VP of Product Marketing, CoreWeave
$275-340k
More information about location
Specialized cloud provider
Be an early applicant
Specialized cloud provider
201-500 employees
Be an early applicant
$275-340k
More information about location
201-500 employees
Company mission
CoreWeave's mission is to deliver a massive scale of GPU compute resources on top of the industry’s fastest and most flexible infrastructure.
Role
Who you are
- 15+ years of experience in Product Marketing, GTM strategy, or technical marketing, with a strong background in cloud computing, AI/ML, or high-performance infrastructure
- Proven track record in launching and scaling technology products, with deep experience in positioning, messaging, and differentiation in competitive markets
- Strong understanding of buyer personas, customer journey mapping, and sales enablement best practices
- Expertise in competitive intelligence, market analysis, and analyst relations to influence market perception
- Ability to translate complex technical concepts into compelling narratives that resonate with enterprise buyers
- Exceptional cross-functional leadership and stakeholder management skills, working closely with sales, product, and executive teams
- Data-driven mindset with experience in marketing analytics, product adoption metrics, and revenue impact measurement
- Strong communication, storytelling, and public speaking skills—comfortable representing CoreWeave at events, webinars, and industry forums
What the job involves
- This role is ideal for a strategic, data-driven product marketing leader with deep technical expertise in cloud computing, a passion for competitive storytelling, and a proven track record in launching and scaling technology products in hyper-growth environments
- You will lead CoreWeave’s global product marketing strategy, translating complex technical capabilities into business value, enabling sales teams, and influencing product roadmap decisions
- Define and execute CoreWeave’s GTM strategy for AI/ML, high-performance computing, and cloud infrastructure products
- Partner with Product Management, Sales, and Demand Generation to drive product launches, accelerate adoption, and optimize revenue impact
- Develop segment-specific GTM strategies, ensuring differentiated messaging for enterprise, AI startups, and developer audiences
- Drive pricing, packaging, and market segmentation strategies, optimizing for growth, adoption, and competitive advantage
- Establish product marketing’s role in pipeline acceleration, ensuring alignment between marketing campaigns, sales outreach, and customer success efforts
- Craft a compelling narrative and positioning framework that clearly articulates CoreWeave’s technical differentiation and customer value
- Develop and refine product messaging, ensuring consistency across web, sales collateral, demand-gen campaigns, and industry events
- Lead analyst relations and competitive intelligence efforts, ensuring CoreWeave is positioned effectively against traditional cloud providers
- Act as a brand evangelist, representing CoreWeave at industry conferences, speaking engagements, and executive briefings
- Own competitive intelligence, continuously tracking emerging market trends, customer needs, and competitive landscape shifts
- Develop battle cards, competitive positioning briefs, and win/loss analyses to arm sales teams with insights that drive deal success
- Conduct customer and market research, leveraging data to refine ICPs (Ideal Customer Profiles) and inform product roadmap decisions
- Translate market insights into actionable recommendations for GTM optimization, ensuring CoreWeave stays ahead of industry shifts
- Build a best-in-class sales enablement program, equipping sales and field teams with the knowledge, tools, and materials to sell effectively
- Develop persona-based content (whitepapers, case studies, sales decks, battle cards) that enables high-impact selling
- Collaborate with demand generation and ABM teams to create targeted content that drives pipeline growth and conversion rates
- Establish real-time performance tracking for GTM initiatives, ensuring clear attribution of product marketing efforts to revenue outcomes
- Drive thought leadership initiatives, positioning CoreWeave as an innovator in cloud computing, AI/ML, and high-performance computing
- Develop executive-level content, including keynote presentations, blogs, and video content to amplify CoreWeave’s industry presence
- Partner with analysts, media, and influencer networks to elevate CoreWeave’s visibility and market authority
- Build and lead a high-performance Product Marketing team, ensuring alignment with Sales, Product, and Growth Marketing
- Foster a data-driven decision-making culture, continuously optimizing messaging, pricing, and GTM strategies based on insights
- Influence product development roadmaps, ensuring alignment between customer needs and CoreWeave’s innovation priorities
- Own the budget and resource allocation for the Product Marketing function, ensuring optimal deployment for maximum impact
Our take
Many cloud service providers can suffer from slow prediction speeds when they are used for data modeling. CoreWeave solves this problem with its specialized cloud service provider.
CoreWeave reduces prediction times and makes service requests faster and more efficient. This, in turn, cuts cloud costs considerably. This has proven to be a strong draw for many companies, with CoreWeave signing a lucrative partnership with GPU heavyweight NVIDIA as well as partnering with BitOoda, which has allowed it to expand its operations to the financial market.
However, in 2023 it closed three very significant rounds of funding (Series B and debt and secondary extensions), which is being invested into expanding its US-based data centers, opening two new ones in the coming year. The question remains whether, despite 2023's big investments in the sector, CoreWeave can maintain this momentum and whether generative AI's stock will continue to rise.
Steph
Company Specialist at Welcome to the Jungle
Insights
194% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2024
$1.1bn
SERIES C
May 2023
$200m
SERIES B
Total funding: $1.7bn
Company benefits
- Medical, dental, and vision coverage
- Life and disability insurance
- Flexible Spending Account
- 401k with employer match
- Flexible PTO
- Catered lunch
- Kinside Childcare Concierge Service
- Gym reimbursement
Company HQ
Civic Center, New York, NY
Leadership
Michael Intrator
(CEO, not founder)Was Principal Portfolio Manager at Natsource Asset Managment for over 15 years. Served as CEO of The Atlantic Crypto Corporation and Hudson Ridge Asset Management.
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