Influencer Community & Social Media Associate, Conductor
$60-90k
+ performance-based compensation programs
Office Days: Monday - Thursday
4 days a week in office
Search & content intelligence platform
Be an early applicant
Search & content intelligence platform
501-1000 employees
Be an early applicant
$60-90k
+ performance-based compensation programs
Office Days: Monday - Thursday
4 days a week in office
501-1000 employees
Company mission
To transform marketing into a force for improving people’s lives.
Role
Who you are
- 3+ years of experience in influencer marketing, social media, or community management, preferably in a B2B SaaS or technology-driven environment
- Proven expertise in social media marketing, with experience growing engagement and followership for B2B brands
- Strong understanding of influencer marketing trends, platforms, and best practices
- Experience negotiating contracts and managing partnerships with influencers and content creators
- Demonstrated ability to craft compelling short-form social media copy and translate long-form content into engaging posts
- Strong copywriting skills and an ability to create high-quality social content for various platforms
- Excellent communication and relationship-building skills, with the ability to engage with influencers and social media audiences authentically
- Ability to work cross-functionally and manage multiple projects in a fast-paced environment
- Strong organizational skills and attention to detail, with experience managing multiple moving parts in a content calendar
- Experience with Asana or other project management tools is a plus
- Experience with Canva or Adobe suite to edit or create social graphic templates is a plus
- Experience editing/creating short-form videos for TikTok, YouTube Shorts, and/or Instagram Reels is a plus
- Passion for SEO, content marketing, and digital growth strategies is a plus
What the job involves
- As the Influencer Community & Social Media Associate, you will be responsible for developing, building, and executing Conductor’s Influencer Community and overall social media strategy to expand brand awareness, drive engagement, develop content strategies, and build meaningful relationships with key industry influencers and our broader audience
- You will work closely with cross-functional teams to ensure alignment with Conductor’s overall marketing goals
- Develop and manage an influencer community program that aligns with Conductor’s broader marketing objectives
- Identify, engage, and build relationships with industry influencers, brand advocates, and thought leaders who resonate with our target audience
- Coordinate with influencers to co-create authentic and engaging content that drives engagement and supports Conductor’s brand messaging and marketing initiatives
- Manage influencer partnerships from outreach to execution, including contract negotiations, content planning, and campaign tracking
- Monitor and analyze influencer program performance metrics such as engagement, reach, conversions, and ROI, providing regular reports and insights to key stakeholders
- Create and curate engaging content (video, audio, graphics, and written posts) for Conductor’s social media channels, with support from creative team resources
- Manage the social media content calendar and maintain an organized posting schedule
- Generate real-time social posts in response to industry happenings and news
- Engage in social listening and actively interact with mentions and followers across platforms
- Analyze data and insights to refine social media and influencer strategies, optimizing for growth and engagement
- Provide monthly reporting on audience growth, engagement, and campaign effectiveness
- Collaborate with demand generation, content, design, product marketing, and creative teams to ensure influencer and social media initiatives are integrated into broader marketing campaigns
- Ensure compliance with FTC guidelines and brand standards for influencer partnerships and sponsored content
Our take
The internet is increasingly becoming a walled garden, with content and vital market intelligence hidden away on social media sites, gaming environments and apps. And with increasing regulaion in the data protection space such as GDPR, it can be harder for marketing teams to gain insight into what potential customers exist, and what they want.
Conductor exists to change that. Taking advantage of the power of search ("No one ever lies to a search engine", in the words of the company's CEO and co-founder), it utilises data from search traffic to help marketing teams build more effective campaigns. Able to help optimize search results, track keyword rankings and measure performance, it has led to doubling the rate of conversions and site traffic among its customer base, which includes the likes of Citibank, athenahealth and Canon.
With a record of substantial funding and growing revenue from its customer base, Conductor is continuing to invest in its technology, making strategic acquisitions to help it expand. For instance its acquisition of ContentKing allowed it to add real-time website auditing and monitoring to its platform, and its 2023 acquisition of Searchmetrics is aimed at accelerating its growth in Europe. As the SEO space enters a period of consolodation it seems that Conductor is well positioned to remain at the top of the search results.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Nov 2021
$150m
LATE VC
Oct 2017
$7m
SERIES D
Total funding: $216.6m
Company benefits
- Child Care & Parental Leave Benefits
- Health Insurance & Wellness Benefits
- Perks & Discounts
- Professional Development Benefits
- Retirement and Stock Option Benefits
- Vacation & Time Off Benefits
Company HQ
Midtown South, New York, NY
Leadership
Seth Besmertnik
(CEO)Previously CEO of LinkExperts (market leader in link building for Fortune 500 brands).
Jeremy Duboys
(Founder)With a BA in Media Studies, they went onto become a Founder for many companies such as Professional Taste Printing, Prinly/All Business Cards and most recently RxGo.com/Medication Discount Card LLC.
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