Marketing Coordinator, Italic

$50-70k

Google Analytics

Google AdWords

Shopify

Klaviyo

Junior level

San Francisco Bay Area

Marketplace for unbranded luxury goods

Job no longer available

Marketplace for unbranded luxury goods

21-100 employees

B2CRetailMarketplaceFashionConsumer GoodseCommerce

Job no longer available

$50-70k

Google Analytics

Google AdWords

Shopify

Klaviyo

Junior level

San Francisco Bay Area

21-100 employees

B2CRetailMarketplaceFashionConsumer GoodseCommerce

Company mission

To create a new model that enables manufacturers to bypass the legacy luxury supply chain and deliver luxury goods with equivalent or better quality directly to consumers.

Job

Company

Role

Who you are

Bachelor’s degree in Marketing, Business, Communications, or related field
1–2 years experience in marketing, e-commerce, or related roles
Working experience with marketing tools (CRM / email platform, Google Analytics, Google Ads, social media ad platforms)
Bonus if you’ve used e-commerce platforms (Klaviyo, Shopify, Magento, etc.), A/B testing tools, or automation systems
Excellent organizational and project management skills — you can juggle multiple campaigns and deadlines
Strong communication skills — able to clearly present ideas, feedback, and results
Analytical and data-driven — you can translate numbers into actionable insights
Creative, with a “test and learn” attitude — you’re not afraid to experiment and iterate
Team-player — you enjoy working cross-functionally and contributing ideas
Proactive, detail-oriented, and accountable — you take ownership of your projects

What the job involves

Support the Marketing Lead in coordinating and executing brand, direct-response, and retention marketing strategies
Assist with developing, tracking, and optimizing marketing budgets and forecasts
Maintain the marketing calendar and ensure alignment across campaigns
Manage marketing campaigns from ideation through execution across digital channels (email, paid ads, social, content) and occasional offline/print assets
Create, coordinate, and deliver marketing assets (banners, visuals, copy, landing pages) in collaboration with designers, copywriters, and cross-functional teams
Help launch new product drops, seasonal campaigns, and promotions
Monitor KPIs such as CAC, ROAS, conversion rates, email performance, and website metrics
Build dashboards and detailed reports to share results, derive insights, and recommend optimizations
Stay on top of industry / competitor trends and share key learnings to help shape strategy
Assist with execution and logistics around events, photoshoots, webinars or pop-ups when needed
Collaborate with internal teams (ops, customer service, product) to ensure marketing is aligned with business goals

Our take

Italic is a contemporary brand that gives its users the chance to save up to 80% on goods from the world's top manufacturers. The platform showcases a wide variety of products, including everything from fashion to home décor.

What differentiates Italic from other discount shopping platforms is that it sources its products directly from manufacturers, rather than brands. For example, Italic showcases bags from the same factory that creates Miu Miu and Prada bags, which are unbranded. This allows Italic to offer its customers the same quality as luxury designer brands but at a fraction of the cost.

While Italic offers access to luxury products for less, the company faces the significant challenge of selling unbranded products to a market that is often obsessed with labels and brand identities. To address this, Italic provides perks such as free shipping, a gift concierge service, and 24-hour shopping support in order to attract and retain customers.

Steph

Company Specialist at Welcome to the Jungle

Insights

Top investors

-21% employee growth in 12 months

Glassdoor (3.8)

Trustpilot (2.7)

Company

Funding (1 round)

Dec 2018

$13m

SERIES A

Total funding: $13m

Company HQ

Little Tokyo, Los Angeles, CA

Leadership

Jeremy Cai

(Founder & CEO)

As well as founding Italic, they hare also the Founder of Fountain.

Salary benchmarks

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