Staff Software Engineer, Fetch
Media Products
Mobile shopping and rewards platform
Open for applications
Mobile shopping and rewards platform
501-1000 employees
Open for applications
501-1000 employees
Company mission
To help reimagine what shopping looks like.
Role
Who you are
- We’re looking for someone with hands-on experience in this space—someone who understands concepts like frequency capping, audience distribution, and the full scope of delivering ads effectively in a mobile-first environment
- Ideally, this engineer also has insights into how media strategy intersects with Marketing Mix Modeling (MMM) and broader advertising ecosystems
- 5+ years of experience in building and scaling media products, with specific experience in AdTech for consumer-facing mobile applications
- Deep understanding of ad serving technologies, including experience with Ad Servers, DSPs, and SSPs
- Proficiency in one or more backend programming languages (e.g., Python, Java, Go) and experience with cloud infrastructure (AWS or similar) to handle ad distribution at scale
- Hands-on experience with audience segmentation, frequency capping, and optimizing ad delivery to ensure relevance and engagement
- Ability to apply media and advertising analytics to drive decision-making, with an understanding of how Marketing Mix Modeling (MMM) and other analytical frameworks tie into media strategy
- Experience working in a high-scale production environment, particularly with large mobile user bases, ensuring robust and performant ad delivery systems
Desirable
- Experience with video ad products, especially within the context of a mobile-first app environment
- Knowledge of programmatic advertising and optimization techniques for mobile ad placements
- Understanding of emerging trends in privacy and data protection, including how these affect ad delivery and targeting strategies in mobile apps
What the job involves
- At Fetch, we’re building a media strategy where partners can engage with our platform through paid media placements, including static image content and video
- As we scale our media offerings, we're seeking a Staff Engineer with deep expertise in AdTech and media product development, especially within mobile consumer applications
- This role will be pivotal in shaping Fetch’s ad infrastructure, working closely with internal teams to drive the evolution of our platform’s media strategy
- We are enhancing our ad serving capabilities and building our own Ad Server
- Responsibilities:
- Lead the development of Fetch’s media products, including static image and video ads, integrating them seamlessly into our mobile consumer platform
- Drive the implementation of ad tracking and measurement capabilities to ensure accurate impressions and audience metrics
- Collaborate with cross-functional teams, including marketing, product, and data science, to define and optimize ad serving logic, improving user experience while maximizing ad effectiveness
- Own the development and enhancement of Fetch’s custom Ad Server, incorporating key features like frequency capping, audience segmentation, and creative optimization
- Leverage your understanding of AdTech principles to ensure ads are delivered efficiently, meeting the unique performance requirements of a high-traffic, mobile-first environment
- Help shape and refine our media strategy with a focus on monetization, personalization, and user experience, balancing the needs of our partners and users
Our take
Leading mobile shopping and loyalty platform Fetch has seen explosive success in recent years. Its concept is simple: users receive spendable points in exchange for scans of their shopping receipts.
The app has tens of millions of daily active users with even more downloads, and has seen impressive growth, having now reached 'unicorn' status twice over. This should come as no surprise. Brand reinforcement is crucial to customer retention and acquisition - but it is harder than ever, with the fragmentation of choice on the market and the declining efficacy of marketing. So material loyalty benefits are likely to prove a crucial tool in creating and leveraging a strong customer base.
Whilst Fetch faces competition from similar receipt-scan rewards platforms like ReceiptPal and Ibotta, it grew into a profitable company in late 2023. It is using its most recent Morgan Stanley-backed funding to aggressively add brand partners at a competitive pace and onboarding staff at a level that promises strong continued growth.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
10% employee growth in 12 months
Company
Employee endorsements
Flexible working
"I work unusual hours. I'm a night owl and hate mornings. I don't get any push back for working non-traditional hours."
Funding (last 2 of 7 rounds)
Apr 2022
$120m
SERIES E
Mar 2021
$210m
SERIES D
Total funding: $456.6m
Company benefits
- Stock Options: Fetch wants you to be on the rocketship with us! Options will give you the opportunity to share the excitement of the company growth and have your own stake in its success
- 401k Match: We match 100% of the first 3% of your 401K contribution
- Benefits for humans and pets: We offer comprehensive PPO and HDHP plans (Dental | Vision | Life Insurance) in addition to pet insurance, fully covered for the first pet. Our bereavement leave also includes our furry friends
- Continuing Education: Fetch provides up to $10,000 per year in education reimbursement support for any job-related courses/programs/certifications. You will also have access to Udemy, an online course provider with thousands of topics to discover
- Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. Current groups include Amplify BiPoC, Amplify Women, Amplify LBGTQ+, Amplify Family, and Amplify Veterans
- Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, including Juneteenth and Indigenous People’s Day, as well as our End-of-Year break
- Robust Leave Policies: Whether it’s for you or a loved one, Fetch offers generous leave time for various health and personal needs that take you away from work. Our parental leave policy provides 18 weeks of paid time off for primary caregivers, 12 weeks for secondary caregivers, and the option to create a flexible return to work schedule in the last few weeks of leave
- Wellness Program: Utilize these tools and resources to bring your best self to work each day
- Wellness coach on staff to help you create goals, provide accountability and support you on your wellness journey
- Nutrition counseling through Charge Nutrition
- Gympass membership to access in-person gyms, virtual workout classes, meditation apps, and much more
- Employee Assistance Program (EAP) provides no cost, confidential resources and services to help navigate life's many changes and challenges
- Hybrid Work Environment: Collaborate with your team in one of our stunning offices in Madison, Birmingham or Chicago 1 - 2 times per week. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home
- Social Impact Efforts: Take part in volunteer events or donate to your favorite organizations through BrightFunds
Company values
- Speed
- Trust
- Action
- Diversity
Company HQ
Madison, WI
Articles
Leadership
Wes Schroll
(CEO)Founded Fetch while in undergrad at UW-Madison and grew the company into the nation's No. 1 rewards app, connecting millions of consumers with their favorite brands.
Tyler Kennedy
(VP of Operations)Studied Business Administration at the University of Wisconsin-Madison. Founded his first company, a yacht detailing company, when they were only fourteen.
Salary benchmarks
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Diversity, Equity & Inclusion at Fetch
Shonita Torry, SHRM-CP (Diversity, Equity, Inclusion, & Belonging Specialist )
- Diversity, Equity, Inclusion, and Belonging are key areas of focus for Fetch as we grow.
- As we build a more DEIB focused organization it is every one of our jobs to become more inclusive in our thoughts, speech, decisions and actions.
- Diversity. The presence of a multitude of demographic differences within our teams.
- Equity. Promoting fairness while acknowledging the different needs of individuals within our organization as they pertain to our internal processes and procedures.
- Inclusion. Our focus on our employees' feeling they are respected, have agency and are able to participate and achieve to their goals.
- Belonging. The sentiments and feelings of psychological safety and support when inclusion is realized. Belonging occurs when there is an acceptance of individuals regardless of their intersections of identity.
- Our objective is for people of all identities to be included and represented across our organization. We practice inclusion and representation by amplifying voices, creating and maintaining respectful relationships, and cultivating an equitable workplace and community for all.
- To accomplish this objective, we've implemented New Hire INCLUSION orientation on day one.
- "My personal belief is that when a company leads with INCLUSION first, then Diversity, Equity, and Belonging will organically grow. This is what we are creating at Fetch - a CANVAS of INCLUSION. You get to help paint on this canvas." Shonita Torry SHRM-CP, DEIB Specialist
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