Product Marketing Manager, Juniper Square
Competitive Intelligence
$104-135k
The Canadian base salary for this role is $92,000 - $115,000. + Bonus and Equity for all
More information about location
Investment partnership platform
Be an early applicant
Investment partnership platform
501-1000 employees
Be an early applicant
$104-135k
The Canadian base salary for this role is $92,000 - $115,000. + Bonus and Equity for all
More information about location
501-1000 employees
Company mission
To create new opportunities for private capital markets.
Role
Who you are
- 5–8+ years in product marketing, competitive intelligence, or similar roles within a B2B SaaS company
- Proven experience building competitive intelligence programs that directly impact go-to-market success
- Strong ability to synthesize complex data into clear, actionable insights for internal audiences
- Excellent communication skills—written, verbal, and visual—with the ability to adjust for different audiences
- Comfortable speaking with customers, building relationships, and influencing cross-functional teams, especially customer-facing stakeholders
- Strategic mindset paired with operational excellence—you think big and execute fast
- Self-motivated, highly organized, and able to thrive in a fast-paced, high-growth environment
- Bonus: Experience in private markets (e.g., private equity, real estate, or venture capital) or a strong interest in the space
What the job involves
- We’re looking for a Product Marketing Manager, Competitive Intelligence to champion understanding and responding to our evolving competitive landscape
- This strategic role is ideal for someone who thrives at the intersection of research, strategy, and sales collaboration—delivering deep insights and equipping client-facing teams with the knowledge and tools to win in the market
- You’ll work closely with product, marketing, sales, customer success, and executive stakeholders to provide timely, relevant, and actionable competitive intelligence
- You’ll be a key partner to customer-facing teams, building strong relationships and creating high-impact enablement resources that help them position Juniper Square more effectively
- This role will report to the Head of Product Marketing and will be closely aligned with our customer facing team leaders and product managers
- Own the competitive intelligence program for Juniper Square across all key products, services, and verticals across the globe
- Continuously monitor competitor activity, market movements, and customer feedback to uncover and communicate strategic insights
- Develop and maintain a robust library of competitive battlecards, positioning guides, objection-handling tools, and win/loss analysis
- Partner with sales, solutions, and customer success teams to gather frontline insights and ensure competitive content meets their needs
- Deliver briefings that prepare customer-facing teams to differentiate Juniper Square in competitive deals
- Work closely with product and marketing teams to ensure insights inform roadmap direction, messaging, and go-to-market strategies
- Track and analyze trends in the private markets software and services industries
- Contribute to product launches, strategic initiatives, and analyst/influencer engagements by representing the voice of the competitive landscape
Our take
Juniper Square is an investment management solutions platform that aims to empower LPs (Limited Partners) and GPs (General Partners) to expand opportunities through partnerships and make the world of private equity more transparent, efficient, and accessible. With a suite of tools that focus on CRM, fundraising, investor reporting, and an investor portal, the company has modernised and streamlined private equity management for companies such as Beacon Capital Partners, Bell Partners, and Greystar.
Founded in 2014, Juniper Square were immediately in direct competition with analytical monolith Microsoft Excel, as well as popular equity management apps like Fundwave. However, the platform has exceeded expectations, in part because of its fluid and longer-term focused software solutions that have innovated what was previously archaic and error-ridden under Excel.
Serving almost 2000 GPs, Juniper Square supports tens of thousands of investment partnerships, covering hundreds of billions in LP capital. The company has raised substantial funding that will be used to fuel rapid growth, accelerate innovation, and expand its services.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 6 rounds)
Jun 2025
$130m
SERIES D
Feb 2023
$133m
LATE VC
Total funding: $371m
Company HQ
Chinatown, San Francisco, CA
Leadership
Alex Robinson
(Co-Founder & CEO)Previously founded GreenDoor where they served as the CEO. They also spent 5 years at Microsoft as Senior Product Manager and 3 years at New Energy Risk as the Founding VP of Business Development.
Yonas Fisseha
(Co-Founder & CTO)Previously the Principal Architect at Fanbase.com and the VP of Engineering at Huddler.com
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