Senior Amazon Ads Manager, BRANDED
Aggregator-operator company for e-commerce
Job no longer available
Aggregator-operator company for e-commerce
201-500 employees
Job no longer available
201-500 employees
Company mission
To acquire proven Amazon brands and grow them by 100x leveraging its global network and expertise in marketing, merchandising, supply chain, and product development.
Role
Who you are
- At least three years experience in data-driven advertising work (preferably in Amazon PPC, but on-the-job training will be provided as necessary)
- Strong analytical skills and the ability to take data-driven actions to optimize campaign performance
- Desire to learn and constantly improve - while we’re seeking an experienced practitioner, BRANDED’s approach to PPC is unique so the role requires openness to new approaches
- Excellent attention to detail
- Strong organization and prioritization skills
- Proactive approach to problem solving with a positive, can-do attitude
- Grit, resilience and tenacity
- Excellent communication skills with strong interpersonal and collaboration skills
- Good business sense
What the job involves
- As Senior Amazon Ads Manager you will be responsible for managing PPC campaigns for established products within BRANDED’s portfolio of consumable and supplements brands, collaborating closely with Brand Managers to identify and take opportunities to grow the business
- Manage PPC campaigns for our strategic brands with a high level of autonomy
- Liaise weekly with Brand Managers to agree on PPC strategies and priorities, and to manage campaigns accordingly
- Use our various data analysis tools to analyze performance data on a regular basis
- Take data-led campaign management actions to help meet targets, including EBITDA on PPC sales and TACoS
- Gain and retain good ranks for strategically important keywords (high relevance keyword with the most sales in the past 12 months, and keywords with significant seasonal uplift)
- Use automated PPC optimisation software to enhance performance, where appropriate
- Keep abreast of new Amazon Advertising features and test their effectiveness
- Undertake A/B tests to learn on PPC best practices
- Take ownership of special projects/workstreams to help the team meet its OKRs
- Regular interactions with functional teams (Tech, Acquisition, Content) to improve our processes
- Develop Standard Operating Procedures (SOP) to scale and codify PPC operations
Our take
BRANDED is a startup specialising in the acquisition and transformation of top-performing Amazon businesses, catapulting them to industry leadership. Focusing primarily on brands within the Lifestyle and Leisure sectors, the company was founded in 2020 and has successfully acquired over 50 businesses to date.
What sets BRANDED apart is its innovative, proprietary approach that enables partners to receive a swift business valuation within just two days, followed by a streamlined sale process completed in under two weeks. BRANDED's commitment extends further as it exclusively targets proven Amazon brands poised for exponential growth, often reaching up to 100x their current potential.
With a steadfast mission to acquire a multitude of brands, BRANDED has secured substantial funding to fuel its expansion efforts. This influx of capital will be invested in acquiring new top-selling brands, solidifying BRANDED's position as a trailblazer in the e-commerce acquisition space.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (1 round)
Feb 2021
$150m
EARLY VC
Total funding: $150m
Company benefits
- A flexible (hybrid) working environment
Company HQ
Faubourg-Montmartre, Paris, France
Leadership
Ben Kaminski
(Co-Founder)Previously Executive Director at Goldman Sachs for 11 years and Board Member & Investor at Zego for 2 years.
Michael Ronen
(Co-Founder)Previously Non-Commissioned Officer at the Israeli Air Force for 3 years and Chief Executive Officer at Oud Capital Management LLC for 9 months.
Pierre Poignant
(Co-Founder & CEO)Previously Associate Principal at McKinsey & Company for 7 years and Consultant at BNP Paribas for 2 years.
Alexis Lanternier
(COO)Previously the CEO of Lazada Singapore Group (acquired by Alibaba) and the EVP at Walmart Canada.
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