Lifecycle Marketing Manager, Revel
$125-140k
2+ days a week in office
Charging infrastructure and services for EVs
Job no longer available
Charging infrastructure and services for EVs
201-500 employees
Job no longer available
$125-140k
2+ days a week in office
201-500 employees
Company mission
To accelerate electric vehicle adoption in cities.
Role
Who you are
- You are a naturally curious self-starter who thrives in fast-paced, ever-changing environments. You have a deep understanding of the lifecycle marketing space and are motivated by the opportunity to build engagement and move a business forward utilizing this expertise
- 3 - 4 years of experience in lifecycle marketing
- Experience with building, launching, and optimizing campaigns within Braze or a similar ESP
- Experience working with Liquid logic and HTML
- Strong analytical mindset with the ability to interpret data and drive strategic decisions
- Ability to manage multiple projects in a fast-paced environment
Desirable
- Direct experience working at mobile-app or hiring based businesses
- Experience working with Figma
- Ability to come into our BK based office at least 2 days / week
What the job involves
- Revel is seeking a Lifecycle Marketing Manager to play a key role in running our lifecycle campaigns across multiple channels, including email, sms, in-app, and push notifications.
- You’ll partner closely with the broader marketing team on defining key messaging, creative, and testing, as well as analysis and reporting.
- You will also partner with the analytics and engineering teams to continue the development of our lifecycle marketing capabilities. Experimentation and a customer-centric mindset must be core to the lifecycle programs you’ll build
- Lead & own the day-to-day, hands-on execution of all automations & ad-hoc campaigns leveraging email, sms, push & in-app
- Work with our engineering team to fully optimize automation technologies, including event tagging, defining segment event needs, and reporting implementation
- Be the in-house expert for marketing automation and platform tools in order to effectively advocate for best practices on how to set up campaigns & canvas while also understanding how to partner / integrate with engineering & product teams
- Ensure high quality and error-free implementation, testing and QA of lifecycle marketing campaigns
- Continuously conduct A/B tests and analyze results to develop insights that improve onboarding and retention, including partnership with data on post-campaign reporting
- Manage the relationship with Braze, leveraging them for integrating new features, debugging & ad-hoc support
- Partner with product, engineering, data & broader marketing teams to ensure a seamless workflow
Our take
Electric vehicles are becoming more popular, but charging them in cities remains a huge challenge. With limited home charging and unreliable public options, many drivers face unnecessary barriers. So, Revel is tackling this problem by making fast, reliable charging easier to find.
Revel is building a network of high-speed EV charging stations designed specifically for busy urban areas. Rather than making cars, the company focuses on the infrastructure that keeps them moving and offers reliable charging through an easy-to-use public network.
The company has quickly grown into one of the leading urban charging providers in the US, with more than 100 charging stalls already in operations. In 2025, the company also secured some serious funding which it plans to put towards more than tripling its public fast-charging networks across New York City, reinforcing its drive to become the backbone of urban EV charging.
Freddie
Company Specialist at Welcome to the Jungle
Insights
19% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Feb 2025
$60m
GRANT
Feb 2022
$126m
SERIES B
Total funding: $422.2m
Company HQ
Southside, NY
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