Strategic Finance Manager, Demandbase
Go To Market Finance
$130-194k
Go-To-Market engagement & marketing software
Open for applications
Go-To-Market engagement & marketing software
501-1000 employees
Open for applications
$130-194k
501-1000 employees
Company mission
To transform how B2B companies go to market.
Role
Who you are
- 5–8 years of FP&A or Strategic Finance experience, preferably in SaaS
- Experience supporting GTM functions
- Strong understanding of SaaS metrics and reporting standards
- Build excellent financial models, especially to assess potential strategic initiatives undertaken by functional leaders
- Excellent communication and stakeholder management skills
- Experience working with PS or CS Ops teams a plus
- Experience with key business systems (e.g. Adaptive Planning, Netsuite, Clari, Salesforce) preferred
What the job involves
- We are seeking an experienced and strategic FP&A Manager to join our growing GTM Finance team
- This role will be reporting directly to the Head of Strategic Finance, GTM
- This highly visible role will be a trusted finance partner to our Sales, Marketing, Customer Success, and Professional Services organizations
- You will work closely with senior leadership to drive financial planning, provide strategic insights, and influence data-driven decision-making
- You will play a critical role in forecasting, analyzing performance, designing metrics that drive accountability, and ensuring that our GTM teams operate efficiently and effectively
- Lead budgeting and forecasting for Sales, Marketing, Customer Success, and Professional Services functions
- Partner with functional leads to develop and track operational metrics, including Marketing campaign ROI Analysis, PS delivery capacity model, margin, and utilization
- Forecast customer retention and expansion metrics in collaboration with CS leaders
- Own resource planning across GTM functions
- Prepare monthly and quarterly financial reporting packages and executive readouts
- Monitor and explain variances between actual results and forecasts, proactively flagging risks and opportunities
- Initiate and drive process improvements that enable the FP&A function to scale
- Partner closely with Accounting for month-end and quarter-end reporting, driving cross-team processes to main and improve the predictability of financial results
Our take
B2B buyers face challenges that aren't met by most off-the-shelf marketing and sales software. Focused on customer sales (or converted from customer sales software), it usually fails to take into account the long sales cycles, unique advertising requirements, and account management needs of business sales. Since 2006, Demandbase has been here to change that with its account-based marketing platform designed specifically for B2B sales.
Competition in the digital sales space has heated up and Demandbase isn't the only B2B marketing firm in the sector, with other companies such as 6sense and Terminus offering marketing solutions. However Demandbase stands out by being the only demand-side platform built specifically for B2B advertising. This gives it a much more accurate identification of purchasing accounts and more precise targeting of advertising spend compared to its competitors.
Demandbase boasts a large and growing customer base including major clients such as Siemens, VISA and General Electric. On the back of several new updates and launches, as well as record bookings and strong revenue growth, the company has secured significant funds that will be used to support its next wave of platform innovation. The company was also recognised by Research In Action as a Market Leader for 2024 on its Vendor Selection Matrix™ for Revenue Marketing Automation Solutions.
Steph
Company Specialist at Welcome to the Jungle
Insights
-3% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
May 2017
$65m
SERIES H
Jul 2015
$30m
LATE VC
Total funding: $158m
Company benefits
- Health and Wellness Plans
- Stock Options
- Flexible Time Off & Holidays
- Family Friendly Benefits
- Remote Friendly
- Inclusive and Open Company Culture
- Professional Development
Company HQ
Yerba Buena, San Francisco, CA
Leadership
Chris Golec
(Board Director)Founded Demandbase and was CEO until 2019. Is currently CEO of Channel99. Was previously Global Marketing Manager for General Electric and a Product Development Engineer with DuPont.
Gabe Rogol
(CEO, not founder)Was Senior VP of Sales and CRO at Dealbase before stepping up to CEO. Previously was VP Sales & Marketing with IDG.
Salary benchmarks
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