B2B Marketing Manager, Tubi

• If you are results-driven and passionate about B2B marketing on an international scale, we encourage you to apply!
• Bachelor’s degree from an accredited university or equivalent work experience
• Minimum of 7 years of experience in B2B marketing, with proven success in managing campaigns across international markets
• A passion for TV, film and advertising
• Strong understanding of marketing trends and tools, particularly in the UK
• Familiarity with Google Workspace (e.g, Sheets, Docs, Slides, Gmail)
• Experience collaborating with sales teams and driving lead generation
• Demonstrated experience in digital marketing, content marketing, and event management
• Excellent written and verbal communication skills
• Excellent time management skills and a high level of self-sufficiency
• Strong communication and teamwork skills
• Proactive and flexible approach to work, able to embrace change and uncertainty, have a strong sense of ownership of responsibilities and initiative toward consistently improving workflows
• Fluency in English is required
• Willingness to travel occasionally for events and team meetings

Desirable

• We are seeking a dynamic and experienced B2B Marketing Manager to lead our B2B marketing strategy and campaigns across our International markets (UK/CA)
• This role will be responsible for driving brand awareness, generating leads, and fostering relationships with key business partners in these regions
• You will oversee the planning, execution, and optimization of B2B marketing initiatives in alignment with company objectives, working closely with cross-functional teams including sales, product development, and the wider marketing team
• This is an exciting opportunity for a marketing professional to drive impactful strategies in diverse markets
• This role is hybrid from our London Office in Borough Market (our International HQ). This is a full-time position reporting to the Director, International Brand & Marketing
• Strategy Development: Develop and execute region-specific B2B marketing strategies for the UK and Canada, ensuring alignment with global business objectives and market needs
• Campaign Management: Plan and implement multi-channel marketing campaigns (digital, events, webinars, content, etc.) to generate leads, drive customer engagement, and enhance brand positioning in each region
• Market Research: Conduct in-depth market analysis to identify trends, opportunities, and competitive landscapes within each country, tailoring marketing efforts to meet the unique demands of each market
• Collaboration with Sales Teams: Work closely with regional sales teams to ensure marketing efforts are synchronized with sales goals, providing necessary tools and collateral to support lead generation and sales activities
• Content Development: Oversee the creation of targeted B2B content, including sales collateral, case studies, whitepapers, and thought leadership materials, tailored to the specific needs of businesses in the UK and Canada
• Partnerships and Events: Identify and manage regional partnerships, sponsorships, and events that align with marketing goals and expand the company’s presence in each market
• Budget Management: Develop and manage the marketing budget for the assigned regions, ensuring optimal allocation of resources and a strong ROI on campaigns and initiatives