Contract Content & Influencer Marketing Specialist, Razer
12 month FTC
$39-65k
Office located in Irvine, CA
Gaming hardware and payment services
Be an early applicant
Gaming hardware and payment services
1001+ employees
Be an early applicant
$39-65k
Office located in Irvine, CA
1001+ employees
Company mission
To provide gamers with the best software, services, and hardware products.
Role
Who you are
- 2–4 years of experience in content creation, social media, influencer marketing, or community marketing
- Strong understanding of TikTok, Instagram, YouTube, Discord, and creator ecosystems
- Experience filming and editing short-form video content
- Strong communication, organization, and project management skills
- Passion for gaming, esports, and creator culture
- Required for RazerStore events and activations across the U.S., including some weekend events
- Office station will be shared between the Irvine office and the Los Angeles RazerStore
What the job involves
- RazerStore is seeking a Contract Content & Influencer Marketing Specialist to create engaging social content, source and manage creator partnerships, and support community activations that drive awareness, event attendance, and store traffic
- Create, film, edit, and publish content for TikTok, Instagram Reels, YouTube Shorts, and Discord
- Capture content at RazerStore events, product launches, creator visits, and community activations
- Develop content concepts that showcase products, gaming culture, and the RazerStore experience
- Source, vet, and shortlist creators, streamers, esports talent, and gaming communities
- Conduct influencer outreach and relationship management
- Coordinate creator visits, product seeding, campaign deliverables, and event participation
- Maintain influencer databases and track campaign performance
- Support GameFests, launch parties, watch parties, and creator meet-and-greets
- Build relationships with colleges, esports clubs, and gaming communities
- Help drive attendance and awareness for in-store activations
- Success Metrics:
- Social reach and engagement growth
- Creator partnerships sourced and activated
- Influencer campaign performance
- Event attendance and community participation
- Contribution to RazerStore traffic and conversion goals
Application process
- Portfolio Required: Please submit a portfolio or samples of your content creation work with your application
Our take
Razer is a truly unique, all-encompassing lifestyle brand for gamers; it not only manufactures innovative gaming tech but also doubles as an in-game payments service, named Razer Gold. In 2018, the company also created a digital payment network for businesses and consumers across Southeast Asia.
Since entering the fintech market in SE Asia, Razer Fintech has become one of the largest online-to-offline digital payment networks in the market, tapping into Southeast Asia’s 430 million-plus unbanked and underserved population. Razer Gold has also seen substantial success, as it is one of the world's largest virtual credit services for gamers.
With this sort of creativity and a strong understanding of its market, Razer has been able to disrupt gamer-focused ecosystems around the globe. Its expansive catalogue of gaming hardware ranges from laptops to headsets to chairs, whereas its suite of software platform options brings in over 70 million users. The company is recognised as the leading brand for gamers in the USA, Europe, and China and is comfortably secure in maintaining that position.
Freddie
Company Specialist at Welcome to the Jungle
Insights
1% employee growth in 12 months
Company
Company HQ
Irvine Medical and Science Complex, Irvine, CA
Leadership
Min-Liang Tan
(Founder & CEO)Min-Liang studied Law at the National University of Singapore before founding Razer in October 2006. He has served as CEO ever since, alongside working as Chairman and CEO of THX.
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