Growth Marketing Manager, Lindus Health

• You have 2+ years of growth marketing or performance marketing experience, ideally in healthcare, D2C, or B2C or similar growth exposure through a commercial role in a scaling business
• You're highly analytical and fluent in funnel metrics CAC, conversion rates, LTV, drop-off analysis and use data to drive decision-making
• You have experience with growth experimentation, A/B testing, and conversion rate optimization
• You have high agency, move fast, and aren't afraid to test unconventional channels or creative approaches
• You're passionate about our mission: transforming healthcare and accelerating life-saving treatments
• You have experience in using the meta ad platforms
• You belong here! If your experience and interests align with the above, we want you to apply

Desirable

• As our Growth Marketing Manager, you'll own the entire patient acquisition funnel from demand generation through enrollment conversion
• You'll identify high-performing channels across paid social (Facebook, Instagram, TikTok), paid search (Google, Bing), organic social, SEO, and community partnerships to drive qualified patient traffic at scale
• The core of this role is growth experimentation and funnel optimization
• You'll use analytics to identify conversion bottlenecks, run rapid A/B tests across creative and landing pages, optimize user journeys to minimize drop-off, and implement growth loops that accelerate enrollment velocity
• You'll think like a performance marketer obsessing over CAC, conversion rates, and funnel throughput while adapting strategies across diverse patient populations and therapeutic areas
• This role is critical to solving our industry's biggest challenge: keeping trials on timeline through faster, more efficient patient enrollment
• The right hire will build scalable acquisition systems that deliver industry-leading enrollment speeds and help us achieve our mission
• You'll report to the VP of Marketing and collaborate closely with study operations teams to align growth strategies with enrollment capacity and continuously improve campaign performance
• Growth strategy & channel development: Analyze trial inclusion/exclusion criteria to define target audiences and identify optimal acquisition channels (paid social, paid search, organic, patient communities, advocacy partnerships). Build channel mix strategies that maximize enrollment efficiency
• Performance marketing & campaign execution: Launch and optimize end-to-end B2C acquisition campaigns across Meta, TikTok, Google, and Bing. Own targeting, creative testing, budget allocation, and bid optimization to drive qualified patient traffic at the lowest possible CAC
• Funnel optimization & conversion: Map the complete user journey from ad click through enrollment. Use analytics to identify friction points and drop-off stages. Run experiments on landing pages, forms, messaging, and process flows to maximize conversion rates and enrollment velocity. Build dashboards to track funnel health and identify optimization opportunities in real-time

• 🍊Our Hiring Process:
• We believe hiring should be transparent, respectful of your time, and give you a real feel for what Lindus Health is like. Here's what to expect:
• Initial conversation with Sophie, from our Talent team (30 mins)
• Get to know each other, discuss the role, and answer any questions about Lindus
• Expertise interview with Michael, CEO (30 mins)
• Deep dive into your experience and how you'd approach key challenges
• Functional interview with Michael, and Madison, Senior Marketing Specialist (60 mins)
• This will include a task you’ll need to prepare in advance of the interview and talk too
• Values interview with a co-founder and other member of the wider team (30 mins)
• A chance to get to know each other and explore how our values align
• We will only contact you from lindushealth.com email addresses. Please check the spelling of emails which appear to come from Lindus Health carefully before responding. We will never ask for your financial information over email