Digital Marketing Manager, Fubo
$85-115k
+ Annual cash bonus plans
More information about location
3 days a week in office
Sports-first live TV streaming platform
Job no longer available
Sports-first live TV streaming platform
501-1000 employees
Job no longer available
$85-115k
+ Annual cash bonus plans
More information about location
3 days a week in office
501-1000 employees
Company mission
To provide users with the most popular news, sports, and entertainment broadcasting across the world.
Role
Who you are
- 3-5 years of related experience
- Minimum of 2 years of experience managing digital advertising platforms, such as Google, Tiktok, Facebook…
- Strong experience with 3rd party measurement like CAPI, Appslfyer and Amplitude. Aptitude to manage attribution
- Understanding creative A/B testing and industry best practices is a plus
- Expertise in Microsoft Office Suite (Word, PPT)
- Advanced knowledge of Excel. SQL is a plus
- A highly motivated self-starter who’s comfortable working autonomously, can take ownership of a project and see it through to real impact
- Outstanding project management skills and the ability to prioritize, multi-task, and be a self-starter
- Highly analytical mindset with an understanding of acquisition funnel, performance marketing KPI's
- Team player with a drive to help other people
- Exceptional written and verbal communication skills
- Highly detail and solution-oriented
- Highly organized and excellent time management
- Desire to learn and develop digital marketing skills
- Spanish writing and communication proficiency with experience working with Spanish-speaking markets is a plus
What the job involves
- We are looking for a talented Marketing Manager to join the company’s digital marketing team in New York City
- This person will be instrumental in driving Fubo’s growth and user acquisition efforts. You'll work on all aspects of Fubo’s digital marketing program, including mobile app, connected device apps, and paid social
- Coordinate the day-to-day operations of digital marketing channels across Paid social, Mobile app and CTV
- Lead and manage ad operations on digital platforms such as, Tiktok, Facebook,Snapchat, Google UAC
- Continuously evaluate and find ways to improve campaign performance
- Monitor campaign performance and optimize and scale in real-time during live events
- Implement digital marketing strategies across traffic sources and develop new traffic source canal
- Collaborate closely with the Creative team and share insights on the performance of creatives
- Lead relationships with traffic source vendors. Always negotiate and promote Fubo to the vendors
- Manage Influencers social program, including User-generated content (UGC) Creator
- Work across the acquisition marketing program to ensure the digital strategy is aligned with overall marketing initiatives
- Execute and optimize business performance reporting, including but not limited to: a weekly recap, product performance, and reports to evaluate campaign performance
- Present analysis, findings and recommendations to Marketing Leadership on a weekly basis
- Collaborate with the Creative, Design and Product teams to ensure optimal delivery of the digital campaigns
- Collaborate with Web and Analytics teams to improve campaign tracking and measurement
- Work closely with Senior Director Marketing Manager in day-to-day tasks and larger projects
- Provide insights and strong analytical reports to validate budget allocation
Our take
Fubo is a live sports streaming service that operates in the United States, Canada, France and Spain. It differentiates itself from other sports braodcasters as sitting at the intersection between traditional cable and streaming, positioning itself as a must-have media provider for sports fans, with an internally-built tech stack allowing for instant replays and live interaction with sporting events.
While its core offering has always been in sports, Fubo built up a strong entertainment service, carrying content from numerous other networks and studios. Following its 2020 IPO its stocks rose sharply as a serious contender against older streaming services such as Netflix and Hulu. By the end of 2022 it had an audience of 1.5 million North American subscribers and over $1 billion in annual global revenue.
Despite its strong growth, the company has entered a difficult period. Beginning to lose the market share it had taken from its competitors, it is also reducing its entertainment services and withdrawing from the sports betting market, with knock-on effects for its share prices. While still a popular service (research from TVision shows ads on Fubo Captured 35% More Attention Than Ads on CTV in General), it remains to be seen if sports fans (and investors) will stay with Fubo in the longer term, especially if it can't thread the needle of profitability in an environment of rising costs and intense competition.
Steph
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Apr 2018
$75m
SERIES D
Jun 2017
$55m
SERIES C
Total funding: $150.6m
Company benefits
- At Fubo, you will have the opportunity to personally influence what live media looks like after it goes through its next big transformation
- Robust benefit package including Health/Dental/Vision coverage sponsored up to 100% for employees, 401k, Life Insurance, and commuter benefits
- Free Premium Fubo Account
- Health and Wellness initiatives
- Unlimited PTO days and regular company-wide activities
- Fubo's main Headquarters are located in Midtown Manhattan, with offices in Denver, Paris, and Bangalore
- Fubo is an e-verified company
Company HQ
Midtown West, New York, NY
Leadership
David Gandler
(Co-Founder & CEO)David Gandler is co-founder and CEO of Fubo (NYSE: FUBO), whose global mission is to aggregate the best in TV, including premium sports, news and entertainment content, through a single app.
Alberto Horihuela
(Co-Founder & COO)Alberto Horihuela is co-founder and COO of Fubo, the live TV streaming platform whose global mission is to aggregate the best in TV, including premium sports, news and entertainment content.
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