Director of Production and Content Programming, Apple
$242.3-388k
Eligible for discretionary restricted stock unit awards
Office located in Culver City, CA
Personal technology company
Be an early applicant
Personal technology company
1001+ employees
Be an early applicant
$242.3-388k
Eligible for discretionary restricted stock unit awards
Office located in Culver City, CA
1001+ employees
Company mission
Apple's mission is to bring the best user experience to its customers through its innovative hardware, software, and services.
Role
Who you are
- 20+ years in consumer marketing with global brands within a multi-channel environment
- 15+ years building, developing, and leading high-performing geography marketing teams and at least 5+ including senior level individual contributors
Desirable
- 15+ years of experience in worldwide strategic marketing and editorial across the Retail sector
- Proven track record of handling complex/multi-faceted projects, delivering on important metrics to drive impact for the company
- Excellent interpersonal skills, able to strike the right balance in all situations, from cross-functional working groups to executive presentations
- Strong analytical skills, able to identify and act upon opportunities for campaign improvement and impact
- Strategically astute, with a creative approach to solving problems and crafting memorable content and programs across audiences
- Deep understanding of geography dynamics, consumer behaviors and competitive marketing landscapes. Able to use these insights to make informed, strategic decisions, anticipate market trends and pivot strategies as needed
- Experience managing creative production teams, specifically video, but also editorial, social media, audio and multi-media
- Experience across a variety of content production budgets and schedules. Proven ability to stay on budget and within schedule
- Experience working across geography and WW teams with successful outcomes for both regional and WW goals
- An encouraging people leader who is able to recruit, empower and develop outstanding talent. A phenomenal teammate who leads from the front and will be the champion for doing what’s right
What the job involves
- The Apple Retail Engagement & Marketing team defines, makes and delivers programs, campaigns, initiatives and experiences that help Apple Retail’s customers and teams discover, be passionate about, learn about and go further with Apple’s products and services, and does so in a manner that is true to our values
- We are seeking a Senior Marketing leader to lead all aspects of the programming and execution of Retail Engagement and Marketing events and content across stores and online, including the Creative Production and in-store/online execution of internal and customer facing programs and content
- In this role you will be responsible for the planning and creative production execution of content, events and programming that support Internal and Customer facing initiatives, campaigns, programs and launches
- You are the expert on content and programming trends and innovations across retail. Apply this knowledge to deliver on critical initiatives and provide cross-functional Retail leadership and teams with actionable insights and recommendations based on industry trends and business performance
- Ensure that strategies are effectively implemented and aligned with business goals
- Provide insights to produce successful campaigns, encourage evolution, and improve efficiency
- Measure effectiveness and make recommendations for campaign optimizations
- Foster collaboration and innovation, ensuring we innovating on content formats, processes and tools/technology to support the evolving needs of the business
- You will ensure we have robust practices in place to understand the performance and impact of all content, programs and projects the team is accountable for delivering
- Lead the team responsible for all content production
- You will bring new technologies and ways of working to the studios and look for ways to use resources across other studios at Apple
- You will drive deep relationships with your creative partners to ensure the most effective and efficient way to build content across many mediums
- Lead the Cross Functional Production and Operations team, responsible for the production of internal and external content as well as events, learning and development. This includes the team managing intake, resourcing, and the organization plan of record
- You will build and maintain positive relationships with cross-functional leaders and key worldwide partners
- Your successful team will be deeply connected across the strategy and creative teams, ensuring we take advantage of the latest technologies to deliver on time and within budget
- You will lead and develop a high performing team and lead by example in promoting inclusion and diversity within the team
- Ensure these values are represented in all programs and initiatives, and actively participate in diversity and inclusion communities
Our take
With a market capitalisation that reached $3 trillion in 2022, Apple is the world's most valuable company. A vertically integrated approach and obsessive focus on the user experience have helped to make Apple one of the most successful companies in the world.
Since taking over at Apple, Tim Cook has been carefully curating the company's reputation as a champion of consumer privacy, trying to set the company apart from others that monetise their users' data.
The company even went as far as to introduce sweeping privacy changes which made it difficult to tailor ads to Apple’s 1bn+ iPhone users. This rocked the $400bn digital ads market, seriously harming the revenue of its bigger rivals in the lucrative industry and forcing them to rebuild their ad infrastructure.
Despite this, the company has been shaken by supply chain issues and moved a considerable amount of its manufacturing from China to India, and increased its Vietnam presence. This is because of multi-pronged production disruption in China, the second largest customer market for Apple, and triggered an estimated 10% revenue drop in the first quarter of 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
204% employee growth in 12 months
Company
Company benefits
- Everyone has different needs and schedules, and that’s why we offer medical plans that cover both physical and mental healthcare
- In addition, employees have the option to access medical professionals from almost anywhere and get free confidential counselling — virtual or in person
- You could also be eligible for help with fitness-related expenses
- Our medical coverage plans include family-friendly features such as fertility treatments
- Because we know there’s more than one way to bring a new child into your family, we support all kinds of new parents with paid leave and our gradual return-to-work programme
- You also get paid time away if you need to care for an ill family member and free guidance to help you find support for childcare, elderly care, legal referrals and more
- At Apple, we make sure women earn the same as men performing similar work. As part of that effort, your salary history is history — we won’t ask
- Every employee here also has the opportunity to become an Apple shareholder, because all are eligible for stock grants and also a discount when purchasing Apple stock
- To help you prepare for retirement, our pension can help you meet your savings goals. And to help you prepare for the unexpected, you’ll have the security of multiple forms of income protection
- Plan on developing both professionally and personally. Apple University creates classes, seminars and beyond-the-classroom tools that help employees understand Apple’s culture, organisation, values, and role in the world. You can sharpen general business and software skills through online classes
- For more formal education related to advancing your career at Apple, we’ll reimburse you for certain educational expenses, including tuition
- Whether you’re exploring personal pursuits, welcoming a new child or caring for a family member, rest assured that you’ll have paid time away when you need it most
- When you give money to an eligible organisation, we’ll match your donations one-for-one, so your contribution is doubled. And if you choose to donate your time, we’ll contribute US$25 for every hour you volunteer. Whether you donate time or money, Apple will match your contributions up to US$10,000 a year
- Get the world’s best prices on the world’s best products — Apple products. You’ll also get deals on great third-party accessories
- And there are services to help you manage life’s day-to-day tasks: dinner reservations, pet-sitters, shopping, personal travel, financial guidance and more
Company values
- We believe that we’re on the face of the Earth to make great products
- We believe in the simple, not the complex
- We believe that we need to own and control the primary technologies behind the products we make
- We participate only in markets where we can make a significant contribution
- We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us
- We believe in deep collaboration and cross-pollination of our groups, which allow us to innovate in a way that others cannot
- We don’t settle for anything less than excellence in every group in the company, and we have the self-honesty to admit when we’re wrong and the courage to change
Company HQ
Cupertino, CA
Articles
Leadership
Tim Cook
(CEO, not founder)Joined Apple in 1998 and held various senior roles before being promoted to CEO in 2011. Previously Spent 12 years with IBM, most recently as director of North American Fulfilment, where he led manufacturing and distribution functions for IBM’s Personal Computer Company in North and Latin America
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