Social Media Lead, OKX
Cryptocurrency trading app
Be an early applicant
Cryptocurrency trading app
1001+ employees
Be an early applicant
1001+ employees
Company mission
To eliminate financial barriers, evolve the global economy, and change the world for better.
Role
Who you are
- 10+ years of experience in social media and/or brand marketing
- Previous experience in crypto or web3 and/or deep understanding of its culture and ecosystem
- Previous experience creating for social media channels X, Instagram, TikTok, Discord
- Social capital and experience with top creators and influencers in Europe
- You love and live memes - from classic memes to irl trends, you know whats going on in popular culture
- You get your dopamine from creative taglines and social first storytelling
- You have framework thinking and an owner mentality
- Strong project management skills
- Portfolio that demonstrates your strategic, conceptual, and design skills
- Proficient in social design tools: Figma, Canva
- Exceptional communication skills in English
- Problem-solver and flexible to adapt to the ever-evolving climate of social media
- Prioritization skills and ability to manage timely social projects and evergreen campaigns
Desirable
- Strong photography skills
- Video editing skills
What the job involves
- As Social Media Lead for Europe, you will be at the forefront of crafting OKX social and cultural presence through impactful concepts and thumb-stopping content
- You will lead the global social team towards big ideas, innovative executions with crypto influencers, and help grow our social communities
- You will work with social media managers to define our storytelling on social especially across Europe, bring day-to-day posts to life and jam with influencers to figure out how to crack the next big cultural moment
- Ideate, oversee and execute social storytelling on X (Twitter), Facebook, Instagram, Snapchat and TikTok
- Work with influencers to create socially charged community programs, video content and memes
- Generate interesting influencer briefs and prompts
- Grow and galvanize a community of crypto and OKX evangelists
- Continuously explore new trends to stay ahead of the curve and deliver innovative social content
- Generate strategic framework and copy for brand and product campaigns that bring home our brand's unique tone of voice and distinctive style
- Collaborate with internal departments to establish campaign objectives, align distribution requests and complete tasks
- Create SOPs for effective cross-functional collaboration, resolve conflicts and motivate the team to bring their most creative self to work everyday
Our take
While cryptocurrency holds the promise of freedom in personal finances and the possibility of large financial rewards through trading, it can be intimidating to get started. OKX, a long-standing crypto currency exchange, exists to solve that problem, removing the knowledge barriers to cryptocurrency trading with an easy-to-use, all in one platform.
OKX is one of the larger cryptocurrency exchanges, though it is a bit smaller than the market leaders Binance and Coinbase Exchange. Where it shines is in the sheer range of its services which are designed to be versatile enough for any user, ranging from a crypto exchange to NFT and decentralized finance investment products. With a reputation for security and reliability, it has a userbase of over 50+ million active accounts in over 180 countries.
OKX is using its structural position in cryptomarkets to help support the entire sector, announcing a market recovery fund to protect crypto firms facing collapse following the FTX crisis. Additionally, it is expanding into Web3 gaming with a 2023 partnership with Thirdverse, further increasing the scope of its offering to its client base. As long as it can continue to weather the tough market conditions for cryptocurrency it should maintain its excellent position to continue its growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
65% employee growth in 12 months
Company
Company benefits
- Comprehensive insurance package including medical, dental, vision, disability & life insurance.
- Paid Parental Leave
- Employee Referral Bonus Program paid in BTC
- More surprises when you join!
Leadership
Star Xu
(Founder & CEO)Previously an Engineer at Yahoo before becoming the Chief Technology Officer at DocIn. They later founded OKX and has recently reclaimed the title of CEO
Salary benchmarks
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