Strategic Sales Director, Cordial
$160-185k
+ Equity and bonus
More information about location
Cross-channel marketing and data management platform
Open for applications
Cross-channel marketing and data management platform
201-500 employees
Open for applications
$160-185k
+ Equity and bonus
More information about location
201-500 employees
Company mission
To help brands engage with their customers by leveraging its cross-platform marketing and data management platform to facilitate the sending of personalized and intelligent messages.
Role
Who you are
- 8+ years of experience selling complex SaaS solutions with a proven track record of self-sourcing and closing enterprise deals exceeding $1M
- Experience in ESP, Personalization, CDP, or adjacent MarTech industries is preferred
- Deep network within B2C organizations, engaging executives in digital, eCommerce, marketing, and customer experience roles
- Strategic and consultative sales mindset, with a passion for problem-solving and value-driven selling
- A technical seller at heart, able to navigate conversations with both marketing and IT stakeholders
- Highly disciplined and self-motivated, with a track record of generating opportunities and exceeding quotas
- A team-first leader, balancing ambition with humility, and thriving in a fast-paced, high-growth environment
- Driven by curiosity and continuous learning, with the ability to adapt to new technologies and market shifts
What the job involves
- We're on the hunt for a dynamic salesperson to join our fast-growing company as we disrupt a legacy industry and go head-to-head with enterprise cloud giants
- As a Strategic Sales Director, you’ll play a critical role in driving new business and shaping our continued success
- Reporting directly to the SVP of Sales, this position offers the unique opportunity to own your pipeline, engage senior decision-makers, and close complex, high-value SaaS deals
- Drive strategic growth by self-sourcing and qualifying enterprise opportunities within a vertical and semi-regional focus. Target industries include retail, digital publishing, gaming, travel, and hospitality
- Lead high-value, consultative sales cycles, consistently closing seven-figure SaaS deals by aligning Cordial’s solutions with the business needs of executive stakeholders
- Engage and influence senior leaders (CMOs, CTOs, VPs of Digital/Ecommerce, and Product/Customer Experience Executives) by leveraging deep industry expertise and high EQ
- Develop and maintain a strong pipeline, accurately forecasting opportunities across marketing, IT, and leadership functions within enterprise accounts
- Leverage marketing and event-generated leads while taking a proactive "hunter" approach to source and close net new ARR
- Identify and develop strong champions, navigate complex layered buyer environments, execute technical selling, and master Cordial’s platform to deliver value-driven solutions that differentiate us in the market
- Collaborate cross-functionally with Sales Engineering, Product, Marketing, and Leadership teams to accelerate deal cycles and ensure seamless client transitions
- Consistently exceed revenue targets, executing a disciplined and strategic sales approach
Our take
Connecting with customers via email, SMS, and messaging apps is a fantastic way for brands to boost engagement with their customers. Whilst this practice is prevalent, messages can often feel impersonal and spammy, despite data being available to personalize every connection.
Cordial provides a cross-channel marketing and data management platform for businesses, helping them aggregate and maximize customer data used to personalize communication across email, SMS, and mobile apps. The company achieves this by leveraging AI to transform data and provide predictive intelligence, which can be applied dynamically for marketing campaigns of any scale.
While competition in the marketing tool space is fierce, Cordial has secured substantial funding, positioning it for growth on a global scale. This funding infusion will be directed towards expanding its global presence, advancing product development, and bolstering the team, a testament to its commitment to redefining customer engagement through data-driven personalization.
Freddie
Company Specialist at Welcome to the Jungle
Insights
21% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jul 2022
$50m
SERIES C
Mar 2021
$10m
LATE VC
Total funding: $83.1m
Company benefits
- Full health coverage - We cover your costs at 100%, plus 80% of your family’s cost. Plus, our monthly wellness allowance can be used for whatever you need to feel your best
- Competitive compensation - We know pay is a big deal. Base salaries are important, but so are company equity, bonuses, cell phone allowances, 401(k) program, and more
- Flexible time off - Unlimited, and highly encouraged. More vacations = happier employees. Life happens, and we know the value of a flexible schedule
- Remote friendly teams - Wherever you live, we have the tools you’ll need to WFH, or from anywhere! We’re based in Southern California, but many of our teams are fully remote
- Paid parental leave - Starting a family is special. We’ll cover 100% of your salary so you can focus on those critical first months with your little one
- Diversity, equity, and inclusion - We want everyone to have a seat at the table, and we want to hear your voice. Our teams actively participate in D&I initiatives and community partnerships
Company HQ
Core-Columbia, San Diego, CA
Leadership
Jeremy Swift
(Co-Founder & CEO)Vice President of Sales and Strategic Accounts for BlueHornet from 2011 to 2014.
Chris McGreal
(Co-Founder & Product Owner)Senior UX and Product UI Designer for BlueHornet from 2007 to 2014. Experience as Founder of Bandfarm.
Adam Gillespie
(Co-Founder & CTO)Experience as Principal Architect and Engineer for BlueHornet from 2004 to 2014. Founder of Bandfarm since 2003.
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