Enterprise Marketing Manager, Halborn

• 4+ years of experience with Enterprise Marketing (Financial sector, B2B preferred)
• 5+ years of experience on project management
• Impeccable organization to keep track of processes, progress and communicate results
• Ability to manage own time and priorities
• Very strong communication skills
• Proactiveness and attention to detail
• Proficiency in English
• Ability to work with various teams and manage multiple tasks simultaneously
• Willingness to learn technical aspects of blockchain and cybersecurity
• Willingness to work in an asynchronous environment

Desirable

• Lead Enterprise Marketing’s content initiatives throughout the content lifecycle: from ideation, to production, execution, publishing, and reporting
• Develop new content lines for Halborn’s Enterprise GTM strategy: industry reports, short educational videos, webinars
• Create B2B nurture campaigns for Prospects (MQL -> SQL)
• Communicate with multiple stakeholders, especially Marketing and Sales, to coordinate planning and execution of multiple projects at a time
• Execute on necessary processes from the content lifecycle including: copywriting, graphic design and video editing
• Enterprise events production: plan, create content & designs, manage speakers, manage communications, manage sponsors and ticketing all the way to on-site event operation
• Optimize content from data-driven analysis: user interaction from Salesforce MCAE (fka Pardot), website A/B testing, Social Media analytics, Newsletter insights
• Propose tools to implement automation throughout marketing processes