Senior SEO & AEO Manager, Checkr
+ Equity
3 days a week in office
Automated background checks
Be an early applicant
Automated background checks
1001+ employees
Be an early applicant
+ Equity
3 days a week in office
1001+ employees
Company mission
To build a fairer future by designing technology to create opportunities for all.
Role
Who you are
- The ideal candidate is a technical SEO leader with deep B2B growth experience and hands-on AEO/LLM expertise
- Technical SEO depth: Comfortable moving from log insights to migration and architecture improvements
- B2B growth focus: You prioritize SEO/AEO projects by revenue impact and build journeys that convert B2B buyers
- AI fluency: Strong prompting/LLM understanding; you know how to structure clear prompts for advanced workflows and understand how to influence answer engine results
- Data-driven: Proficient with GA4 & Search Console with a working understanding of BI tools (e.g., Looker); SQL/Python is a plus
- Performance instincts: You understand website speed and performance metrics and partner well with designers, developers, and engineers
- Operator mindset: You build systems (dashboards, alerts, QA tools) that optimize workflows and help your programs scale efficiently
- Trusted collaborator: Effective communicator who partners with marketing, product, and operations stakeholders; comfortable leading cross-functional projects and initiatives
- Always improving: You automate the repeatable, prioritize critical initiatives, and raise the bar for best SEO/AEO practices
What the job involves
- Checkr is hiring a Senior SEO & AEO Manager to architect and scale our next chapter of organic growth across new and legacy search environments
- As AI reshapes discovery, we’re investing in the systems, data, and technical foundations that future-proof how buyers find and evaluate Checkr
- This role reports to the Website & SEO Manager and will own our B2B AI search strategy, while supporting SEO & AEO strategy across Checkr’s full suite of products and brands
- You’ll own, design, and execute our technical SEO strategy—spanning log file analytics, crawl/index management, structured data strategy, and AI-driven automation
- You’ll evolve a high-performing search motion, bringing AI/AEO rigor to unlock the next stage of growth
- Crawl & log file analysis — Track and interpret bot behavior (Google, ChatGPT, etc.) via server logs to surface crawl inefficiencies, and prioritize opportunities to drive business impact
- Indexation & site structure — Engineer site architecture, canonicalization, XML sitemaps, and robots directives to maximize crawlability and indexing across search engines
- Schema & structured data — Design, deploy, and validate schema markup (FAQ, Product, Article, etc.) to increase rich result and AEO discoverability
- Performance optimization engineering — Partner with development to improve page speed, Core Web Vitals, mobile usability, and domain-level technical settings to lift UX and SEO/AEO outcomes
- Automation & technical tool builder — Develop automated workflows and tools (e.g., AirOps, custom GPTs/agents) to scale audits, QA, topic monitoring, and performance insights
- Cross-functional technical partner — Collaborate with engineering, content, and product to embed SEO/AEO standards into roadmaps, releases, and web page QA
- Community & platform optimization support — Advise on off-site channels (e.g., Reddit) for content structure, metadata, and link strategy to reinforce visibility and authority
Our take
Checkr addresses the unpleasant and time consuming process of background checks so that companies using on-demand employees can make safer, more informed hiring decisions in less time. Background checks are a critical part of the hiring process, and CEO Daniel Yannisse noticed that they were painfully slow, resulting in loss of work for candidates and productivity downturns for employers.
Before Checkr entered the market in 2014 with its innovative AI technology and a solid $50m in venture capital funding, companies were waiting upwards of two weeks for their checks. Checkr substantially reduces this time frame and has grown to receive a $5 billion valuation.
Checkr has accelerated growth by making several highly advantageous acquisitions of competitor companies GoodHire and Inflection. As the world of work embraces diversity and inclusion, the company announced an end-to-end service for candidates wishing to expunge their criminal records, furthering the company’s ‘fair chance’ mission and clearing 1000s of candidates for free since 2021. New products launched at the end of 2023 include Checkr Pay (providing access to payment right after a shift) and Checkr Onboard (unified onboarding processes), exemplifying how Checkr is keeping pace with a rapidly changing, flexible, and mobile-first workforce.
Freddie
Company Specialist at Welcome to the Jungle
Insights
18% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Sep 2021
$250m
SERIES E
Sep 2019
$160m
SERIES D
Total funding: $555.5m
Company benefits
- Parental leave
- Stock optoins
- Work from home opportunities
- Comprehensive Health Plans | We cover 100% of insurance premiums and offer generous parental and family leave
- Competitive Compensation | We offer competitive salaries and meaningful equity
- A Variety of Food and Snacks | Our culinary team serves a rotating menu for lunch each day, along with unlimited snacks and drinks
- Wellness Programs | We invest in the holistic well-being of every team member through education reimbursements, onsite massages, and physical therapy
- Flexible Paid Time Off | We want you to take the time you need to relax and recharge
- Fitness and Public Transport Reimbursement | We’ll cover your commute and help you stay active with our onsite gym or fitness provider of choice
Company HQ
Financial District, San Francisco, CA
Leadership
Jonathan Perichon
(CTO)After an MSc in Computer Science, Jonathan worked as a Software Engineer at Mogreet and deliv for a combined year and a half. He co-founded Checkr in May 2014, serving as CTO since.
Daniel Yanisse
(CEO)Daniel worked as a Software Engineer at Mogreet and Deliv before co-founding Checkr.
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