Lifecycle Marketing Manager, ConsenSys
$115-162k
+ Equity
Tools & infrastructure powering Ethereum
Posted today
Tools & infrastructure powering Ethereum
501-1000 employees
Posted today
$115-162k
+ Equity
501-1000 employees
Company mission
To unlock the collaborative power of communities by making Web 3.0 universally easy to use, access and build on.
Role
Who you are
- 4-8 years of experience in lifecycle marketing
- Have built lifecycle user journeys from the ground up with little to no oversight on large userbases
- Excellent project management skills to manage multiple experiments at different points in their development
- Practical experience executing in CEP systems such as Braze
- Familiar with marketing and analytical tools like Segment, Mixpanel, and Preset
- Self starter who is data-driven, results-oriented and customer-obsessed
- Excellent verbal and written communication skills, able to clarify complex ideas in a way that a broad audience can understand
- You thrive in a fast paced environment
- Web3 experience will be a bonus
- Don't meet all the requirements? Don't sweat it. We’re passionate about building a diverse team of humans and as such, if you think you've got what it takes for our chaotic-but-fun, remote-friendly, start-up environment—apply anyway, detailing your relevant transferable skills in your cover letter. While we have a pretty good idea of what we need, we're ready for you to challenge our thinking on who needs to be in this role
What the job involves
- We are seeking a Lifecycle Marketing Manager to join our Growth Marketing team
- In this role, you’ll be responsible for setting the strategy and executing on lifecycle campaigns across all Consensys products
- You’ll look for opportunities to ensure we are bringing a level of personalization in our communication to our users such that every touch point is driving value for our customers and the business
- The ideal candidate has a proven track record of taking projects from start to finish with deep experience leveraging customer data to inform their strategy
- You’ve developed multiple lifecycle programs at scale, have conducted hundreds of A/B tests, and have even launched new lifecycle channels from the ground up
- Oversee the lifecycle strategy across Consensys’ product offering (e.g. in-app notifications, in-app banners, push notifications, full screen modals,, etc)
- Determine the channel and messaging throughout a user’s lifecycle (new user education, activation, engagement, retention)
- Comfortable working end-to-end on a lifecycle campaign (through setting the strategy, briefing the creative team, building the targeting, QAing the campaign, and measuring results)
- Develop an experimentation roadmap across lifecycle channels. Continuously test and learn, identifying the most effective content and messages for different audiences
Application process
- It is a requirement of employment in this position that applicants will be required to submit to background checks including but not limited to employment, education and criminal record checks. Further details will be provided to applicants that successfully meet the criteria for the position as determined by the company in its sole discretion. By submitting an application for employment, you are acknowledging and consenting to this requirement
Our take
ConsenSys is an Ethereum software company that creates blockchain tools and infrastructure, allowing businesses to build the next generation of digital and tech applications. It has also moved forward into the Web 3.0 and metaverse space, continuing the principles of building a digital, decentralised economy.
The company's founder had already created the revolutionary Ethereum, and launched ConsenSys Software and ConsenSys Mesh, a blockchain investment company, to “harness” the powerful capabilities of Ethereum. Despite unicorn status, the company operates in unpredictable territory. Several bursts of reorganisation and a “merge” of sister company Ethereum means change is the norm for ConsenSys.
Regardless, the revolutionary technology and continuous breakthroughs that ConsenSys and the companies it invests in spearhead, show that they're flexible enough to maintain momentum. The business is extremely well-funded and eyeing up another fundraise which could see it valued at $3 billion.
Steph
Company Specialist at Welcome to the Jungle
Insights
-10% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Mar 2022
$450m
SERIES D
Nov 2021
$200m
LATE VC
Total funding: $725m
Company benefits
- Equity - We believe in ownership and want everyone to have a stake in our future success, that’s why you’ll receive equity when you join us
- Recognized in the blockchain and Web3 ecosystem - Working at ConsenSys is a tremendous reference for your career. You’ll join a network of entrepreneurs and technologists that extends across the global crypto ecosystem
- Continuous learning & opportunities - We provide ongoing growth and development through on-the-job learning, and the ConsenSys Advance Program which includes full access to Coursera, bespoke and technical learning programs and ConsenSys Academy our world-class blockchain and Ethereum program
- Unlimited vacation holidays - We value downtime to recharge and reset, ensuring everyone at ConsenSys has work/life balance. In addition, company-wide we participate in “zero productivity” days to take a break from work, shut down, and sit back and relax
- Flexible working arrangements - With our global workforce we have fine-tuned asynchronous working which means we have a lot of flexibility in the structure of when we work and how we work together
- Remote first - You’ll be joining a team based all over the world. Providing the unique opportunity to work with people from across 6 continents
Company HQ
East Williamsburg, NY
Leadership
Joseph Lubin
(CEO & Founder)Formerly President of SynerG Music and Director of New York Office for Blacksmith Technologies. Currently Co-Founder of Ethereum.
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