Senior Field Marketing Manager, SentinelOne
Central Marketing
$128.8-161k
+ ESPP
Autonomous cybersecurity platform
Be an early applicant
Autonomous cybersecurity platform
1001+ employees
Be an early applicant
$128.8-161k
+ ESPP
1001+ employees
Company mission
To defeat every attack, every second, of every day.
Role
Who you are
- 8+ years of B2B marketing experience
- Proven success in a senior individual contributor role, responsible for both high-level strategy and hands-on execution
- Demonstrated experience in cybersecurity or a closely related enterprise software (SaaS) industry
- A track record of building and executing marketing programs with and through channel partners
- Strong, proven ability to collaborate with regional sales, marketing, and partner teams to achieve shared goals
What the job involves
- We are looking for a dynamic and experienced public sector marketing leader to develop and execute our Central region go-to-market strategy
- The ideal candidate is a results-driven marketer who is passionate about cybersecurity, blends high-level strategic planning with the hands-on execution required to generate measurable pipeline and establish market leadership
- This person will serve as the engine for our growth and a key partner to the sales organization
- Own the go-to-market Central region field and channel marketing plan
- Define, develop and execute comprehensive marketing programs to drive pipeline growth and customer loyalty. Integrated marketing programs may include: conferences, seminars, webinars, partner enablement, social media, direct mailer campaigns
- Align with Sales VPs and Regional Directors as the strategic marketing partner of the Central sales team, ensuring tight interlock on goals and strategy
- Identify and communicate key trends, competitive landscape, and opportunities for growth
- Establish programs or processes to enable customer success and support account expansion/cross-sell/upsell
- Develop and execute a channel marketing strategy to enable, engage, and drive demand with and through our focus partners
- Communicate marketing plans and campaign results effectively to sales and leadership stakeholders
- Track program results, measuring program success, and reporting metrics via SFDC and present to the regional AVP and marketing team
- Manage and balance regional field marketing budget and spend
Our take
Cybercriminals are now leveraging the power of automation to make the current threat landscape too advanced for a lot of legacy antivirus software. SentinelOne is a cybersecurity company that matches this automation, with machine learning-focused software that is built to help businesses battle online attacks.
The company expanded the scope of its business from the endpoint security market to three markets valued at a combined $30 billion, including the corporate endpoint security and IT operations management markets. This gives SentinelOne a bigger potential customer base, although also puts them in direct competition with more focused cybersecurity companies, in addition to its biggest competitor, CrowdStrike.
When the company went public, it made financial headlines as the highest-valued cybersecurity IPO ever, which gave SentinelOne a market cap of $10B, though it's now fallen to around $4B. It has subsequently launched S Ventures, a $100M fund, through which SentinelOne invests in cybersecurity startups and has expanded its partnership with major tax firm KPMG to accelerate cyber investigations and responses to threats.
Steph
Company Specialist at Welcome to the Jungle
Insights
61% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Feb 2021
$100m
LATE VC
Nov 2020
$267m
LATE VC
Total funding: $801.7m
Company benefits
- Incentive-based Wellness Challenges
- Medical, Dental & Vision
- Gym Reimbursement
- Career Wellness Perks
- Mental Health & Mindfulness
- Paid Parental Leave
- 401k
- Flexible Spending Accounts
- Short & Long Term Disability Insurance
- Employee Assistance Program
- Life Insurance
- Unlimited Time Off
- Paid Sick Time
- Paid Holidays
- Happy Hours
- Parties & Celebrations
- Team Building Activities
- All-Hands & Town Hall Gatherings
Company HQ
Old Mountain View, Mountain View, CA
Leadership
Tomer Weingarten
(CEO)They started their career in Software Development at Mckit Systems prior to co-founding dPolls and Carambola Media. They left their position as VP of Products at Toluna in December 2012 to found SentinelOne in January 2013, where they serve as CEO.
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