New Business Manager, Croud
EMEA
£43.8-50.3k
+ Discretionary annual performance based incentive + Sale commission
3 days a week in office
Performance marketing agency
Be an early applicant
Performance marketing agency
501-1000 employees
Be an early applicant
£43.8-50.3k
+ Discretionary annual performance based incentive + Sale commission
3 days a week in office
501-1000 employees
Company mission
To drive business performance and growth for ambitious brands through reinvention.
Role
Who you are
- Experience in business development or consultative sales within a digital marketing, creative, or media agency environment
- Proven ability to support and progress new business opportunities through structured pipeline stages
- Experience contributing to pitch processes, including brief interpretation, coordination, and proposal development
- Strong commercial awareness with the ability to identify and qualify opportunities effectively
- Comfortable engaging with senior stakeholders and supporting C-suite level conversations
- Understanding of the digital marketing and social landscape, including key client challenges and agency value propositions
- Strong networking skills and willingness to engage in industry events and client-facing opportunities
- Highly organised with strong attention to pipeline management, CRM accuracy, and process discipline
- Collaborative team player who works effectively across strategy, marketing, and delivery teams
What the job involves
- We are seeking a dynamic New Business Manager to drive pipeline growth and generate new revenue opportunities across the wider agency network, including Croud and our sister agency Born Social
- Reporting to the New Business Director and working closely with agency leaders, you will take ownership of opportunities across the new business funnel, from lead generation and qualification through to pitch conversion and successful client onboarding
- You will manage opportunities through the pipeline, supporting the conversion of prospects into long-term clients
- This includes developing compelling proposals, creating tailored credentials that respond to client needs, and coordinating pitch processes from briefing through to final presentation
- Working across both group-wide and agency-specific priorities, you will play a key role in delivering new business activity, managing pipeline performance, and building strong relationships with senior client stakeholders
- Partnering with marketing, channel specialists, and senior leadership, you will support the EMEA growth strategy by identifying priority sectors, surfacing high-potential opportunities, and contributing to revenue growth across the Croud Group
- Own and progress opportunities across the new business pipeline, from lead generation and qualification through to pitch conversion and client onboarding
- Qualify inbound and outbound opportunities and manage progression through the pipeline, ensuring prioritisation of high-value prospects
- Maintain accurate CRM records and provide clear pipeline visibility to support forecasting and commercial decision-making
- Drive proactive new business activity through targeted outreach, events, internal referrals, and marketing-led campaigns
- Work with senior sales and marketing stakeholders to identify priority sectors and target accounts aligned to growth strategy
- Support the development of marketing, PR, and content initiatives that help generate and progress new opportunities
- Coordinate pitch processes end-to-end, working with internal teams to develop compelling, insight-led responses
- Develop tailored credentials, proposals, and case studies that clearly communicate agency capabilities across performance and social
- Support conversion of qualified opportunities into successful new client wins
- Build and maintain strong relationships with senior client stakeholders, supporting early-stage commercial conversations
- Collaborate with senior leadership on pricing, costing, and procurement discussions where required
Salary benchmarks
Our take
Marketing teams are often under-resourced and over-stretched, and the 24/7 nature of the field only amplifies these difficulties. Yet, digital marketing continues to be a vital part of businesses marketing strategy as the opportunities for business success online continue to grow.
Croud has a unique approach to assisting digital marketers. Its proprietary technology supports planning, automation and delivery of digital marketing campaigns. Croud's capability to deliver this at scale is supported by its "Croud Control" platform, a digital platform that links over 2,300 on-demand digital experts known as "Croudies" to clients.
Croud continues to expand its network of "Croudies" and the digital products available to clients. For example, its in-house "Croud Creative" team provides instant creative resources to media teams, allowing them to create world-class campaigns. It also continues to make acquisitions to strengthen its position and remains well-regarded in the space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Nov 2019
$39.6m
LATE VC
Total funding: $39.6m
Company benefits
- Work from home opportunities
- 25 days holiday a year
- Annual performance bonus
- Sale commission
- Recruitment referrals bonus
- Gym membership contributions
- Ride to Work scheme
- Rail card
- Season Ticket loan
- Free fruit, breakfast cereals and tea & coffee
- Free home office chair
- Life and income protection
- Medical cash plan
- Share option scheme
- Agile Working Policy
- Summer Fridays
Company HQ
London, UK
Leadership
Ben Knight
(Co-Founder & Chief Strategy Officer)Ben worked within search for over ten years, and realised there was a gap in the market to deliver a more innovative way of working, so founded Croud, to cater to clients' 24/7/365 demands
Luke Smith
(Co-Founder & Global CEO)Luke started his career at News International and The Economist, then turned his hand to agency relationship management at Google, where his belief that the agency model was broken grew.
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