Is Different:
- You work directly with the CEO, who runs UA himself. No layers, no translation. Your analysis becomes budget decisions in hours, not quarters
- Real money, real mandate. We're profitable and funding this from strength. The goal is $500k+/month deployed well, not spend for spend's sake
- A measurement stack that lets you be right. First-party BigQuery data, hybrid attribution, user-level LTV. You'll make decisions on real economics, not platform self-grading
- Heavily incentivized to succeed. Compensation is structured so that if you scale this profitably, you win big alongside us
Our take
The popularity of virtual worlds is on the rise, with immersive gaming and social experiences more accessible than ever. As the parent company of Highrise and Everskies, Pocket Worlds designs and builds metaverse communities to bring people together in new ways.
Through Highrise, it offers a virtual world where people make avatars and create relationships. Impressively, this has now amassed over 40 million users. The company's 2021 acquisition of Everskies, a pixel doll community, added a new world to its offering.
Moving forwards, Pocket Worlds has continued to launch new capabilities to serve its users. For example, Highrise Studio and Highrise 4.0 were introduced to make it easier for creators to build and monetize virtual experiences.
Steph
Company Specialist at Welcome to the Jungle
Insights
Top investors
12% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jan 2021
$7m
EARLY VC
Oct 2018
$3m
SEED
Total funding: $10.2m
Company benefits
- Work anytime: This isn’t your typical 9-5 — they give you full permission to hop online whenever works for you
- Work anywhere: They have a team that spans the globe, so you have the ability to work from wherever speaks to you
- Training and Education Budget: Keep building your skillset with an annual reimbursement of up to $1,000 for programs, certifications, and learning materials
- Team Building Budget: Get to know your teammates with a monthly event and activity stipend of $25 per person
- Fitness Allowance: Stay active with a $50 monthly reimbursement for your gym membership, yoga studio membership, or whatever gets you moving
- Coworking Space Stipend: Choose a coworking space in your city that works for you and we’ll foot the bill
- Family Leave: Receive up to 2 months 100% paid time off during your first year of parenthood (after 6 months of employment)
- Annual Retreat: Join all fulltime employees on a unique jettsetting adventure every 9-12 months to brainstorm and meet face-to-face
Company HQ
Galindo, Austin, TX
Leadership
Anton Bernstein
(Co-Founder & CEO)Previously co-founded Luxury Escapes and Lookingo, serving here as CEO. Served as CEO for Smartbox and sat on the Investment Team for Redpoint Ventures and Insight Venture Partners.
Jimmy Xu
(Co-Founder & CTO)Previously served as a Design Engineer for Apple. Experience as a Research Assistant at the University of Washington.
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