Senior Product Marketing Manager, Outreach
$95-170k
AI revenue workflow platform
Job no longer available
AI revenue workflow platform
1001+ employees
Job no longer available
$95-170k
1001+ employees
Company mission
To change the way companies engage with their customers throughout their lifecycle.
Role
Who you are
- The ideal candidate is a data-driven product marketer business leader with a deep understanding of Enterprise readiness focusing on the admin experience, data and retention
- This person will be a strong business leader understanding cloud business models and marketing strategies for B2B SaaS products
- We are seeking a candidate with a proven record of driving growth through product evolution, and the ability to think strategically and move with urgency
- 7 or more years of experience working as a product or business planner or finance manager in the technology industry
- Proficient understanding of SaaS technology, vernacular, and landscape
- Expertise in B2B marketing with the ability to rapidly gain an in-depth knowledge of the Outreach product and sales engagement industry and competitors
- History of improving processes, methodologies, programs, and/or frameworks that improved company impact, customer experiences, and/or cross-team performance
- Creates a work environment that celebrates, encourages, and stands up for diversity & inclusion
- Previous experience at growth-stage companies or driving significant revenue growth at larger companies is beneficial
- Bachelor's degree, MBA strongly preferred
- Enthusiastic willingness to roll-up-your-sleeves and do whatever it takes
- Strong attention to detail, highly entrepreneurial, creative, open-minded, persistent, and highly collaborative
- Outstanding organizational and prioritization skills, with the ability to manage multiple projects in a fast-paced environment and consistently deliver on key milestones
- An all-rounded team player with accountability and dependability of a strong leader
What the job involves
- Outreach is seeking a Sr Product Marketing Manager with a proven track record for bringing new products and innovations to market with high customer impact and satisfaction to drive product momentum and revenue growth at a global scale in the B2B SaaS arena
- This role will report to the VP of Product Marketing and will lead the product roadmap and GTM for Outreach products to Enterprises
- This role will be responsible for leading category-level product value proposition development, product positioning & messaging, pricing and packaging, and all aspects of enabling Demand Generation, Sales, and Customer Success teams to optimally market and sell Outreach products to drive customer value, adoption and business growth
- Leading market requirements across various scenarios for Enterprise including admin experience, data and retention
- Conducting market & customer research to stay in touch with buyer needs, and create and maintain clear, differentiated messaging that resonates with our target audience
- Be the customer and product subject matter expert on Enterprise needs
- Owning the core bill of materials including messaging framework, FAQ, and demos to enable our Enterprise sales teams
- Developing and executing the go-to-market plan for new product/feature releases collaborating across Engineering/Product, Marketing, Finance, Sales & Customer Success teams
- Influencing stakeholders across all teams and levels of leadership ranging from analysts to C-Level executives
- Demonstrating a strong ability to lead cross-functional teams to drive business and product results that measurably deliver company impact
- Bringing exceptional ability to drive key business objectives with data-driven, fact-based insights that lead to well-informed strategic plans, quick decision making, and impactful outcomes
Our take
Customer Relationship Management (CRM) has long faced challenges with poorly integrated technology, which has inspired a flurry of companies targeting efficiency in the sector. Outreach is an AI-enabled sales execution platform that enables users to build more pipeline, proactively fix deal risks, and make the best decisions to advance their deals across every moment of the sales cycle.
Outreach is a leader in its category; delivering a comprehensive suite of sales tools, and generating insights from a rich set of industry data. Although there are numerous competitors in the space, the company's early focus on AI is what allowed it to get ahead in the market. and this supported Outreach
Outreach has continued to display good growth after achieving Unicorn status back in 2020. Its solutions have become a mission-critical part of the revenue stack for many customers, with notable names served by the company include Siemens, Twilio, and zoom. On top of this, Outreach announced it has achieved new ISO/IEC certification that recognises responsible AI management, becoming the first company in its category to earn this distinction.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-3% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jun 2021
$200m
SERIES G
Jun 2020
$50m
SERIES F
Total funding: $527.3m
Company benefits
- Parental leave - Extended PTO for both parents, plus unique perks to ease the transition of returning to work
- Full medical benefits - Majority of employer paid medical, dental and vision coverage
- 401K - A competitive plan to help you save for retirement
- Flexible time off - We believe in a healthy work/life balance, and in our employees to make practical time off arrangements
Company HQ
Interbay, Seattle, WA
Leadership
Manny Medina
(Founder & Board Member)Was employee number three on Amazon’s AWS team, and led the Microsoft mobile division from launch.
Abhijit Mitra
(CEO)Previously CPO at Commure, SVP and GM (Industry Verticals) at ServiceNow, and Global VP (SAP Cloud for Customer) at SAP.
Salary benchmarks
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