Chief Revenue Officer, Vestd Services Limited

• 7+ years in commercial SaaS leadership, with at least 4 years leading multi-function revenue teams (not just sales)
• Track record of building or significantly restructuring a commercial engine — not just scaling one that was already working
• Deep knowledge of ICP segmentation, GTM design, and commercial modelling
• Strong analytical capability. Comfortable interrogating data, identifying root causes, and making decisions under uncertainty
• Executive presence and the ability to lead cross-functional teams through clarity, not consensus
• Comfortable with constructive disagreement. This role works closely with the founder-CEO. The relationship requires mutual challenge
• You diagnose before you prescribe. When something isn't working, your instinct is to understand why before deciding what to do about it — and you're comfortable saying "we need to look at this properly" when others want to move straight to solutions
• You're a builder, as well as an optimiser. You're energised by creating systems, processes, and accountability where they don't yet exist — and you take ownership of your own agenda rather than waiting for a brief
• You lead through clarity, not consensus. You can bring multiple teams together around a shared direction, and you're willing to make decisions that not everyone agrees with — as long as you can explain your reasoning and own the trade-offs
• You're direct with senior stakeholders. You'll work closely with the founder-CEO, and the relationship works best when you challenge constructively, share bad news early, and treat disagreement as a feature, not a problem
• You thrive in a remote-first environment and communicate with precision, whether in a board meeting, a cross-functional review, or a Slack thread
• Thrives in a startup environment, ready to tackle diverse challenges with enthusiasm
• Adaptable - open to taking on responsibilities beyond the defined role as needed
• Passionate about contributing to a culture of innovation, collaboration, and continuous improvement
• Embraces technology to improve processes and drive efficiency

Desirable

• This is Vestd’s first Chief Revenue Officer — a pivotal leadership role responsible for shaping and scaling the company’s entire revenue engine
• You’ll lead Marketing, Sales, Partnerships, Customer Success, and Revenue Operations as a single, integrated function, working in close partnership with the CEO and Business Unit leaders to deliver sustainable, predictable ARR growth
• We need a commercial leader who can diagnose where growth is constrained, identifying the highest-leverage opportunities, and building the systems, processes, and accountability required to translate strategy into measurable outcomes
• You will own commercial strategy end-to-end, from go-to-market design through to execution and optimisation
• This includes establishing clear revenue operating standards across Business Units, embedding a high-performance culture, and ensuring consistent, data-driven decision making
• In return, we expect someone who brings clarity to ambiguity, makes decisions they can defend, and is comfortable being challenged
• Success in this role will be driven by a deep understanding of our target customers, our product-market fit, and the dynamics of scaling a business at our stage
• You will leverage modern tools, technologies, and revenue infrastructure to drive effective messaging, create meaningful market engagement, and unlock new growth channels — while elevating performance across a range of customer types and deal sizes
• You will operate with a high degree of autonomy and accountability, making decisions with conviction, aligning stakeholders, and leading from the front in a fast-moving, evolving environment
• Own value delivery from the full GTM tech stack (CRM, marketing automation, analytics)
• Ensure data integrity across CRM, billing, product usage and analytics
• Ensure teams are trained to use the systems properly and consistently
• Own the company-wide revenue plan: ARR, MRR, pipeline health, net retention, and churn. Ensure BU-level plans are coherent, comparable, and executable
• Design and own target-setting frameworks, incentive structures, and performance management across Business Units
• Partner with the CEO, Finance, and Technology leadership to align commercial direction with product vision and company strategy
• Own end-to-end GTM process design: lead management, qualification, handover, onboarding, and renewal
• Own the GTM tech stack (CRM, marketing automation, analytics). Ensure data integrity and that teams use systems properly and consistently
• Simplify and standardise sales stages, pipeline hygiene, and operational workflows
• Build and improve playbooks, SLAs, qualification frameworks, onboarding flows, and upgrade paths
• Sharpen ICP definition and ensure messaging and conversion assets reflect it across all segments
• Work closely with BU Sales on forecasting discipline and with BU Customer Success on retention and expansion
• Own and evolve pricing and packaging across equity management products (EMI, CSOPs, cap table, valuations, investor reporting, and more)
• Own monetisation strategy, discount governance, and commercial guardrails
• Bring Business Units, Finance, Analytics, and Product together around clear metrics, shared definitions, and aligned goals
• Act as the final arbiter on revenue priorities and trade-offs across BUs, balancing local optimisation with company-wide outcomes
• Integrate Marketing, Sales, Partnerships and CS into a high-performing, accountable revenue function
• Within 12 months a successful candidate will have:
• Built a revenue function that operates as one team — with Marketing, Sales & Partnerships, and Customer Success aligned around shared metrics and clear ownership
• Diagnosed and begun to address the root causes of revenue churn, not just the symptoms
• Established ICP clarity across business units — including explicit decisions about where to invest and where not to
• Delivered revenue reporting and forecasting that gives the board and investors genuine confidence in commercial performance
• Earned the trust of the CEO, Business Unit leaders, and the wider team through clarity, follow-through, and willingness to make hard calls

• We are accepting rolling applications for this role with no fixed end date - if you are interested in joining the Vestd folk, please apply when you can. We will respond to every applicant, but we may only screen some candidates depending on the number of applications received
• Our recruitment pipeline has a few stages, giving you plenty of opportunities to learn about Vestd as we take the time to find someone who is the best fit for the role
• We aim to complete the selection process as efficiently as possible, and we are committed to making our candidate experience as inclusive as we can, so please get in touch with us if you require any information or support during the application process or need to ask for any adjustments
• The selection process for this role might be:
• Apply online
• 20-minute screening call with a member of the People team
• 45-minute interview with a senior member of the team
• 45-minute interview with the CEO
• A further written task for discussion during the face to face interview
• A face-to-face interview with the CEO
• An online call with our of our Directors
• Meeting with the Heads of Sales & Partnerships, Marketing and Customer Success
• Offer meeting
• Please note that we record our interviews. These recordings are only viewed by the hiring team and once a role is filled, all recordings are deleted. We do not share any candidate information with anyone outside of Vestd at any time