Vertical Lead, Snap Inc.

• Strong mentoring, coaching, and people management skills
• Ability to work in a fast paced environment and adaptable to changes
• Ability to lead multiple projects with strong attention to detail
• Expert understanding of media management, campaign diagnostics and optimization within a biddable auction advertising environment
• Demonstrated ability to identify and solve problems by analyzing large data sets
• Strong analytical and strategic thinking, with the ability to identify key opportunities and transform them into action
• Impressive relationship building skills and comfortable communicating with senior level executives
• Ability to work effectively with cross-functional teams and all levels of management
• Strong presentation and communication skills
• BS/BA degree in business, communications, marketing, or another related area of study or equivalent years of experience
• 10+ years experience in digital media space
• Deep familiarity (e.g. hands-on-keyboard experience or similar) with social/programmatic ad buying platforms
• 3+ years full funnel campaign activation and measurement experience within Awareness, Consideration and Conversion tactics (with sufficient Pixel familiarity and expertise)
• Understanding of advertising performance metrics and ecosystem

Desirable

• We’re looking for a Vertical Lead, Account Management to join Snap Inc! As a member of the Sales team, you will work in a fun, fast-paced, and fluid environment
• Working from one of our offices, you will need to bring a creative mindset, detail-oriented focus, and strategic acumen in your approach to building and growing long term business partnerships across brands and their partners
• Manage a team of Account Managers, coaching functional excellence as defined in roles and responsibilities, supporting new team members in onboarding and building their Snap expertise
• Collaborate and partner with Account Management leadership and Sales leadership to ensure accounts and teams are resourced to maximize positive impact to the business
• Identify and proliferate category and/or vertical trends; guiding KPI-driven measurement strategies, identifying performance trends, optimizing campaigns to achieve results, and providing strategies for upsell opportunities
• Build a culture of sharing and disseminate best in class work across the team and broader organization
• Partner with cross-functional teams (e.g. Sales Enablement, Product Marketing, Ad Support, Analytics, Marketing Science, Creative Strategy) to identify opportunities for training and defining/improving workstreams
• Identify areas of skill development; partner as appropriate in training efforts
• Advocate in service of category/vertical product interests; educate the team in the GTM process of new products/features
• Serve as an effective point of contact for troubleshooting, resolution, and escalation of campaign-related and technical issues