Marketing Operations Manager, User Interviews
$100k
+ Annual performance-based bonus + Equity options
More information about location
User research and product testing services
Be an early applicant
User research and product testing services
101-200 employees
Be an early applicant
$100k
+ Annual performance-based bonus + Equity options
More information about location
101-200 employees
Company mission
To make user research and product tests effortless.
Role
Who you are
- 2+ years of experience in marketing operations, demand generation, or related role
- Admin experience with HubSpot (and preferably with Salesforce, too)
- Strong project management and internal communication skills (we use Asana, Notion, and Slack)
- Experience in B2B SaaS; working in an ABM motion with accounts, pipeline, recurring revenue, and coordinating with sales teams
- Data-driven mindset and familiarity with analytics tools (Mixpanel, Mode, etc.)
- Proven track of driving results
- Candidates must have a United States address and be authorized to work without any Visa sponsorship
What the job involves
- As the Marketing Operations Manager, you will report into the Growth Marketing team while also supporting the broader Marketing department. You’ll play a key role in ensuring our marketing programs run smoothly and deliver measurable impact. You’ll be our resident HubSpot expert and collaborate with revenue operations to maintain alignment across our tech stack
- HubSpot Admin: Own the configuration and optimization of our HubSpot instance and act as the point person for HubSpot-related projects. Ensure integrations with other systems are seamless, and our data is accurate
- Project Management: Collaborate across the marketing department to support smooth campaign launches. Take the lead on tech stack projects and other marketing ops-related initiatives. Provide updates and create documentation and processes that make the team's work efficient and impactful
- Account-Based Marketing (ABM): Assist with scaling our ABM efforts, collaborating with the broader marketing department to move our target accounts down funnel. Improve our systems for identifying and tracking account engagement
- Collaborate with RevOps: Partner closely with Revenue Operations to align marketing systems with sales and customer success, improve data integrity, and ensure consistent tracking across the entire funnel
- Attribution and Reporting: Enable the team with clear guidance and processes for accurate attribution. Set up and maintain dashboards and reports for stakeholders. Provide insights on lead quality, funnel performance, and campaign impact
- Internal Support: Provide internal support to the marketing department and our cross-functional partners for marketing operations-related issues
Our take
For a company to conduct a study around user research, it can take weeks or even months. The process of collecting user feedback is often long and arduous for many companies. User Interviews is a platform that recruits consumers who are keen to give feedback on products and ideas.
The company profiles the users in its network and match them with companies, making it easy for the client to engage with the most suitable product testers out there. The cofounders of User Interviews, Basel Fakhoury and Dennis Meng, came up with the idea following a failed project. Before deciding on their next product, they were carrying out product feedback sessions and quickly saw how difficult was to recruit and manage a large pool of testers.
To date, User Interviews has amassed some high profile clients included Amazon, Microsoft, Colgate, and Spotify. The company has experienced almost 150% percent annual growth since its conception.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Dec 2022
$27.5m
SERIES B
Mar 2021
$10m
SERIES A
Total funding: $43.5m
Company benefits
- Annual performance based bonus compensation
- Equity options
- 100% premium covered medical & dental employee coverage
- Annual membership to One Medical Group & Talkspace
- 4 weeks of PTO to start + accrue an additional day each year
- Unlimited wellness days. Sick? Doctors appointment? Mental health day? We’ve got you covered
- Flexible, paid parental leave
- 401k with $200/month employer contribution
- $250 office setup stipend (in addition to computer provided)
- $500 annual learning & development stipend
- $50/month work from home stipend
- Awards for 360-degree recognition, work anniversaries, & birthdays
- 1-2 team retreats per year (virtual and in-person options)
Company HQ
Park Slope, NY
Articles
Leadership
Basel Fakhoury
(Co-founder & CEO)After graduating from Harvard Law School, Basel worked at EvoApp and Altman Vilandrie & Company as an Analyst before co-founding MobileSuites. He used this startup experience to co-found User Interviews in August 2015, serving as CEO since.
Dennis Meng
(Co-founder)After graduating in Computer Sciences at Yale, Dennis worked at the strategy consulting firm Altman Vilandrie & Company as an Analyst. He then Co-founded MobileSuites, a room service app and acted as CEO for 2 years.
People progressing
Having spent over 10 years at Go Overseas, which he founded in 2011, Tucker joined User Interviews as Director of Customer Success in December 2019. He was promoted to VP of Revenue in January 2021.
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