Senior Co-Marketing Specialist, Ledger
Consumer Services
Equity (stock options)
2-5 days a week in office
Platform for digital assets and Web3
Job no longer available
Platform for digital assets and Web3
501-1000 employees
Job no longer available
Equity (stock options)
2-5 days a week in office
501-1000 employees
Company mission
To secure the new disruptive class of crypto assets.
Role
Who you are
- 5+ years of extensive experience in managing end-to-end integrated marketing campaigns
- A solid understanding of Web3 products and ecosystem with a sincere passion for the crypto community and ecosystem as a whole
- A strong communicator both verbal and written with creative copy writing skills
- Someone who is obsessed with user experience and satisfaction
- A real problem solver - specifically someone with a desire to address complex problems
- Someone who considers themselves a self-starter and highly motivated, able to both work independently and collaboratively
What the job involves
- Our Communications team are looking for a new marketing specialist for Ledger Live
- Ledger Live is designed to enhance and expand the functionality of any Ledger hardware wallet, bridging the gap between security and usability in the crypto space
- Ledger Live allows our users to seamlessly manage all their Ledger devices, get a bird’s-eye view of their entire crypto portfolio and buy, sell, swap, earn tokens, pay with crypto through trusted third-party providers
- Reporting into the Consumer Services Marketing Director, you'll help us scale our comarketing programs with Ledger Live Partners and collaborate closely with our creative, content, social, growth teams to deliver world class marketing programs
- Build and expand relationships with our strategic Ledger Live partners by acting as main point of contact for all marketing-related activities: aligning on common goals and narrative, sharing best practices, to lead to the best results
- Define joint marketing objectives and KPIs with partners and maintain communication on tracking to goals
- Conduct co-marketing programs that include online and offline activations in collaboration with cross functional teams such as content, social, events, growth, international teams
- Present recurring analysis on program performance and suggest innovative recommendations and insights to partners and internal teams
- Manage a budget and reporting framework to assess the effectiveness of partner marketing programs and campaigns
- Foster a culture of creative and bold mindset while praising prioritization to ensure we’re focusing on the right things at the right time
Our take
Ledger has grown into one of the world’s largest hardware wallets for digital assets since its 2014 inception, with well over 6 millions of devices sold across the globe. By offering physical devices to store private keys, customers are able to secure their digital assets offline.
The company is attempting to support the continued growth of the crypto eco-system by offering cryptocurrency owners an alternative to storing their assets on an online exchange. There, a simple password breach could cause untold damage.
Ledger’s hardware solution has proven popular with investors, seeing them receive huge funding from 10T Holdings, Cathay Innovation, and Draper Associates to name just a few.
Keen to move on and ensure against any recurrence, Ledger has since secured even more investment, and formed astute partnerships with other big names in the Crypto world, including an integration with Coinbase.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
1% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Mar 2023
$109m
SERIES C
Jun 2021
$380m
SERIES C
Total funding: $583.5m
Company benefits
- Competitive compensation package
- Personal development initiatives
- Flexible working hours, remote-friendly environment
- 5 weeks of paid vacation + 10 days of RTT
- High performance office equipment
- Comprehensive health insurance policy
- Meal vouchers with Swile
- Reimbursement for sports and cultural activities
- Annual company outings and regular socials
- Employee discount on Ledger products
Company HQ
Mail, Paris, France
Leadership
Pascal Gauthier
(Chairman & CEO, not founder)Before becoming CEO at Ledger, they worked as Venture Partner in Mosaic Ventures, a London based venture capital firm focusing on Series A stage companies. They are also the non-executive chairman of Kaiko, a financial data website on Bitcoin.
Nicolas Bacca
(Co-Founder & VP Innovation Lab)Former R&D Solution Architect at embedded digital security company Oberthur. Founder & CEO of both Ubinity and BTChip, which preluded Ledger. They are the Metaverse Finder for Le Centre.
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