US healthcare has primarily been designed to cater to employers and large institutions, and has failed the consumer through unnecessary complexity, a lack of transparency, and skyrocketing costs. Bright Health Group was created to make healthcare simple, personal, and affordable.
The company offers a number of healthcare and health insurance services through its market-facing businesses, Bright HealthCare and NueuHealth. It focuses on leveraging high-quality local resources, combined with financing, to streamline and optimize the healthcare journey.
Bright Health Group went public in mid 2021, after a strong track record and winning impressive funding. It went on to achieve impressive post-IPO equity too, suggesting it would be a strong contender in an expanding insurtech market.
Despite this success, the company has had a rocky time more recently, reporting a net loss of $668.6 million in the fourth quarter of 2022, and having to employ a number of drastic measures in an attempt to stay afloat. Given this, the company's future remains hard to guess, and only time will tell whether it bounces back towards the successes of its past.
Steph
Company Specialist at Welcome to the Jungle
