Senior Strategics Regional Marketing Manager, CrowdStrike

• 12+ years of B2B marketing experience with at least 7 years specifically focused on ABM program development and execution
• Ability to effectively collaborate with both sales leaders and teams on a common pipeline mission
• Proven track record of successfully implementing enterprise-level ABM programs that have delivered measurable pipeline and revenue impact
• Deep understanding of ABM technologies and martech stack integration (Marketing Automation, CRM, Intent Data platforms, etc.)
• Experience in developing account-specific content strategies and personalization at scale
• Strong expertise in account selection methodologies and ICP development
• Demonstrated success in building and managing relationships with senior stakeholders across sales and marketing
• Advanced knowledge of ABM metrics and analytics, including account engagement scoring, attribution modeling, and ROI measurement
• Experience managing program budget and demonstrating return on investment
• Strong knowledge of ABM platforms (6sense, Demandbase, etc.)
• Advanced account analytics and reporting capabilities
• Strong understanding of intent data and how to leverage it effectively
• Experience with account-based advertising and media planning
• Expertise in developing account-specific content and messaging strategies
• Strong project management and cross-functional leadership abilities

Desirable

• Strategics Regional Marketing Manager, East role drives strategic account-based marketing initiatives and executes sophisticated ABM campaigns across the East strategics sales organization
• This role requires deep expertise in 1:1, 1:few, and 1:many ABM strategies, with a focus on creating personalized, multi-channel experiences for target accounts
• The position will lead regional programs that align marketing and sales efforts to drive engagement, pipeline acceleration, and revenue growth within identified strategic accounts segment
• Orchestrate effective collaboration with sales and cross-functional leaders to drive strategy and execute campaigns that will create, expand, and accelerate pipeline for strategic accounts
• Design and implement comprehensive ABM strategies, including account selection, intent monitoring, and personalized content development
• Lead account-specific campaign planning and execution, utilizing advanced account insights and buyer journey mapping and partner ecosystem
• Develop and manage regional and targeted ABM programs leveraging multiple channels including direct mail, digital advertising, custom events, and personalized content experiences
• Create account-specific metrics and KPIs to measure program success and ROI
• Build and optimize ABM tech stack utilization (6sense, Demandbase, etc.) to enhance targeting and personalization
• Drive account-based analytics and reporting to demonstrate program impact and optimize strategies
• Partner across the marketing organization, from regional counterparts to corporate, to advocate for inclusion of strategics in key programs and seamlessly communicate to the sales team

• Expected Close Date of Job Posting is:05-12-2025

• Competitive Employee Stock Purchase Plan
• Comprehensive Health Benefits
• Parental & Fertility Assistance
• Remote-first culture
• Health & Wellness Programs
• Professional Development
• Executive Coaching & Mentorship
• Offices with stocked kitchens when you need to fuel innovation and collaboration
• Competitive vacation and flexible working arrangements
• 401(k) Plan

Total funding: $484.1m

Since CrowdStrike was founded by a trio of former McAfee executives in 2011, it’s grown into a thousands-strong, NASDAQ-listed company. With customers including Verizon, Deloitte, and Goldman Sachs, it’s considered one of the world’s top enterprise cybersecurity vendors along with the likes of Cisco, IBM, and Palo Alto Networks.