Marketing Manager, nanopay
Foree Remittance - UK
Payment and liquidity management solutions
Open for applications
Payment and liquidity management solutions
21-100 employees
Open for applications
21-100 employees
Company mission
Their mission is to empower businesses and banks to scale with innovative payment and liquidity management solutions.
Role
Who you are
- We are looking for someone up to this challenge who will wake up in the morning thinking about how to drive new users and transaction growth for the platform
- You have a mix of experience in both traditional product marketing and creative guerilla marketing activations for target communities
- Bachelor’s Degree or equivalent in Business, Marketing or similar is preferred
- At least three to five years experience in marketing or communications including a mix of traditional and creative
- Driven and looking to demonstrate your skills and take a leadership role in a growing company
- Strong written and verbal communication skills (Urdu would be an advantage)
- Experience with payments is a plus but not required
- Experience with the Pakistani Diaspora is also a plus but not required
- Ability to analyze data and draw conclusions; and
- Proven ability to manage multiple priorities and shifting deadlines
What the job involves
- As a member of nanopay Marketing, you will lead the team tasked with driving long-term revenue growth of Foree Remittance in the UK market
- Foree is a new service that is growing quickly and your opportunity is to take the product to the next level by building brand awareness and positioning Foree as the fastest and easiest way to send money to Pakistan
- Obtaining a thorough understanding of the Foree product and differentiators to support the strategies aimed at increasing effective communications and brand awareness
- Develop and document a strong understanding of Foree customers including who they are, what are their needs, and their pain points
- Planning, developing, and implementing new marketing content that highlights product USPs, features in the form of social posts, event collateral, news articles, and blog posts that support nanopay marketing strategies to drive sales
- Work with our agencies to create and deploy social media content and advertising, as well as manage in-person events to drive awareness, new users, and transactions
- Managing the Foree website and social media channels to drive awareness of Foree products and services, as well as raising the profile of nanopay leadership through speaking opportunities and interviews
- Managing outbound and inbound marketing activities, managing events and conferences, producing content and creative for marketing projects, and initiatives to create lead generation
- Creating, and maintaining weekly & monthly marketing reports showing achievement of critical metrics including how demand is generated; Helping in the spending decisions to drive growth
- Leveraging data sources for reporting/analytics to provide meaningful insights on what is working, what can be improved, and how; and
- Providing feedback to Product Management on their roadmap given local marketing audience insight and opportunities
Our take
Digital assets and, more recently, digital currencies have begun to gain ground. nanopay is an organisation that has gotten involved in the build-up to the eventual digitisation of payment transactions and banking. It has built a suite of products to provide payment processing and liquidity management for its customers.
Nanopay powers its customers' platforms with secure payment processes built on a blockchain technology hybrid. It removes the decentralisation factor while taking advantage of the inherent security of blockchain technology, setting it apart from the competition. This allows it to offer top-of-the-class security and resilience to its customers. By focusing on a simplified integration, the company has been able to successfully expand its customer base.
Using strategic partnerships and pilots, nanopay has been able to expand into new territories, now powering payments across North and Latin America. The company is now branching into banking and hopes to be at the forefront of the global transition to digital currency.
Steph
Company Specialist at Welcome to the Jungle
Insights
-31% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Oct 2016
$10m
SERIES A
Oct 2015
$0.2m
EARLY VC
Total funding: $10.6m
Company benefits
- Stock options: We think and act like owners, because we are owners. We invest our time to achieve our company’s vision and, together, we will benefit from its success.
- Diversity & inclusion: We believe that a diverse cross-section of talent and an inclusive culture allows enhanced perspective, which will spur creativity and innovation on teams
- Global team: With members from North America, Africa, Europe and Asia, our team spans the globe. We draw on the broadest talent pool available to attract world-class people
- Proven leadership: Led by the former COO of Bell Mobility, our leadership has a proven track record in technology, business and payments delivering $1B+ in value for investors
- Health & wellness: We invest not only in the health of our people, but in their future. nanopay offers a full benefits package that can be tailored to suit your needs
- Competitive salary: We know that the true strength of our company lies with our people, so we are committed to offering competitive compensation packages to incentivize our talent
- Cool office: Due to COVID-19, our offices are currently closed. Our top priority is the health and safety of our staff and our customers. We will reopen once it’s safe to do so
- Work from home: We’ve gone virtual! Due to COVID-19, all of our staff are currently working from home. We provide the digital tools needed to be successful from anywhere
- Summer hours: For most of us, the summer season is limited. The nanopay office is closed for 5 days in the summer, so our team can take advantage of the sunshine
Company HQ
King West Village, Toronto, ON
Leadership
Laurence Cooke
(Founder & CEO)Previously worked in senior leadership in the wireless telecommunications industry. Now serves as Chairman & founding member of The Paytechs of Canada Association and sits on the committee for the BoC - Retail Payments Advisory Committee.
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