Fields and Events Marketing Manager, fullstory
$90.4-113k
More information about location
Behavioural data platform
Job no longer available
Behavioural data platform
501-1000 employees
Job no longer available
$90.4-113k
More information about location
501-1000 employees
Company mission
To make every business more customer centric through true behavioural insights.
Role
Who you are
- 4+ years of experience in B2B field marketing, event management, or related marketing roles, preferably in the SaaS or technology space
- Experience planning and executing successful events that drive pipeline and revenue growth
- Strong project management skills, with the ability to juggle multiple events and deadlines simultaneously
- Experience collaborating with sales teams to align marketing initiatives with revenue goals
- Familiarity with marketing automation tools (e.g., Marketo) and CRM systems (e.g., Salesforce)
What the job involves
- We are looking for a Field and Event Marketing Manager to lead and execute strategic event programs that drive pipeline, engagement, and brand awareness
- This role will be responsible for planning, executing, and optimizing in-person and virtual events, including trade shows, conferences, field events, and executive experiences
- You will work closely with sales, product, and brand teams to ensure events contribute to Fullstory’s growth and market presence
- Develop and manage a strategic event plan, including third-party conferences, trade shows, field marketing events, and executive engagements
- Partner with sales and demand generation teams to align event strategies with business goals, ensuring events drive pipeline and customer engagement
- Oversee logistics, vendor management, booth design, promotional materials, staffing, and on-site execution to create seamless event experiences
- Own the event budget, track expenses, and measure the return on investment for each event to continuously improve effectiveness
- Work with product marketing, brand, and customer success teams to develop event messaging, presentations, and customer experiences that resonate with target audiences
- Track key metrics, analyze results, and present insights and recommendations to optimize future events. Develop unique event experiences that foster relationships with customers, prospects, and strategic partners
Our take
Behavioural analytics involves gathering and scrutinising data from the actions of users on digital platforms. This data then supports businesses with insights into users' interactions, to sequentially make informed decisions about the future development of their digital products.
Fullstory is a behavioural data solution, enabling businesses to better understand customer sentiments and behaviours across web and mobile platforms. Its comprehensive platform is ready-made for data, product and engineering teams, with one stand-out feature being that it supplies AI-ready behavioural data directly synced to a company's preferred destination.
The company has been recognised in the Deloitte Technology Fast 500 for five consecutive years, underscoring its significant impact in its space. Moving forward, Fullstory is looking to continue innovating its analytics stack and to deliver its global customers the understanding they need to drive business gains.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 7 rounds)
Aug 2022
$25m
LATE VC
Aug 2021
$103m
SERIES D
Total funding: $195.2m
Company benefits
- Remote-first work environment and flexible paid time off, plus annual company-wide closure
- Sponsored benefit packages for US-based Fullstorians, and supplemental coverage options for international Fullstorians
- Professional development opportunities through training programs, career coaching sessions and an annual learning subsidy
- Monthly productivity stipend and reimbursement for remote colleagues for their initial home office set up
- Team events, Employee Resource Group events, Listening & Alignment weeks, and team off-sites
- Paid parental leave
- Global fertility and family building benefit that encompasses all journeys to growing your family
- Bereavement leave
- Miscarriage/pregnancy loss leave
Company HQ
Brookwood Hills, Atlanta, GA
Leadership
Scott Voigt
(Co-Founder & CEO)Also Founded Monetology and Homebase.io, and worked as COO for Innuvo (acquired by Google).
Joel Webber
(Co-Founder)Prior work includes being an Engineer for Google, AppForge and Holistic Design. Also Co-founded Innuvo.
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