Paid Media Manager, tacton
Global ABM
$123-140k
3 days a week in office
Sales & product configuration vendor
Open for applications
Sales & product configuration vendor
201-500 employees
Open for applications
$123-140k
3 days a week in office
201-500 employees
Company mission
To solve the digitalization challenges manufacturers face, redefining how their business operates and performs.
Role
Who you are
- This role requires someone who can own complex digital paid programs, optimize multi-channel investment, and drive measurable growth within target accounts
- This position is ideal for someone with strong agency experience in digital paid media, deep expertise in ABM, and proficiency in managing highly technical Google Ads programs
- 5–8 years of digital marketing experience, with a strong focus on paid media
- Agency background or equivalent experience running complex digital paid programs
- Proven Account-Based Marketing (ABM) experience
- Channel Expertise: Proven track record of managing and scaling campaigns on Google Ads
- Expertise in digital paid media across multiple channels
- Strong ability to manage and scale technical Google Ads campaigns
- Hands-on experience with 6Sense
- Fluency in HubSpot or Salesforce
- Deep understanding of attribution, ROI modeling, and the B2B sales cycle
What the job involves
- Tacton is seeking a highly skilled Paid Media Manager, Global ABM to lead and scale our global digital paid strategy with a strong emphasis on Account-Based Marketing (ABM) and Paid Search (Google PPC)
- You will work closely with a data-forward marketing team that is deeply connected to pipeline performance—tracking metrics from MQL to SQL to pipeline and revenue
- Own, scale, and optimize Tacton’s global paid digital media strategy across Google, 6Sense and additional ABM advertising channels
- Campaign Management and Optimization: Plan, launch, and manage targeted ABM campaigns across various paid channels, with a focus on Google
- Build and execute targeted 1:1 and 1: few ABM programs focused on pipeline acceleration and revenue impact
- Lead, manage and optimize complex paid search program; ensure campaign structure, targeting, bidding, and measurement are executed at an advanced technical level
- Partner closely with Sales and Marketing Operations to align on account strategy, attribution, and ROI
- Develop executive-level reporting, highlighting your command over performance data to improve MQL → SQL conversion and influence revenue outcomes
- Develop scalable processes for targeting, segmentation, testing, and reporting
- Own attribution insights, ensuring accurate tracking across Google, 6Sense HubSpot/Salesforce
- Serve as the in-house digital paid expert—bringing best practices, innovation, and platform fluency into the team
- Highly analytical and data-driven—comfortable owning metrics and optimizing toward revenue goals
- Ability to think strategically and act as an executional expert
- Comfortable owning platforms end to end, functioning as the strategic and implementation lead in Google suite and 6sense
- Thrives in fast-changing environments, grabs ownership with both hands, and inspires others through energetic, confident leadership
Application process
- Screening call with Global Talent Acquisition Partner
- First interview with our hiring manager
- Personality -and logical ability test and follow up
- Second interview & peer meeting- may include case
- Interview with senior management
- Reference checks
Our take
Tacton Systems provides sales solutions to manufacturers of complex products. The company offers a cloud-based software platform called Tacton CPQ (Configure, Price, Quote) that is helping businesses around the globe automate their sales process.
The platform uses AI and machine learning algorithms to allow sales teams to quickly and accurately produce quotes for complex products, such as industrial equipment, medical devices, and custom-made machinery. Creating an effortless customer buying experience, the software platform is allowing manufacturers to earn the trust of their customers.
With offices in Europe, North America, and Asia, Tacton clients include global manufacturers and businesses across various industries worldwide. The company has showcased strong momentum, with the growth reflecting the strong demand for its solutions leveraging CPQ technologies.
Freddie
Company Specialist at Welcome to the Jungle
Insights
0% employee growth in 12 months
Company
Funding (1 round)
Nov 2017
$12m
LATE VC
Total funding: $12m
Company benefits
- Healthcare package
- Flexible work hours
Company HQ
Chicago Loop, Chicago, IL
Leadership
Bo Gyldenvang
(CEO)Previously worked for BMC Software, initially as a Country Manager for Denmark and Norway before becoming a Vice President. Also worked at Software AG as a Vice President and COO.
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