Manager of Content Strategy & Creation, DNAnexus
Content Generator
$120-130k
+ 8% Annual bonus component
Data analysis and management platform for DNA sequence data
Be an early applicant
Data analysis and management platform for DNA sequence data
201-500 employees
Be an early applicant
$120-130k
+ 8% Annual bonus component
201-500 employees
Company mission
To accelerate precision drug discovery by unlocking the power of collaboration to draw critical insights from omics data.
Role
Who you are
- The ideal candidate possesses exceptional storytelling abilities, can extract and leverage data to strengthen content, collaborates authentically with cross-functional teams, and demonstrates proficiency with modern content tools
- Bachelor's degree in Marketing, Communications, or related field, plus demonstrated knowledge of precision medicine concepts, cloud technology, and genomic data applications in healthcare
- OR: Bachelor's degree in Biology, Genetics, Biomedical Sciences, or related field
- 3+ years of experience in B2B content creation, preferably in technology, life sciences, or healthcare
- Demonstrated ability to extract compelling storylines from complex technical information
- Strong analytical skills to interpret data and incorporate it meaningfully into content
- Proficiency with modern content tools, including Gen AI applications, and understanding of their strategic role in content creation
- Excellence in research, writing, and editing with meticulous attention to detail
- Experience with content management systems and understanding of SEO principles
- Exceptional ability to collaborate across departments, synthesizing input from diverse stakeholders
- Strong interpersonal skills with a track record of building productive relationships
- Brings authenticity to all interactions and content creation
- Demonstrates flexibility and openness to feedback
- Thrives in a fast-paced, dynamic team environment
Desirable
- Experience in healthcare technology or precision medicine
- Knowledge of Hubspot and content marketing automation tools
- Experience with B2B content strategy or Demand Writing (Forrester Model)
- Understanding of visual storytelling and data visualization principles
What the job involves
- DNAnexus is seeking a strategic and creative Content Generator to join our growing marketing team
- As a builder of great stories, you'll transform complex genomic and precision health concepts into compelling narratives that resonate with B2B professionals across the healthcare continuum
- Identify and develop compelling narratives that effectively communicate DNAnexus' value proposition, customer success stories, and competitive differentiators
- Extract meaningful insights from technical data, research findings, and customer experiences to craft powerful stories
- Develop high-quality, engaging content across multiple formats in collaboration with key stakeholders, including:
- White papers/eBooks for thought leadership and lead generation
- Data-driven case studies that showcase measurable outcomes
- Blog posts on industry trends and thought leadership topics
- Website copy that compels action
- Social media content that drives engagement (LinkedIn, Twitter, Bluesky)
- Email marketing campaigns that convert
- Presentations and video scripts
- Bring authenticity to content by ensuring it reflects real-world challenges and solutions
- Contribute to the overall content strategy across multiple market segments
- Use data analytics to identify content gaps, measure performance, and make strategic recommendations
- Stay ahead of industry trends to ensure content relevance and maximize impact
- Collaborate cross-functionally to align content with broader business objectives
- Build strong relationships with subject matter experts to ensure technical accuracy and relevance
- Experience with modern content creation tools and technologies, including Gen AI applications
- Understanding of how to effectively integrate technology into content workflows while maintaining authentic storytelling
- Perspective on the strategic applications and limitations of emerging tools in B2B content creation
- Ability to use available technologies to analyze data and extract insights that strengthen narrative development
Our take
DNA is an invaluable resource for scientific research projects, but access to it is highly restricted. Data is collected by 'DNA banks' in large quantities, but there is no existing platform for researchers to access it.
DNANexus provides a cloud storage platform for DNA data that provides access and collaborative opportunities to governments, universities, doctors and pharmaceutical companies. In addition to storing this data to be accessed, the startup provides an open source machine learning approach to the analysis of DNA.
By providing an open platform of DNA storage and analysis tools for research facilities, DNAnexus aims to make the power of DNA accessible to all who would benefit from it. The company has invested substantial series H funding of $200 million to accelerate the global adoption of its technology
Kirsty
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Mar 2022
$200m
LATE VC
Jun 2020
$100m
LATE VC
Total funding: $472.6m
Company benefits
- 401(k)
- Medical insurance
- Vision insurance
- Dental insurance
- Disability insurance
Company HQ
Mountain View, CA
Leadership
Richard Daly
(CEO)They have three decades of experience in building companies in healthcare and genomics, including 13 years at Baxter Laboratories. Subsequently to Baxter, they founded companies in both managed care and laboratory services, and was also the CEO of Visible Genetics (NASDAQ: VGIN), the pioneer in laboratory-based gene sequencing and bioinformatics.
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