Head of Digital Marketing Services, Welocalize
Multilingual content transformation services
Open for applications
Multilingual content transformation services
1001+ employees
Open for applications
1001+ employees
Company mission
To accelerate the global business journey by enabling brands and companies to reach, engage, and grow international audiences.
Role
Who you are
- You will bring a strong agency background, digital fluency, and a clear perspective on the role of AI in the future of marketing
- Proven creative problem-solver with a strong ability to design bespoke solutions for client challenges
- Strategic thinker with a clear long-term vision and an understanding of how to execute it in phases
- Strong understanding of the digital marketing landscape, with fluency in tools, terminology, and technologies
- AI-savvy, with an ability to identify and apply automation and machine learning to enhance services
- Quick and confident decision-maker who thrives in a fast-paced, dynamic environment
- Exceptional client-handling skills, including pitching and executive-level stakeholder management
- Revenue and goal-focused mindset with a sharp commercial acumen
- Technically literate, able to lead or advise on tech developments and integrations
- 5+ years of agency-side experience, having held senior leadership roles (e.g., Managing Partner or above)
- 3+ years of direct digital marketing experience
- Demonstrated success in driving revenue and hitting commercial targets
- Proven ability to manage multi-territory and multilingual marketing campaigns
- Experience working with enterprise-level clients in diverse sectors
- Exposure to in-house ad tech or proprietary marketing technology platforms
- Experience within the localisation industry is highly advantageous
- Experience working in or with teams across Asia is a plus
What the job involves
- Our culture is built on curiosity and we are looking for team members who have a passion for learning about the developments in the industry, their clients and their peers
- In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth minded startups all the way up to global enterprise clients
- Our client base is predominantly focused on B2B businesses, though we do also support customers in the e-commerce and retail space
- Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions
- We are seeking a visionary, commercially driven Head of Digital Marketing Services to lead our digital operations and drive growth across a global client base at Adapt Worldwide (a Welocalize Company)
- This is a strategic leadership role, responsible for scaling revenue, enhancing client solutions, and ensuring technical innovation aligns with client needs and market trends
- Lead revenue growth and drive top-line performance across all digital marketing services
- Define and evolve the strategic vision of the agency, ensuring alignment with current and emerging market trends
- Oversee the development and delivery of technical products and services, with a focus on AI-driven solutions
- Guide the creation and implementation of streamlined processes across departments and functions
- Ensure the development and execution of seamless, integrated client solutions across diverse product offerings
- Oversee and promote cross-selling opportunities across the wider group to maximise commercial impact
- Maintain the optimal balance between in-house capabilities and freelance/outsourced resources
- Inspire and develop leaders across specialist teams to foster a high-performing, growth-oriented culture
Our take
According to the CSA, while only 16% of the global population speaks English as their native language, approximately 60% of the top 10 million websites are in English. With over 250 language options, Welocalize enables companies to unlock business opportunities at a global scale by transforming and localizing its clients’ online websites and content.
The company has made an impressive number of strategic acquisitions over the years, widening its reach across a range of industries including digital content marketing, litigation support, and healthcare, and is a trusted multilingual solution for 2,000+ global company clients (including Disney, Uber, Dell, TNT, and Blackboard).
Founded in 1997, the company is currently the 4th largest language service provider in North America and the 9th largest provider globally. Welocalize is well-positioned to see continued growth as it furthers its market-leading presence, including by making moves to strengthen its leadership team moving forward.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
28% employee growth in 12 months
Company
Funding (1 round)
Nov 2010
$34m
GROWTH EQUITY VC
Total funding: $34m
Company HQ
Midtown South, New York, NY
Leadership
Smith Yewell
(Co-Founder)Advisory Board Member at The Color Me a Cure Foundation (Co-Founder) and The Aslan Foundation (Chairman).
Julia Yewell
(Co-Founder)Co-Founder of The Color Me a Cure Foundation.
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