Marketing Operations and Demand Generation Manager, Snapdocs
$111.6-172.5k
Salary dependent on location
Automating mortgage closing
Open for applications
Automating mortgage closing
201-500 employees
Open for applications
$111.6-172.5k
Salary dependent on location
201-500 employees
Company mission
To automate mortgage by connecting the people, process, and technology that powers the industry.
Role
Who you are
- Proven experience in demand generation, lead generation, or digital marketing roles
- Strong understanding of marketing automation tools and platforms, preferably Hubspot
- Proficiency in utilizing data and analytics to measure marketing performance and make data-driven decisions
- Experience managing websites, including SEO optimization and basic development tasks
- Familiarity with marketing operations, including database management and SFDC campaigns
- Demonstrated ability to execute and optimize paid advertising campaigns across multiple platforms
- Knowledge of social media platforms and experience managing social channels for business purposes
- Excellent analytical and problem-solving skills
- Strong written and verbal communication skills
- Ability to work independently and manage multiple projects simultaneously
- Experience with vendor management and contract negotiations is a plus
- Bachelor's degree in marketing, business, or a related field
What the job involves
- Snapdocs is seeking a skilled and results-driven Marketing Operations and Demand Generation Manager to join our dynamic team
- As the Marketing Operations Manager you will be responsible for developing and implementing strategies to generate leads and revenue for the company
- You will work closely with the Marketing, Sales & BI teams to align efforts and leverage data and analytics to measure and improve performance
- This role will report to the Director of Demand Generation, and will be supported by a Marketing Admin contractor
- Develop and implement strategies to support upcoming marketing campaigns and initiatives that generate leads and drive revenue for the company
- Utilize data and analytics to measure the effectiveness of demand generation initiatives and identify areas for improvement
- Manage and maintain the company website, including SEO optimization and development
- Execute and optimize paid advertising campaigns, including LinkedIn, display, and native ads
- Publish and monitor social media channels to drive engagement and increase brand visibility
- Provide weekly reporting on marketing metrics and key performance indicators (KPIs) to track progress and identify areas for improvement
- Manage vendor relationships and contracts, including holding ongoing meetings and strategy discussions
Our take
Real estate closings tend to be inefficient and fragmented. Snapdocs is a software provider that specializes in closing digital loans and mortgages, it uses a single platform to connect the various parties involved in establishing a mortgage. Like many industries, real estate is starting to favour the online space for efficiency and improved customer experience.
The company provides a suite of cloud-based products that simplify the process, bringing every party together in the online space to reduce the cost of deals and increase the efficiency of closing them.
An impressive list of settlement agents has started using the company’s platform, including Googain, Bell Bank, and Lenders One Cooperative. With 20% of real estate transactions being processed through the platform, the company is well set to see further expansion within the market as its patented technology sees further adoption, integration and implementation.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
May 2021
$150m
SERIES D
Oct 2020
$60m
SERIES C
Total funding: $253m
Company benefits
- Excellent health, dental, and vision benefits
- 401(k) with up to 4% company match
- 16 weeks paid parental leave (regardless of gender)
- Flexible time off policy
- Flexible spending account for healthcare and dependent care
- Galileo, Modern Health, Urban Sitter, and Northstar Financial memberships
- Life and disability insurance
Company values
- Be empathetic: We strive to understand and respect the perspectives of our colleagues and customers. We consider each person's struggles and points of view in order to create win-for-all outcomes
- Be pragmatic: We build for the future while anchoring our product in today. We strive to make an immediate difference in people’s lives over innovating as a technical exercise
- Be authentic: We’re true to ourselves. We lead with intent, we’re honest, we do the right thing
- Be innovative: We do more with less by being creative about our resources to reach a thoughtful goal. This means we’re always curious about the end result we’re targeting and seeking innovative ways to get there
- Be a team player: We care about the success of others on our team, both internally and with our clients. We work together to achieve common goals
- Be results oriented: We measure the impact of what we do and hold ourselves accountable to results and outcomes
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Aaron King
(Founder)Before founding SnapDocs, they founded another mortgaged-based company, NotaryLink, which focused on signing services. They were the former product manager for Afar Media which specialized in traveler experience beyond the guidebook.
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