Growth Manager, Function

• The ideal candidate is data-driven, highly analytical, and skilled at optimizing both media and partnerships for maximum impact
• 4+ years in growth marketing, partnerships, partnership marketing, or paid media with a focus on customer acquisition
• Hands-on experience managing Meta Ads, Google Ads, or influencer-driven performance marketing campaigns
• Strong knowledge of partnership management and deal structuring, including CPA, rev-share, and hybrid models
• Data-driven mindset with a proven ability to track, analyze, and optimize acquisition performance
• Experience working with attribution tracking tools and integrations for partnership reporting
• While the core competencies are essential, we highly value individuals with start-up experience, especially former founders or early hires. This experience indicates a versatile skill set and an ability to thrive in fast-paced, evolving environments

Desirable

• The Growth Manager will own partnership-driven acquisition and select paid media campaigns to drive user acquisition
• This role requires a blend of media buying execution, PPC/search experience, and partnership management, ensuring that Function Health leverages both performance marketing and strategic partnerships to scale efficiently
• Identify, onboard, and optimize partnership programs and influencer partnerships to drive high-quality customer acquisition
• Manage select PPC, paid social, and retargeting campaigns to support partner-driven and direct-response growth initiatives
• Develop & Negotiate Strategic partnerships to work with media partnerships (content sites, newsletters, ad networks,x etc.) and support media execution of creator and brand partnerships
• Provide regular performance updates to ensure that all paid media investments and partnerships deliver a strong return at an efficient CPA
• Work with the Lead Media Buyer and Growth Strategist to ensure partnerships inform paid media targeting and vice versa
• Explore emerging acquisition strategies beyond traditional paid media (e.g., New Search/Intent driven platforms, sponsorships, influencer/partner collaborations)