Senior Marketing Manager, Ashby
Enterprise ABM EMEA
€90-135k
Offers Equity
All-in-one recruiting software
Be an early applicant
All-in-one recruiting software
201-500 employees
Be an early applicant
€90-135k
Offers Equity
201-500 employees
Company mission
To redefine the applicant tracking system (ATS) category, providing talent teams with analytics, workflows and automation.
Role
Who you are
- You enjoy combining data and creative thinking — and you have taste. You can tell the difference between messaging that's genuinely compelling and messaging that's generic or cheesy
- You're prospect-obsessed. You can step into the seat of the personas you're marketing to and build campaigns that meet them where they are, at the right time, with the right message
- You are deeply curious and not afraid to break from traditional ABM playbooks
- You build trust across functions. Sales managers and reps are excited to work with you, and the marketing team is fully bought into your campaign ideas and asks
- You understand (and leverage) the massive advantage AI creates but not so pilled that you let efficiency gains undercut creativity and taste
What the job involves
- For this role, we are looking for someone to lead demand generation for our enterprise segment in Europe. You will have a fantastic thought partner and US counterpart, Ben, as well as the autonomy to rethink and define the strategy and execution to fit the nuances of the different European markets
- It’s ABM but not in its traditional form: we’re seeking a first-principles thinker who prioritizes meaningful engagement over generic tactics / outdated playbooks (for example, prioritizing a few key impactful moments of engagement over running a laundry list of generic tactics across digital channels)
- If working with both the sales and marketing team to find and convert enterprise pipeline in a low ego, highly ambitious environment appeals, we’d love to hear from you!
- Partner with Ben to define our EMEA enterprise ABM strategy and the channels we bet on with consideration to broader global strategy and nuances of respective European markets. Here you play the critical role of orchestrator, pulling together all of the relevant marketing channels to support a delightful discovery and prospect journey and are the point person for your counterparts in Sales
- Research and build prospect journey maps for target accounts, and develop the messaging, content, and creative that bring them to life, with support from our PMM, content, and creative teams
- Work with sales and revenue operations to build target account lists that combine data signals with rep input, and own the methodology behind them — how cohorts are built, what assumptions they rest on, and how we measure whether accounts are actually moving
- Manage our agency partners, including our gifting agency, Wildcard, to get campaigns executed well and fast
- Execute on the strategy you define which will include activities like working with your events counterpart on the coordination of dinners, activations, ancillary conference events, and stunts
- Apply our experimentation framework to run short sprints, learn quickly what works, and localise content, creative, and campaign strategy for EMEA markets
Application process
- Deadline to Apply: September 10, 2026 at 8:00 AM GMT+1
- 30-minute intro call with Michelle (Recruiting)
- 45-minute interview with Harriet (Hiring Manager)
- 45-minute interview with Ben (US lead on ABM)
- A take-home assignment, which you’ll have 40 mins to discuss with the hiring team
- A virtual on-site of 1.5 hours with a panel of interviewers
- Nhi (Strategic Projects Lead)
- Casper (Head of ENT Sales, EMEA)
- Antonio (AI & Automations Lead, Demand Gen)
Our take
Reportedly, 50% of employers don’t use applicant tracking systems, largely because of blockers with implementation or insufficient buy-in from top management. Ashby's co-founder and CEO, Benji Encz, experienced first-hand how existing solutions failed to support hyper-growth hiring needs whilst working at PlanGrid, which is in part what led to the creation of the company.
Ashby is looking to redefine the ATS category - providing talent teams with analytics, workflows and automation - and intends to replace solutions from well-established vendors like Greenhouse and Lever with algorithms. The company's AI can schedule interviews and infer demographic data, which clients use for aggregate analyses of DEI hiring metrics.
The market for recruitment software could potentially reach $3.5 billion by 2030. Unsurprisingly, there is now a growing number of startups emerging to compete for a slice of it. Despite the crowded market and having only emerged from stealth in 2022, Ashby has already secured over 500 clients (including high-profile customers like Notion and Figma). The company has also attracted impressive funding, which will be used to expand its product offering beyond what is typically expected from an ATS and grow its customer success and community initiatives.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
32% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jul 2025
$50m
SERIES D
Jun 2024
$30m
SERIES C
Total funding: $114.7m
Company benefits
- Unlimited PTO with four weeks recommended per year
- 10-year exercise window for stock options - you shouldn’t feel pressure to purchase stock options if you leave Ashby, do it when you feel financially comfortable
- Generous equipment, software, and office furniture budget
- $100/month education budget with more expensive items (like conferences) covered with manager approval
Company HQ
SoMa, San Francisco, CA
Leadership
Benjamin Encz
(Co-Founder & CEO)Previously the Director of Engineering and Part-Time Recruitment Operations at PlanGrid. They also worked as a Software Engineer at Make School and was a Lecturer at Baden-Wuerttemberg Cooperative State University (DHBW).
Abhik Pramanik
(Co-Founder & VP of Engineering)VP of Engineer at Ashby. Previously a Senior Product Manager at Lob and a Senior Product Manager at PlanGrid.
Salary benchmarks
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