Marketing Manager, ZOE
Stock options available
Personalised nutrition company
Job no longer available
Personalised nutrition company
101-200 employees
Job no longer available
Stock options available
101-200 employees
Company mission
To improve the health of millions.
Role
Who you are
- Extensive experience in Marketing, with an emphasis on fast growing consumer brands (experience in the areas of personal health and wellness is a plus, but is not required)
- Familiarity and success with the worlds of influencers and brand ambassadors, including experience building relationships and managing them at scale
- Experience with both digital products and services, as well as with the key functions and tools across the digital marketing marketing funnel
- The ability to roll up your sleeves and execute on operational tasks, such as managing a product-seeding outreach program or coordinating customer research projects
- An entrepreneurial approach to getting things done in a lean working environment
- Experience and comfort with a data-rich, objectives driven (OKR) approach
- Excellent communication skills, especially suited to a remote-first working model with heavy reliance on real-time and asynchronous online communication
- The ability to work both independently and as part of a team
What the job involves
- We are looking for an experienced Marketing Manager to join our US team
- You'll work closely with the US General Manager of Entry and Growth (US GM), and be involved in go-to-market activities across a wide range of areas, including PR, influencer, community, and partner marketing
- This is a hands-on role in a small team, and the US Marketing Manager will have strategic, creative, and operational responsibilities
- Working with the global teams in Brand and Communications as well as agency resources, you'll help conceive of campaigns, develop and manage relationships, and carefully track and analyse results
- Working closely with the US GM - Entry and Growth to manage the core marketing functions for the US to drive awareness and membership growth
- Diving deep into the world of experts, influencers, and brand ambassadors to craft and implement a scalable program for ZOE, including personally managing multiple relationships
- Identifying potential brands and channels for collaboration and partnerships, ensuring successful delivery
- Engaging directly with ZOE customers to understand their stories and build community, driving word-of-mouth awareness and referrals
- Working with our US PR agency to maintain a consistent level of outreach and increasing coverage in key media channels
- Responsible for delivering customer conversion in addition to awareness, across those marketing channels and partners
- Collaborating with global teams (based in the UK) to understand the overall ZOE brand and positioning
- Testing and refining the global positioning for optimal impact in the US
- Setting measurable objectives for awareness, reach, and impact, and tracking and analyzing the data to understand performance
Our take
ZOE is a science-first nutrition company shaking up everything we thought we knew about healthy eating. Behind the bold mission is a simple truth: the food we eat is often making us sick, and one-size-fits -all advice just isn't cutting it anymore. So, ZOE is flipping the script with the world's largest nutrition study and real, personalised insights based on users' bodies.
Its approach is all about turning cutting-edge science into everyday habits. Whether it's through its ZOE Membership (which already has over 100,000 users), the plant-packed Daily30+ supplement, or expert-packed podcasts, its helping people discover what truly works for their bodies. And it's not just theory, randomised trials show that the right food can make a noticeable difference in just weeks.
Freddie
Company Specialist at Welcome to the Jungle
Insights
68% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Dec 2025
$6.9m
LATE VC
Jul 2024
$15m
SERIES B
Total funding: $106.4m
Company benefits
- Free ZOE Kit (+1 for a family member or friend)
- Private Medical Insurance
- Paid time off available from day one
- 1x Life Event Day per year
- 2x Reset Days per year
- Social Budget
- WFH Budget (for items purchased after joining)
- Spill Mental Health Support
- Wellness Budget
- Growth & Development Budget
- Enhanced Parental Leave & Benefits
- ...and much more!
Company HQ
London, UK
Leadership
Jonathan Wolf
(Co-Founder & CEO)Graduated from the University of Oxford with an MA in Physics. Previously worked at Criteo as Chief Buying Officer/Chief Product Officer, at Yahoo! as Senior Director and at Atlas Venture as a Principal.
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