Director of Marketing, Auror
UK & EU
£87-98k
+ Eligibility for a £6,188 bonus at the end of the financial year if we’ve hit our revenue goals together + Employee share scheme
2-3 days a week in office
Retail crime intelligence platform to make communities safer
Posted today
Retail crime intelligence platform to make communities safer
201-500 employees
Posted today
£87-98k
+ Eligibility for a £6,188 bonus at the end of the financial year if we’ve hit our revenue goals together + Employee share scheme
2-3 days a week in office
201-500 employees
Company mission
To build a retail crime intelligence platform that connects people and organisations with timely intel to proactively reduce the impacts of crime in retail stores and in our communities.
Role
Who you are
- 7+ years of B2B marketing experience, with a track record in both strategic planning and hands-on project management execution
- Proven ability to own a regional marketing strategy — and then go and deliver it yourself
- Strong commercial instinct and genuine comfort partnering with Sales on pipeline goals
- Experience running events end-to-end: strategy, logistics, on-site execution, and supplier management
- Ability to operate within a global marketing function while advocating clearly for what the UK market needs
- An excellent communicator who brings stakeholders along, works well async across time zones, and makes complex things simple
- B2B SaaS experience is essential
- Willingness to travel domestically (up to 10%) and internationally (up to 5%)
- Ability to work a hybrid schedule from our London office 2 - 3 days weekly
- If you’re not sure that you tick all the boxes but feel you’re close to what we’re looking for, please apply anyway! We’re proud that Auror is a place where everyone can learn and grow so we’d love to hear from you
What the job involves
- This is Auror's most senior marketing presence in the UK and tip of the spear for EU expansion It's equal parts strategy and sleeves-rolled-up execution
- You'll set the regional marketing direction, build the programs, and then go and deliver them. You'll sit shoulder-to-shoulder with UK Sales to drive pipeline, expand Auror's brand in the retail and law enforcement community, and make things happen without waiting for someone else to hand you a playbook
- The best version of this person thinks like a CMO and executes like a meticulous project manager. They're as comfortable presenting a regional strategy to the leadership team as they are on-site at a tradeshow, making sure everything runs perfectly
- UK Marketing Strategy Set the regional marketing strategy in alignment with Auror's global direction and the UK regional leaders. You'll own the priorities, manage the regional calendar, and make smart calls about where to invest time and budget, then execute against the plan yourself
- Pipeline Contribution Work in close partnership with UK Sales to drive qualified pipeline. You'll design and run the campaigns and programs that generate demand and move opportunities forward, directly alongside the teams who own the number
- Events Own the UK events program from strategy through to on-the-ground execution. You'll work with sales to select the right conferences and tradeshows, manage external suppliers and agencies where needed, and get hands-on when it counts. Auror's presence at every event reflects directly on you
- UK Marketing Campaigns Build and run UK-specific campaigns in close coordination with the global demand generation team and global campaign manager. You'll localise intelligently, push back when global doesn't fit the UK context, and ensure every campaign is earning its place in the pipeline
- Brand and Market Presence Build upon Auror's reputation as the category leader in UK & EU retail crime intelligence. You'll protect brand standards across every touchpoint and actively build our presence in the markets that matter, both retail and law enforcement
- Sales, CS and Comms Partnership Be the go-to marketing partner for UK Sales and Communications. That means showing up in their world, understanding what's blocking the pipeline, and building programs that directly move the needle for them
- This role reports to Heather Gadonniex, CMO
- I’ve spent the last two decades helping growth-stage companies find their focus, align their teams, and build go-to-market systems that scale without losing their magic. I’m an operator and builder by nature, and I love co-creating clarity with teams and setting a high bar for performance and purpose
- I’m passionate about helping marketing teams become market makers and revenue engines, not just service departments. I’m also a big believer in unifying cross-functional teams around a common vision and operating cadence, maintaining collaboration and strengthening culture as we grow. At Auror, I’m excited to recruit team members that thrive in collaborative environments and want to play a critical role in shaping our next chapter of our growth
- Outside of work, I spend my time on our intergenerational family vineyard wrangling two boys, enjoy a slow-food meal paired with good wine and good people, and attempting to get my daily dose of mindfulness and exercise through yoga and pilates
Application process
- You'll be asked to submit a cover letter as part of your application. While this is optional we do encourage it, as we find cover letters can tell a story that resumes alone often cannot. Our hiring team love to understand what attracted you to this role and why you are excited about the opportunity to join Auror
Salary benchmarks
Our take
Across the globe, profit-motivated and organised crime costs trillions of dollars each year, with retail theft costing the world over $100B annually. However, shoplifting has become an “accepted” business cost, often unreported and unsolved, that businesses factor theft costs into their budgets and forecasts. Auror’s platform for retailers is focused on preventing crime, reducing loss, and making stores safer.
The company uses data visibility technology for fast and easy reporting of crime, providing crimefighters with the intelligence they need to not only solve more crime, but also provides insights as to how to prevent future shoplifting. Connected with over 2,000 law enforcement agencies, it drives a 50% improvement in debt recovery rates and resolves cases that would ordinarily never be investigated within two weeks.
The company has expanded globally, with offices in New Zealand, Australia, the USA, and the UK, and works with some of the largest retailers in these countries, including Walmart, Woolworths, and Coles. Auror’s successful expansions and proven product have it well set to be at the centre of greatly reducing retail theft across the globe.
Steph
Company Specialist at Welcome to the Jungle
Insights
21% employee growth in 12 months
Glassdoor (5)
Company
Funding (last 2 of 3 rounds)
Nov 2024
$52.2m
SERIES C
Dec 2021
$20m
LATE VC
Total funding: $92.2m
Company benefits
- Employee Share Scheme: You’ll own part of a company making a real difference!
- Flexibility: We are hard-working and outcome-focused, but recognize there is more to life than work. We promote a healthy work/life blend
- Shorter Working Week: Everyone gets Friday afternoons off, so you can start your weekend early, and do more of whatever it is that makes you happy
- Mental and Physical Health: We understand how vital both mental and physical health is, and have policies to support that, including Wellness Days (days that you can take for any reason whatsoever, not just for when you’re sick/ unwell)
- Private Health Care (Medical): Auror automatically enrols you into our private healthcare plan
- Family-Friendly: We offer comprehensive parental leave and benefits for primary and non-primary caregivers
- Personal Development: We support our team to participate in courses, conferences, or events that will help them be relentless about improvement
- Making an Impact: You’ll work to solve interesting problems and help us keep communities safe.
Company values
- Own Your Impact
- Make it Magic
- Master Simplicity
- Take Action
- Win Together
- Be Curious
Company HQ
River North Art District, Denver, CO
Articles
Leadership
Tom Batterbury
(CSO)Former Management Consultant & Business Analyst. Previously worked as a Consultant (Strategy and Operations) at Deloitte New Zealand, and was a Marketing Tutor at the University of Otago.
Phil Thomson
(CEO)Former Young Managers' Advisory Board Member at the New Zealand Institute of Management Inc., and former Board Member at the New Zealand Council of Legal Education. Previously worked as an Associate (Intellectual Property) at Simpson Grierson and was a Business Consultant at Dashing Consultants.
James Corbett
(Director of Technology)Former Software Developer at Xero, and previously worked as a Consulting Analyst at Deloitte.
Diversity, Equity & Inclusion at Auror
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