Director of Communications, Tinder
UK and Nordics
2 days a week in office
Swipe-based dating app
Be an early applicant
Swipe-based dating app
501-1000 employees
Be an early applicant
2 days a week in office
501-1000 employees
Company mission
To power and inspire realconnectionsby making meeting easy and fun for every new generation of singles.
Role
Who you are
- We are on a course to redefine how young adults meet and connect today; if you want to be a part of that… keep reading
- You’ll be an expert storyteller, knowing how to promote and protect the Tinder brand
- The ideal candidate is a self-motivated individual and all-round team player
- They’ll live and breathe the UK media, understanding what’s hot and what’s…getting cool
- They’ll have a rich experience in consumer-facing brands and have their finger on the pulse of the evolving media landscape and where Gen Z get their information
- Experience with Nordic media and managing Internationally is a plus
- If you're known for your practical (read: level-headed), willing-to-take-action approach, and creative brilliance, then this is the job you've been waiting for
- You're a champion of simplicity, keeping communications clear and uncluttered while being resourceful enough to achieve significant results without the need for big budgets (to be clear, we still have significant budgets!)
- Your optimism is infectious, and your ego never gets in the way of the big picture - you operate with humility
- You understand that communications as a profession is changing and want to be a part of that change. You’re ready to explore new ways of breaking the routine
- You bring 10+ years of experience in the communications field, either in a corporate or agency environment
- You've worked with partners and executives, helping to crystalize their vision and express their unique points of view
- You appreciate a nimble and flexible environment, where being a Director means you’re a leader in charge and can advance high-impact work quickly
- You're a whizz at consumer tech product communications, having successfully orchestrated numerous product feature launches with cross-functional teams
- You consider yourself a hands-on leader with a strong network of relationships with journalists across many verticals
- You’re not afraid to pick up the phone on an incoming note from a reporter, good or bad
- You understand this is more of a generalist role oscillating between product, corporate, and trust & safety
- While your focus is on the North Europeam markets, you are comfortable working across multiple time zones
- You possess the ability to devise and implement communications campaigns and can develop and expand capable of developing and expanding ambitious strategies
What the job involves
- Tinder, the most popular dating app in the world, is searching for a Director of Communications to manage Northern Europe (the UK, Sweden, Norway and Denmark)
- There’s never been a more exciting time to work at Tinder. We’re doing something meaningful—helping people find their people
- And talking about people – Authenticity and Inclusion are hardwired here at Tinder
- You’ll be proud of the experiences you help build for humans all over the world
- We’re on the hunt for a Director of Communications with expert knowledge of the UK media landscape
- You’ll be involved in all business areas, from company narratives to new feature launches, highjacking cool news agendas to creating your own ‘tentpole’ moments
- They’ll be helping to drive the strategy of one of Tinder’s most mature markets (the UK)
- Equally, they won’t be afraid to roll up their sleeves as they’ll be expected to directly handle media enquiries as well as agency management
- As a generalist role, this role encompasses brand reputation-driven strategy (consumer-focused comms), product communications (new features, innovation, and trust and safety), and corporate communications (crisis, reputation management, and executive positioning)
- The Communications Director will report directly to the VP of Communications, EMEA, and operate from our London office in a hybrid work environment that requires in-office presence twice a week
- Orchestrating and leading communications strategies for Northern Europe related to product and company narratives, as well as new product features and updates
- Collaborating with our parent company, Match Group, to promote trust, safety, and inclusivity narratives
- Partner with regional teams to create impactful global campaigns and brand narratives
- Devising and implementing a crisp, concise, and creative executive communications strategy
- Directly engaging with media, Influencers and external partners
- A focus on editorial outlets social channels and content that works in this area
- Crafting product-specific messaging and collaborating closely with product marketing, and safety teams
- Budget management
- Team management
- Supervising agency resources and planning
Salary benchmarks
Our take
In today's society, online communication is rapidly replacing face-to-face interaction across various aspects of life, including professional, platonic, and even romantic relationships. Dating apps like Tinder, with their quick sing-ups and swipe-based interface, have revolutionized the way people connect.
Tinder's innovative approach has significantly reduced the social stigma associated with online dating. This, coupled with the global rise of smartphones, has created a strong tailwind for the app. However, Tinder faces new challenges from competitors like Hinge, Bumble, and Thursday, who all capitalize on similar "swipe-based" mechanics, potentially attracting users away from the platform.
To address this, Tinder is actively seeking ways to reinvent its core product. The company is exploring the development of "Tinderverse", a shared virtual reality experience. Additionally, it is testing "Tinder Coins", an in-app currency earned through positive user behavior, allowing access to premium features. These initiatives demonstrate Tinder's commitment to remaining at the forefront of the ever-evolving online dating landscape.
Steph
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
42% female employees
-8% employee growth in 12 months
Company
Company benefits
- Mind & Body: Take care of yourself with benefits to keep you physically and mentally healthy.
- Company Perks: As winners of Comparably’s 2022 Best Company Perks and Benefits Award, we’re proud to say we provide perks that make a difference
- Life @ Tinder: We support each other— from informal check-ins to snacks + catered lunches at HQ to the flexibility to take time off when you need it
Company values
- We prioritize member safety: At Tinder, our top priority is to build an authentic, equitable, and respectful community
- We strive to build a workplace that reflects the rich diversity of our members: The best thing about Tinder is that it caters to lots of differnt people and many different types of interactions
- We encourage authenticity to nurture a trustworthy, collaborative environment: We're honest and open in all we do. Our humanity inspires us to be real with one another and to stay true to who we are, so we can feel confident interacting and collaborating with others
- We never stand still. We're inspired to build for what's next: We must constantly innovate, experiment, and learn. We strive to set a higher standard for our products, our teams, and ourselves. We eagerly seek, accept, and give feedback with cando and kindness so we can continue to grow personally and professionally
- We champion and rally behind big ideas: We empower people to think and act differently, and to be unafraid to have a strong point of view. We’re willing to risk being wrong so that we can figure out what’s right. If we aren’t creating things that make us a little bit uncomfortable, then we likely won’t make a dent in the universe
Company HQ
Sunset Strip, West Hollywood, CA
Articles
Leadership
Jonathan Badeen
(Co-Founder)Previously Director of Design at Casting Networks before starting Tinder in 2012. Served as the Chief Strategy Officer at Tinder from 2016 to 2022.
Sean Rad
(Co-Founder)Received an honorary degree from the University of Southern California Marshall School of Business. Founder of Rad Fund.
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